Who is Luane Guiné?

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Luane Guiné: Radiating Brazilian Style Through Dance and Lifestyle

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Luane Guiné is a Brazilian digital creator known for her upbeat lifestyle content that blends humor, beauty, and fashion. Based in Brazil and speaking primarily Portuguese, she has built a strong connection with a young, Gen Z audience. Her videos are spontaneous, expressive, and laced with her natural charisma, making her a standout in casual content creation.

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She first gained traction on TikTok, where her dance routines and sarcastic storytelling became instantly recognizable. Rather than relying on polished visuals, Luane keeps her style raw and relatable, often collaborating with creators like é nApolli. Her authenticity and timing in trends helped her scale quickly to millions of followers.

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On Instagram, she showcases her fashion sense through reels and photo carousels, mixing everyday outfits with sponsored looks. She frequently uses discount codes and tagged brands like SHEIN Brasil, merging influencer marketing with community-style storytelling. Her humorous captions and casual tone keep her content grounded and easy to engage with.

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Outside of social media, Luane has built a strong network of fellow creators and brand collaborators, positioning herself as a central figure in Brazil’s Gen Z influencer space. Though her YouTube is inactive, her impact on short-form platforms remains solid. She’s a creator whose relatability and energy keep followers returning daily.

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An Influencer Active on Social Media

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Luane Guiné is most active on TikTok and Instagram, where she shares engaging, fashion-forward content with a casual tone and strong Gen Z appeal.

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Luane Guiné's Social Media Strategy Analysis

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TikTok: High-Volume Dance and Humor with Style Integration

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Luane Guiné’s TikTok content is rooted in humor, fast cuts, and expressive storytelling. She capitalizes on Brazil’s TikTok trends by participating in viral sounds and challenges but adds her own comedic spin. Her tone is unfiltered and conversational, which makes her videos feel like inside jokes with her audience.

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She posts around 4.5 videos per week, with consistent engagement across all uploads. Her best-performing content often features behind-the-scenes moments or duets with fellow creators like é nApolli, boosting relatability and network appeal. These collaborations show high interactivity and authenticity.

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With 2.4M followers and an average of 68.2K views per video, her reach is powerful despite a modest 0.36% engagement rate. She thrives in punchline-driven content and frequently uses exaggerated expressions and abrupt edits for comedic pacing. Her most engaging posts hover around 180K–190K views and 18–22K likes.

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Although growth is flat (+0%), Luane’s retention is strong thanks to daily publishing habits (11 AM slots). She doesn’t rely on overly polished visuals; instead, she builds community through humor and accessible themes. This strategy makes her a standout Gen Z TikToker in Brazil’s lifestyle and beauty niches.

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• Username: @luaneguine
• Influence Score: 84.8/100
• Followers: 2.4M
• Activity: 4.5 videos/week
• Engagement Rate: 0.36%
• Growth: 0%
• Average Engagement: 8.6K
• Posting Habits: Everyday at 11 AM EST

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Instagram: Fashion Content with Personal Flair

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Luane Guiné’s Instagram feed is a curated but casual mix of reels, styling tips, and humorous slice-of-life content. With 445K followers and a score of 86.7/100, her performance is strong on the platform. She posts nearly every day and aligns content timing with late-night audience behavior (11AM).

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Her Instagram Reels mirror her TikToks—sharp, candid, and expressive—but often include fashion try-ons and branded promos. She's collaborated with SHEIN Brasil, Natalia Beauty Clinic, and Pink de Luxo, offering promo codes like “LUANE10” for affiliate campaigns. She combines style with humor seamlessly.

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Engagement sits at 0.62%, with 2.8K average interactions and nearly 48K average views per post. Luane uses short captions with emojis, direct CTAs, or punchy questions to provoke responses. Her content style is cheerful, brand-safe, and highly casual, aligning well with youth retail campaigns.

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Her growth rate of +2.08% over 30 days shows her Instagram is her most dynamic platform for follower gains. While TikTok sustains her reach, Instagram fuels conversion—especially for style, beauty, and lifestyle promotions with young adults in Brazil.

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• Username: @luaneguine
• Influence Score: 86.7/100
• Followers: 445K
• Activity: 19 posts/month
• Engagement Rate: 0.62%
• Growth: +2.08%
• Average Engagement: 2.8K
• Posting Habits: Everyday at 11 AM EST

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YouTube: Dormant Channel with Residual Followers

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Luane’s YouTube presence is dormant, with her last upload dated three years ago. The channel has 59.5K subscribers and 70 videos but shows 0% engagement and no current video activity. Despite this, her profile remains accessible and carries some residual audience from her peak YouTube phase.

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Back when she was active, her content included makeup tutorials, vlogs, and personality-based videos. Her on-camera charisma carried over well from short-form to long-form, but without consistent uploads, her YouTube community didn’t sustain long-term growth.

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• Username: Luane Guiné
• Influence Score: 20.1/100
• Followers: 59.5K
• Activity: 0 videos/month
• Engagement Rate: 0%
• Growth: +1.06%
• Average Engagement: 0
• Posting Habits: Once a year at 8 PM EST

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Luane Guiné's Social Media Influence Summary

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Luane Guiné holds a solid position in Brazil’s creator landscape with an overall influence score of 8,677 points (Score 3). On Instagram, she ranks in the top 2% in Brazil and top 2% worldwide for fashion creators, with an even stronger top 1% placement in “Outfits & Styling” nationally. Her global TikTok ranking is not available, but platform activity shows continued relevance and engagement among her Gen Z base.

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Learn more about the Favikon Methodology here

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Content Strategy: Humor-Driven Fashion in Motion

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Luane’s content strategy is grounded in a dance-forward, humor-infused delivery. What makes her stand out is the fluid mix of storytelling formats—from outfit transitions to GRWM skits—all tied together with high relatability. Unlike creators who focus solely on perfection or aesthetics, Luane balances the aspirational with the approachable.

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Reachability and Partnerships

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Luane Guiné has an established track record with fashion-forward partners like SHEIN Brasil, Pink de Luxo, and Natalia Beauty Clinic, showing a clear affinity for brands that serve Gen Z and young millennial women in Brazil. She’s already featured discount codes and repeated tags, indicating openness to sustained partnerships.

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Her strong proximity to creators like é nApolli, along with an active network of beauty, music, and fitness influencers, increases her organic campaign potential. This creator web makes her reachable for collaborative promotions and helps brands tap into a wider ecosystem beyond her own audience.

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Conclusion: Luane Guiné’s Authentic Swagger in Brazil’s Fashion Scene

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Luane Guiné continues to evolve as a bold voice in Brazil’s digital lifestyle space, turning humor and fashion into a creative engine for Gen Z engagement. Her high activity, consistency, and smart use of cultural humor make her an ideal match for casual fashion brands seeking real reach and resonance. With an active network and growing Instagram, Luane is more than a dancer—she’s a standout in the Brazilian influencer arena.

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