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5 min de lectura

Cómo encontrar influencers en LinkedIn: 6 métodos comparados (2026)

Encontrar a los influencers adecuados en LinkedIn requiere más que una barra de búsqueda. Esta guía compara seis métodos reales que las marcas utilizan para descubrir creadores B2B —desde la búsqueda manual en LinkedIn y las consultas Google X-ray hasta los flujos de trabajo de Clay, el alcance de Lemlist, una habilidad personalizada de Claude Cowork y el motor de descubrimiento diseñado específicamente de Favikon— con una comparación completa, lado a lado, de los beneficios y desventajas de cada uno.

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5 min de lectura

Cómo enviar mensajes a influencers de LinkedIn (plantillas + datos)

5 min de lectura

Cómo gestionar relaciones con influencers a gran escala sin perder el control

5 min de lectura

Escucha social en LinkedIn: Cómo rastrear conversaciones más allá de la API de LinkedIn

5 min de lectura

Cómo marcas como Wix, Semrush y Notion usan el marketing de influencers en YouTube para impulsar el ROI

Quién es quién en las redes sociales

Who is Hiromi Inoue?

Hiromi Inoue has emerged as a leading voice in Japan’s technology space, consistently championing female representation in tech while offering thought leadership on digital transformation. With a LinkedIn presence grounded in professionalism and industry expertise, she brings clarity and conviction to her advocacy for diversity and innovation.

Jeremy Boissinot

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Who is Misa Kenmiya?

As a high-ranking professional in environmental sustainability, Misa Kenmiya stands at the intersection of international cooperation and digital influence. Through her consistent and engaging presence on LinkedIn, she brings clarity, credibility, and compassion to ESG communication.

Jeremy Boissinot

Quién es quién en las redes sociales

Who is Wakana Tanaka?

Wakana Tanaka leverages her leadership at LinkedIn Japan to advocate for workforce transformation, reskilling, and diversity. Through her authoritative LinkedIn presence, she influences Japanese professionals navigating the evolving labor landscape.

Jeremy Boissinot

Quién es quién en las redes sociales

Who is Tobi Oluwole?

Tobi Oluwole is a Canada-based LinkedIn content strategist and founder who helps entrepreneurs build scalable online businesses through storytelling and platform visibility. With over 348K followers and more than 300 million content impressions, Tobi has turned LinkedIn into his core growth engine.

Jeremy Boissinot

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Who is Laura Morgan?

Laura Morgan is a UK-based creator and Managing Director at Ware, where she uses her platform to advocate for healthier workplace environments. Through direct and consistent content, she addresses mental health, toxic leadership, and employee support systems.

Jeremy Boissinot

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Who is Jarvis Johnson?

Jarvis Johnson is a U.S.-based gaming content creator best known for his Fortnite-focused videos and humorous online presence. With a past defined by viral success and high-profile moments—such as his unbanning from Fortnite—he now focuses on TikTok and YouTube, sharing quick comedy skits, gaming culture commentary, and personal stories.

Justine Castany

Quién es quién en las redes sociales

Who is Luane Guiné?

Luane Guiné has carved out a vibrant space in Brazil’s creator landscape with content that fuses dance, humor, and stylish lifestyle flair. Known for her high-frequency TikToks and Instagram Reels, she balances a casual tone with polished visuals, drawing in a young, fun-seeking audience.

Quién es quién en las redes sociales

Who is Guilherme Cavalieri?

Guilherme Cavalieri blends humor, sports enthusiasm, and everyday storytelling into an accessible content strategy that resonates with young Portuguese-speaking audiences. Based in Brazil, his posts capture light-hearted interactions with friends, cultural references, and a passion for soccer, particularly the World Cup.

Justine Castany

Quién es quién en las redes sociales

Who is Giovanna Menezes?

Giovanna Menezes is a Brazilian content creator inspiring thousands with her focus on healthy living, nutrition, and self-love. Through Instagram and TikTok, she promotes practical meal preparation, motivational content, and personal transformation, resonating strongly with a female, wellness-driven audience.

Quién es quién en las redes sociales

Who is Lance Sanchez?

