Top Influencer Marketing Agencies in Germany in 2025

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Here’s the list of the top influencer marketing agencies in Germany in 2025:

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1. Intermate

Intermate, headquartered in Berlin, excels in influencer marketing, social media management, and content production. The agency champions innovative strategy and close creator collaboration that resonate with Gen Z audiences. Membership in a global network multiplies access to international talent and cross-border campaign insights.

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Social feeds burst with event recaps and behind-the-scenes moments that reveal a vibrant company culture and a strong commitment to New Work principles. Flexible schedules and an open creative environment nurture rising influencer talent while reassuring brand partners of agile execution. This blend of progressive workplace values and data-driven storytelling cements Intermate as a frontrunner in Germany’s creator economy.

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Top Customers: Volkswagen, Unilever, McDonald’s, TikTok

Employee Count: 210

Starting Budget: ≥€10K 

Year Founded: 2014

Niches Served: Gen-Z, TikTok & Meta partner; 2 in-house content studios

Office Location: Berlin (HQ), Hamburg, Cologne

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2. Pulse Advertising

Pulse Advertising stands out as a global creative partner with hubs in Hamburg, London, Milan, and New York. The agency engineers complete influencer marketing programmes that integrate paid social strategy, driving measurable brand growth across Europe and North America. Industry accolades such as Forbes 30 Under 30 and gold at the Influencer Marketing Awards validate the firm’s performance-led mindset.

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Close relationships with Instagram and TikTok unlock early access to emerging formats, while proprietary analytics refine talent selection and performance optimisation. Campaign storytelling revolves around community engagement and cultural relevance, ensuring every collaboration feels authentic to the creator’s audience. A multicultural team based across four continents turns these insights into localised narratives, giving premium and high-growth brands a consistent voice at scale.

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Top Customers: Apple, BMW MINI, BlackRock, Kering, Estée Lauder, AmEx

Employee Count: 51-200 

Starting Budget: ≥ €10K

Year Founded: 2014

Niches Served: Fashion, luxury, finance; strong paid-social unit.

Office Location: Hamburg (HQ), Berlin + global hubs

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3. Lookfamed

Lookfamed stands at the forefront of influencer marketing in Germany, coupling expert artist management with high impact brand campaigns. The agency leverages deep platform knowledge to match creators with brands that fit audience interests and cultural trends.

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Its vibrant social media channels share weekly tips on expanding reach, interpreting engagement metrics, and nurturing authentic community connections. Constant behind the scenes features spotlight diverse talent and experimental marketing techniques, positioning Lookfamed as a trusted partner for firms eager to convert attention into measurable growth.

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Top Customers: Gymondo, Urlaubsguru, Depot

Employee Count: 80

Starting Budget: ≥ €5K

Year Founded: 2016

Niches Served: Lifestyle, travel, DTC e-commerce; runs its own creator-TV unit “filmfluence”

Office Location: Göttingen (HQ), Berlin

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4. Social Match

Social Match elevates influencer marketing through data driven creator selection and meticulous channel management. In house strategists craft platform native stories that resonate on Instagram, YouTube, and LinkedIn, fuelling measurable reach and engagement. A studio arm delivers thumb stopping content creation that converts attention into action.

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Campaigns spotlight diversity and female empowerment, partnering with changemakers to shift brand perception and foster inclusive communities. Constant trend scouting keeps the agency ahead of algorithm updates, ensuring paid media budgets scale results instead of merely boosting impressions.

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An agile test and learn framework underpins every brief, blending social listening with performance dashboards for transparent optimisation. Awards from German digital juries underline an unwavering commitment to innovation in a market where consumer expectations evolve daily.

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Top Customers: Vodafone, La Roche-Posay, Henkel, Jules Mumm, RTL II

Employee Count: 120

Starting Budget: ≥ €7.5k

Year Founded: 2016

Niches Served: Beauty & FMCG; produces “Social Talk” trend podcast.

Office Location: Cologne, Münster, Berlin

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5. We Are Era

We Are Era ranks among Europe's most influential studios and talent management agencies. Headquartered in Berlin, the company orchestrates end to end content creation for the expanding creator economy and partners with influencers, global brands, and NGOs. Expertise covers TikTok, YouTube, and Instagram, allowing campaigns to resonate across multiple audiences.

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A strong commitment to diversity and inclusion underpins every production. Signature initiatives such as #HerERA and #ERAofPride spotlight women's empowerment alongside LGBTQIA+ advocacy, amplifying underrepresented voices. Community building programs extend beyond screens through workshops and mentoring that nurture creators with stories capable of driving social impact.

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Top Customers: IKEA, ALDI Nord, Deutsche Telekom

Employee Count: 250

Starting Budget: ≥ €25K

Year Founded: 2012

Niches Served: YouTube & creator economy; integrates Social Match

Office Location: Berlin (HQ) plus 7 EU hubs

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6. YKONE Germany

YKONE emerged in 2008 as a global influencer marketing group that fuses creativity with data driven insight and proprietary technology. Operating in 18 territories, the agency engineers resonant storytelling that links iconic brands to highly engaged audiences while respecting regional culture.

