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Top 20 Instagram Influencers in Thailand in 2025

Meet the most influential Instagram creators in Thailand for 2025. This list features top performers across fashion, beauty, lifestyle, and entertainment.

May 20, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here's the list of the Top 20 Instagram Influencers in Thailand in 2025:

20. Ohm Pawat

Ohm Pawat is a prominent Thai social media personality known for his engaging content on Instagram and TikTok. He shares a mix of personal moments, promotional posts, and interactions with fans, often featuring themes of motorsports, lifestyle, and entertainment. His posts reflect a vibrant personality, showcasing his love for racing and his dog, while also promoting events and collaborations. With a significant following, he effectively engages his audience through relatable and entertaining content.

Instagram Score: 95.9/100

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19. Rinrada Thurapan

Rinrada Thurapan, known as Yoshi, is a prominent social media personality and owner of Worshi Official. She engages her audience with a mix of lifestyle content, beauty tips, and personal reflections, often showcasing her experiences in Thailand. Her posts frequently highlight collaborations with brands, particularly in beauty and fashion, and she expresses excitement about local cultural events, such as the filming of 'The White Lotus' in Thailand.

Instagram Score: 95.9/100

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18. Krit Amnuaydechkorn

Krit Amnuaydechkorn, known as PP Krit, is a prominent Thai actor and singer, recognized for his engaging performances and collaborations with fellow artists. His social media presence showcases a mix of personal insights, promotional content for brands, and updates on his music and acting projects. He actively engages with fans through playful and heartfelt posts, often featuring collaborations with other influencers and brands. His work includes music videos, concert promotions, and appearances in popular Thai films.

Instagram Score: 96/100

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17. Baifern Pimchanok Luevisadpaibul

Baifern Pimchanok Luevisadpaibul is a prominent Thai actress and social media personality known for her engaging content across platforms like Instagram and TikTok. She shares a mix of personal moments, promotional content, and interactions with fans, showcasing her vibrant personality and lifestyle. Her posts often highlight beauty products and collaborations with brands, reflecting her influence in the beauty and entertainment sectors. Baifern's content resonates with a youthful audience, particularly in Thailand.

Instagram Score: 96/100

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16. Tawan Vihokratana

Tawan Vihokratana is a prominent Thai actor and influencer known for his engaging social media presence. He shares personal reflections, travel experiences, and promotional content, often highlighting his connections with brands like Samsung and LOEWE. His posts resonate with themes of gratitude, family, and cultural experiences, particularly in Thailand and Singapore. Tawan's content showcases a blend of lifestyle, fashion, and personal milestones, appealing to a diverse audience.

Instagram Score: 96/100

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15. Tontawan

Tontawan is a Thai dentist and actor known for her vibrant social media presence, particularly on Instagram and TikTok. She shares a mix of personal insights, beauty content, and lifestyle updates, often featuring luxury brands like Dior and Puma. Her posts reflect a blend of professional and personal life, engaging a youthful audience with relatable content. Tontawan also interacts with her fans through heartfelt messages and updates about her career and studies in dentistry.

Instagram Score: 96.1/100

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14. Tanapon Sukumpantanasan

Tanapon Sukumpantanasan, known as Perth, is a prominent figure in the Thai entertainment industry, associated with GMMTV. He is actively involved in music and acting, frequently sharing updates about his projects and collaborations. His social media presence is marked by engaging content related to his performances, series promotions, and personal milestones. Perth's posts often include interactive elements, encouraging fan participation and engagement.

Instagram Score: 96.1/100

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13. WAR WANARAT

A prominent figure in the Thai social media landscape, known for engaging content related to pottery and ceramics. He actively promotes various brands, including L'Oreal and Samsung, showcasing a blend of lifestyle and product endorsements. His posts often feature personal reflections and interactions with fans, highlighting a strong connection with his audience. He also participates in live events and promotional activities, indicating a dynamic presence in both online and offline spaces.

Instagram Score: 96.2/100

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12. Film Rachanun

Film Rachanun is a prominent figure in the Thai entertainment industry, associated with GMM TV. She actively engages her audience through vibrant social media posts featuring fashion, beauty, and lifestyle content. Her collaborations with brands like NIVEA and LUX highlight her influence in promoting products. Film's content often revolves around her work in television series and events, showcasing her personality and connecting with fans. She has a significant following on platforms like Instagram and TikTok, where she shares her experiences and endorsements.

Instagram Score: 96.5/100

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11. Carddd

A popular TikTok creator from Thailand, known for engaging content that includes food, fashion, and lifestyle themes. Her posts often feature humorous and relatable moments, showcasing her personality and interactions with friends and family. With millions of likes on her videos, she has built a strong following by sharing her experiences and creative ideas, particularly around Thai culture and daily life.

