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5 min de lectura

Cómo encontrar influencers en LinkedIn: 6 métodos comparados (2026)

Encontrar a los influencers adecuados en LinkedIn requiere más que una barra de búsqueda. Esta guía compara seis métodos reales que las marcas utilizan para descubrir creadores B2B —desde la búsqueda manual en LinkedIn y las consultas Google X-ray hasta los flujos de trabajo de Clay, el alcance de Lemlist, una habilidad personalizada de Claude Cowork y el motor de descubrimiento diseñado específicamente de Favikon— con una comparación completa, lado a lado, de los beneficios y desventajas de cada uno.

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5 min de lectura

Cómo gestionar relaciones con influencers a gran escala sin perder el control

5 min de lectura

Escucha social en LinkedIn: Cómo rastrear conversaciones más allá de la API de LinkedIn

5 min de lectura

Cómo marcas como Wix, Semrush y Notion usan el marketing de influencers en YouTube para impulsar el ROI

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Cómo encontrar personas influyentes para el lanzamiento de productos

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Who is Carmella Ford?

Carmella Ford is a vibrant content creator from the Philippines who brings family, travel, and lifestyle moments to life through her engaging content on Instagram and TikTok. Known for her elegance and positivity, she uses her platforms to promote familial values and showcase personal experiences.

Jeremy Boissinot

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Who is William DooM?

William DooM, better known as TheMasterOfDooM, is a prominent figure in the online gaming community. With his sarcastic humor and engaging videos, he’s captured the attention of gamers worldwide, sharing his passion for video games while fostering an interactive and loyal audience.

Jeremy Boissinot

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Who is Amantha Imber?

Amantha Imber, founder of Inventium and Thinkers50 Innovation Award winner, transforms work culture with evidence-based strategies. Through her four best-selling books and a top-rated podcast, she continues to shape the future of workplace productivity and well-being.

Jeremy Boissinot

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Who is Lamine Amari?

Lamine Amari is a content creator and anime enthusiast known for his passion for storytelling and engaging with his audience. With a diverse interest in books, movies, TV shows, and anime, Lamine’s content is a blend of humor, pop culture commentary, and creative ideas.

Jeremy Boissinot

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Who is Sébastien Cambet?

Sébastien Cambet is a LinkedIn Top Voice and content creation coach, helping professionals build impactful personal brands and navigate digital marketing challenges. Through his initiative, "Le Grand Sot," he has trained over 2,000 individuals and cultivated a thriving community of more than 53,000 followers. His expertise in Canva design and branding makes him a trusted advisor for creating authentic and engaging content.

Jeremy Boissinot

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Who is Louis Smith?

Louis Smith is a leading e-commerce SEO consultant who has helped medium to Fortune 500 brands generate over $100 million in monthly recurring revenue. Recognized as a top 1% SEO expert, Louis specializes in scaling businesses through proven SEO strategies, offering actionable insights that drive traffic, conversions, and measurable growth.

Jeremy Boissinot

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Who is Safir Jaune?

Safir is a prominent French influencer and content creator who has built a strong digital presence through engaging TikTok videos, YouTube content, and Instagram updates. Known for his authenticity and creative storytelling, Safir shares everything from entertainment content to personal insights, resonating deeply with his audience.

Jeremy Boissinot

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Who is Shantanu Naidu?

Shantanu Naidu, a young entrepreneur with a passion for community upliftment and leadership, stands out as a prominent figure in the Indian business and social entrepreneurship space. With an impressive presence on LinkedIn and YouTube, he leverages these platforms to connect with professionals, inspire communities, and amplify his vision for social change.

Jeremy Boissinot

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Who is Martine McCutcheon? | B2B Influencer

Martine McCutcheon has carved a niche for herself as a dynamic content creator and business development professional. With an established presence across multiple platforms, she seamlessly blends her professional expertise with a personal, relatable touch.

Jeremy Boissinot

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Who is Madan Gowri?

Who is Influencer Madan Gowri?

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Who is Sara Roberts?

Sara Roberts is one of the clearest and boldest voices in HealthTech today. Her content blends industry mastery with a human touch that pulls people in. She writes with purpose, depth, and conviction, always connecting the dots between data, wellbeing, and real human outcomes. People follow her because she speaks from experience and leads with intention.

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Who is César Gámiz?

César Gámiz is bringing a fresh, human voice to food technology and sustainability. With a clear passion for science communication, César breaks down complex industry topics for professionals and the public alike.

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Who is Ali AlRoainy?

Ali AlRoainy brings clear thinking, clean design, and a calm, confident voice to the fast moving world of UX and product innovation. His posts feel practical and grounded, yet always curious.

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Who is Keanan Duffty?

Keanan Duffty brings edge, humor, and genuine artistic soul to every post he shares. His voice is playful yet polished and full of stories that blend fashion, music, and culture.

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Who is Ollie Jay?

Ollie Jay makes heat science useful. He explains complex physiology in plain language and backs it with data. His posts blend research updates, tool releases, and clear policy takeaways.

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Who is Sally Edwards?

Sally Edwards knows how to make events matter. She blends sharp industry know how with a warm, professional voice.

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Who is Cecilia MoSze Tham?

Futurist, founder, innovation strategist and unapologetically bold. Cecilia MoSze Tham brings a refreshing mix of tech optimism and practical foresight to the digital world.

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Who is Yannick TISSIER FERRER?

In the world of French public procurement, Yannick Tissier Ferrer stands out for all the right reasons. Known for breaking down complex policy with clarity and creativity, he’s become a trusted voice among public buyers and institutions.

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Who is Brian Collins?

Brian Collins brings sharp analysis, clean storytelling, and a builder’s mindset to every corner of Australia’s fintech community. His voice is warm, direct, and quietly confident.

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Who is Ali Ahmed Alnaqbi?

Ali Ahmed Alnaqbi is a steady, influential voice in business aviation across the Middle East. He blends industry know-how with a visible public role as Executive Chairman of MEBAA.

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Who is Remi Villepelet?

Remi Villepelet turns messy tracking setups into clear, dependable measurement. He talks GTM, GA4, server-side tracking, and privacy in plain French.