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Expertise spans luxury, travel, and lifestyle verticals, reinforced by invitation-only gatherings such as the Caviar Club that spark creator brand synergy. Through deep partnerships with top influencers and an unrelenting focus on cultural relevance, YKONE converts inspiration into measurable business impact for every client.

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Top Customers: Allianz, Hugo Boss, Montblanc

Employee Count: 160

Starting Budget: ≥ €25K

Year Founded: 2008

Niches Served: Luxury & travel; strong in China-to-EU talent casting.

Office Location: Munich & Berlin satellite

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7. Alpha Pool

ALPHA POOL delivers 360° full service marketing from strategy to execution across Germany. Over twenty years of practice have refined an offering that blends sales, Ecommerce, event management, content production, brand partnerships, and PR into ready to use packages with transparent flat fees. Global and local brands appreciate the one stop structure that compresses timelines and simplifies budget planning.

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Campaign highlights feature collaborations with personalities such as Lena Gercke and Tim Raue that spark authentic audience engagement. A tech driven studio combines digital optimisation with influencer collaborations and bold brand activation, generating shareable content and measurable lift. Continuous trend scouting keeps the agency ahead of shifting social algorithms and consumer tastes.

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Top Customers: Citroën, RTL, numerous VIP event brands

Employee Count: 11 – 50

Starting Budget: ≥€490

Year Founded: 2002

Niches Served: Celebrity-led activations, red-carpet events, VIP product seeding.

Office Location: Berlin (event & influencer hub)

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8. Glowstaff

Glowstaff Agentur operates as an international talent house for models, hosts, hostesses, promoters, and influencers. A broad partner network unlocks bookings across fashion weeks, trade fairs, and digital campaigns, while open applications invite fresh faces to the portfolio. Social platforms spotlight standout cast members and announce every new addition with vibrant reels and carousel posts.

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Daily content mixes motivational quotes with authentic behind the scenes stories, offering a transparent view of life on set and on stage. A firm commitment to diversity drives inclusive castings, showcasing talent of varied backgrounds and styles to inspire brands and aspiring creatives across the industry. Community engagement through Q and A sessions and talent takeovers further nurtures a loyal audience eager to watch careers evolve.

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Top Customers: Trade-fair exhibitors & D2C beauty startups

Employee Count: 2-10

Starting Budget: ≥ €100

Year Founded: 2017

Niches Served: Models/hostesses + influencer staffing for events & expos.

Office Location: Cologne (HQ) with nationwide roster

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9. AWISEE (DE Remote Hub)

AWISEE delivers SEO, Digital PR, and KOL Influencer Marketing programs that push brands into fresh markets while lifting search visibility and media buzz. A footprint that spans Europe, North America, Asia, and the Middle East lets the agency combine local insights with cross-region data for sharper audience targeting and measurable growth.

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Core solutions include content marketing, reputation management, and full-cycle influencer campaign management geared to highly regulated or fast-moving sectors such as Tech and SaaS, Fintech, E-commerce, Crypto, iGaming, and Travel. Each brief receives a culturally tuned creative plan, tight performance tracking, and an in-house media relations network that secures authority backlinks and trusted voices.

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Top Customers: Web3, SaaS & fintech scale-ups (Clutch case mix)

Employee Count: 10-49

Starting Budget: ≥€4.6K

Year Founded: 2019

Niches Served: SEO-driven influencer outreach & link-building.

Office Location: Berlin, Germany

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10. Socially Powerful (DACH team)

Socially Powerful is a leading global influencer marketing agency with a growing presence in the German-speaking market. With headquarters in London and a DACH team dedicated to campaigns across Germany, Austria, and Switzerland, the agency has partnered with major brands like Amazon Prime, Mercedes-Benz, and Bayer Consumer Health. The firm is known for running bold, results-driven campaigns that merge influencer creativity with performance-focused metrics.

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The agency’s AI-driven platform, Aria, enables precise influencer discovery, audience analysis, and campaign tracking across platforms like TikTok, Instagram, and YouTube. Socially Powerful shares real-time insights, behind-the-scenes vlogs, and trend analyses, making it a popular source for marketing professionals, creatives, and brand teams. Its commitment to transparency, measurable results, and culturally relevant storytelling makes it one of the most dynamic players in the global influencer space.

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Top Customers: Amazon Prime DE, Mercedes-Benz, Bayer Consumer Health

Employee Count: 50-249

Starting Budget: ≥ €50K

Year Founded: 2016

Niches Served: Global “go viral” stunts backed by in-house analytics SAAS.

Office Location: London HQ with dedicated DACH leads; runs campaigns for German telecom & auto brands.

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Also See:
‍🏆 TOP  INFLUENCER MARKETING AGENCIES IN ITALY
‍🏆 TOP INFLUENCER MARKETING AGENCIES IN THE USA
‍HOW DOES FAVIKON RANK INFLUENCERS?