Instagram Score: 96.7/100

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10. Phuwin Tangsakyuen

Phuwin Tangsakyuen is a prominent figure in the Thai entertainment industry, known for his music and acting. He actively engages with his audience through social media, sharing personal moments, promotional content, and collaborations with brands. His posts often reflect a youthful and vibrant lifestyle, showcasing fashion, music releases, and events. He has a significant following on platforms like Instagram and TikTok, where he connects with fans and promotes various products and experiences.

Instagram Score: 96.8/100

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09. Love Pattranite

Love Pattranite is a prominent Thai social media personality known for her engaging content across platforms like Instagram and TikTok. She shares a mix of lifestyle, beauty, and personal experiences, often collaborating with brands like Gucci and OPPO. Her posts frequently showcase her vibrant personality and creativity, attracting a large following. Love is also involved in entertainment projects, including a show on GMM25, highlighting her influence in both social media and television.

Instagram Score: 96.8/100

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08. Maylada Susri

Maylada Susri, known as Bow, is a prominent Thai social media personality and actress. She shares vibrant content related to fashion, beauty, and lifestyle, often collaborating with brands for promotional campaigns. Her posts frequently highlight makeup, skincare products, and fashion events, showcasing her influence in the beauty and lifestyle sectors. Bow engages her audience with relatable and entertaining content, reflecting her personality and interests.

Instagram Score: 96.9/100

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07. Jeff Satur (เจฟ ซาเตอร์)

Jeff Satur is a prominent artist under Warner Music Thailand, known for his engaging presence on social media platforms like Instagram and TikTok. His content often features music releases, personal moments, and brand collaborations, showcasing a blend of creativity and lifestyle. He actively promotes various products, including beauty and food brands, while also sharing insights into his artistic journey. His posts resonate with a youthful audience, reflecting contemporary trends and cultural references.

Instagram Score: 97.1/100

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06. Chen Joong

Chen Joong is a prominent social media personality from Thailand, known for his engaging posts on Instagram and TikTok. His content often revolves around personal experiences, family moments, and light-hearted interactions, showcasing a blend of humor and warmth. He actively engages with his audience through relatable captions and visually appealing content, reflecting a youthful and vibrant lifestyle. His popularity is evident from the high like counts on his posts, indicating strong audience engagement.

Instagram Score: 97.2/100

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05. Pond Naravit

Pond Naravit is a prominent figure in the entertainment industry, recognized as a Versace Fragrance Ambassador for Southeast Asia. His social media presence showcases collaborations with high-profile brands like Tommy Hilfiger and Nivea, emphasizing lifestyle and fashion. He engages with his audience through personal anecdotes and promotional content, reflecting a youthful and vibrant persona. His posts often highlight events, brand partnerships, and personal milestones, resonating with a diverse audience interested in fashion and lifestyle.

Instagram Score: 97.5/100

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04. BamBam

BamBam is a prominent member of the K-pop group GOT7, known for his dynamic presence in the music industry. He frequently shares updates about his tours, collaborations with brands like Louis Vuitton, and personal milestones. His content often includes travel experiences, fashion endorsements, and interactions with fans. BamBam's social media presence is characterized by a blend of personal reflections, promotional content, and engagement with global audiences.

Instagram Score: 97.5/100

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03. Tipnaree Weerawatnodom

Tipnaree Weerawatnodom is a prominent figure in the Thai entertainment industry, known for her engaging social media presence. She shares a mix of lifestyle content, fashion, and beauty tips, often collaborating with brands like Tod's, MCM, and L'Oreal. Her posts reflect a vibrant personality, showcasing her love for fashion and beauty while promoting various products and events. With a significant following, she effectively connects with her audience through visually appealing content and relatable themes.

Instagram Score: 97.9/100

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02. Milk Pansa

A prominent figure in the Thai fashion scene, known for her collaborations with luxury brands like YSL and Valentino. She actively engages her audience with vibrant posts showcasing her style and lifestyle, often featuring beauty and skincare products. Her content resonates with a youthful demographic, emphasizing trends and personal experiences. She also participates in promotional events, enhancing her visibility in the fashion industry.

Instagram Score: 98/100

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01. Engfa Waraha

Engfa Waraha is a prominent Thai beauty queen, recognized as the 1st Runner-up of Miss Grand International 2022 and Miss Grand Thailand 2022. Her social media presence showcases her modeling, beauty tips, and personal moments, engaging a large audience with her vibrant personality. She actively promotes beauty products and participates in various events, reflecting her influence in the beauty and entertainment sectors. Engfa's content often features collaborations with brands, highlighting her role as a beauty ambassador.

Instagram Score: 98.7/100

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