Lance Sanchez is a rising content creator known for his vibrant storytelling style across YouTube, TikTok, Instagram, and X. With a strong focus on travel, lifestyle, and behind-the-scenes adventures, Lance connects with a young audience looking for fresh and relatable experiences.

Justine Castany

Quién es quién en las redes sociales

Who is Issabela Vásquez?

Issabela Vásquez is a Colombian lifestyle creator and co-founder of Natif, known for her joyful content centered on wellness, love, and everyday life. With a strong presence on Instagram and TikTok, she shares relatable moments ranging from couple humor to wedding highlights and healthy habits.

Quién es quién en las redes sociales

Who is Gracielly Wiliane?

Gracielly Wiliane is not just a model or lifestyle influencer—she’s a community-focused entrepreneur who blends humor, personal stories, and Brazilian pride into one compelling digital presence. As the CEO of her own eyewear brand GW Glasses, she leverages her platforms to connect with a highly engaged, Portuguese-speaking audience.

Quién es quién en las redes sociales

Who is Adel Sai aka Adofficielo?

Adel Saay has become one of Paris’ most engaging digital voices, known for his visually rich content and emotionally charged reactions. With millions of followers across TikTok and Instagram, Adel has crafted a personal brand that resonates through authenticity, visual appeal, and collaborative storytelling.

Justine Castany

Quién es quién en las redes sociales

Who is Leonardo Pizaña aka soyleonardopizana?

Leonardo Pizana blends personal storytelling, light humor, and emotional authenticity to engage a Spanish-speaking Gen Z audience across TikTok, Instagram, and X. With a style grounded in vulnerability and relatability, Leonardo has cultivated a highly active community that responds to his consistent updates, life milestones, and creative expressions.

Justine Castany

Quién es quién en las redes sociales

Who is Maitê Faitarone?

Maitê Faitarone is a Brazilian fashion and lifestyle influencer whose presence combines visual elegance with real-world styling. With standout appearances at events like Carnaval and fashion weeks, her content captures bold fashion statements grounded in accessible beauty.

Quién es quién en las redes sociales

Who is Maressa Schinaider?

Maressa Schinaider is a Brazilian lifestyle and travel content creator based in the USA, known for her culturally curious posts centered around food, migration, and humor. She shares her perspective on American life with a Brazilian lens, gaining strong traction on TikTok and Instagram.

Justine Castany

Quién es quién en las redes sociales

Who is Eli Monsiváis?

Eli Monsiváis is a Mexican fashion designer and artistic makeup artist known for her innovative take on costume creation and upcycling. With a combined audience of over 3 million followers on TikTok and Instagram, Eli leverages her platform to spotlight fashion, makeup, and LGBTQIA+ causes.

Justine Castany

Quién es quién en las redes sociales

5 minutos para leer

¿Quién es Ana Paula Bolzán?

Ana Paula Bolzán, también conocida como Pau Bolzán, se ha ganado un lugar como una de las creadoras de contenido de arte y bricolaje más queridas de Argentina, con una comunidad basada en imágenes vibrantes, tutoriales accesibles y obsequios creativos. A través de contenido muy atractivo en YouTube, TikTok e Instagram, comparte su pasión por el arte con millones de personas, cerrando la brecha entre las bellas artes y la cultura del bricolaje con la que se puede relacionar.

Quién es quién en las redes sociales

5 minutos para leer

¿Quién es nickyrodd?

Nickyrodd es un creador de contenido mexicano que tiene una gran repercusión entre un público joven de habla hispana. Conocida por su vibrante contenido de estilo de vida en TikTok e Instagram, comparte historias identificables y tomas humorísticas de la vida diaria.

Quién es quién en las redes sociales

Who is Braxton Comer?

Braxton Comer is emerging as a notable figure in the digital entertainment space, known for infusing comedic authenticity into everyday observations. With a strong Gen Z following, his content appeals widely to those who enjoy humorous commentary and situational skits.

Quién es quién en las redes sociales

Who is Pietra Amaral?

Pietra Amaral has emerged as one of Brazil’s most exciting young lifestyle creators, winning over millions with her upbeat fashion content, magnetic personality, and engaging digital presence. From relatable moments to trend-savvy styling reels, Pietra’s content is built for the modern, social-first generation. She’s more than a creator—she’s becoming a staple in Brazil’s Gen Z lifestyle culture.