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Who is Julia Huynh?
Julia Huynh has become a recognizable name in the digital space, captivating audiences with her vibrant lifestyle, travel, and food content. With an engaging online persona, she brings a unique blend of Vietnamese-Chinese heritage, everyday experiences, and food adventures, making her a standout figure among Gen Z content creators.



Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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Julia Huynh: Blending Lifestyle, Travel, and Food with Authentic Storytelling
Julia Huynh is a content creator based in California, known for her engaging lifestyle and travel vlogs. She shares her experiences with food, home decor, and personal growth, often featuring her adventures with her boyfriend. Her content resonates with a young audience, showcasing her Vietnamese-Chinese heritage and a passion for matcha and coffee.
Her social media presence is characterized by a casual and relatable style, making her a favorite among viewers seeking inspiration for their own lives. She has built a loyal audience by sharing her daily life, including her love for fashion, cozy home decor, and culinary adventures.

With a strong focus on storytelling, Julia brings her audience along for the ride, making her content feel both personal and aspirational. She has successfully collaborated with brands that align with her values, including Milk Makeup, Pool House New York, and Tuft + Paw.
Her content strategy is not just about aesthetics—she delivers value to her followers by showcasing unique travel spots, fashion tips, and must-try food experiences. Her authenticity is what keeps her audience coming back for more.
An Influencer Active on Social Media

Julia Huynh has built a robust presence across multiple platforms, leveraging each to connect with different segments of her audience. Her strongest platform is TikTok, where she has garnered over 1.1M followers and maintains an active posting schedule. She also engages a large audience on Instagram and YouTube, expanding her reach across different content formats.
Julia Huynh's Social Media Strategy Analysis
TikTok: Quick and Engaging Lifestyle & Travel Content

Julia Huynh has built a strong presence on TikTok, attracting over 1.1M followers with her dynamic videos. Her content includes travel vlogs, daily routines, and food adventures, making it highly relatable. She maintains an impressive posting frequency of 11.2 videos per week, ensuring her audience stays engaged. With an engagement rate of 0.99%, she consistently draws interactions from her followers.
Her TikTok strategy revolves around authenticity, often showcasing spontaneous moments from her life. She uses humor, trendy sounds, and quick edits to keep her content entertaining. Some of her most-viewed videos surpass 3M views, highlighting her ability to capture attention. Her average engagement sits at 10.9K, further proving her impact on this platform.

Julia’s TikTok audience enjoys her lifestyle recommendations, whether it’s a new café, a travel spot, or fashion finds. She frequently engages in trending challenges, making her content both current and interactive. With an average view count of 111.4K, her videos continue to resonate with her audience.
Her posting habits reflect a highly active schedule, as she uploads twice a day, ensuring a consistent presence. She utilizes captions, hashtags, and replies to create a community-driven experience. Julia’s TikTok strategy is all about sharing her life in an unfiltered yet aesthetically pleasing way.
- Username: @julia.huynh
- Influence Score: 86.2/100
- Followers: 1.1M
- Activity: 11.2 videos/week
- Engagement Rate: 0.99%
- Growth: 0%
- Average Engagement: 10.9K
- Posting Habits: Twice a day at 12 PM EST
Instagram: Aesthetic and Lifestyle-Centric Visual Storytelling

On Instagram, Julia shares a more curated look into her life, attracting over 276.3K followers. Her content blends fashion, travel, and food, making her profile visually cohesive. She posts an average of 12 times per month, maintaining a steady flow of content. Her engagement rate stands at 1.26%, reflecting a strong connection with her audience.
Her Instagram Reels are a key part of her strategy, with some reaching over 2M views. She balances high-quality aesthetic photos with interactive captions, encouraging her followers to engage. Julia’s average engagement is 3.5K, indicating a loyal audience that regularly interacts with her posts.

She utilizes Instagram Stories to give real-time updates, whether it’s a new café, a shopping haul, or a travel sneak peek. Her stories feature polls, Q&As, and behind-the-scenes moments, fostering a community atmosphere. Her viewers appreciate her honest recommendations, making her a trusted voice in lifestyle content.
Julia posts daily at 1 PM, keeping her content fresh and relevant to her followers’ schedules. She partners with brands that align with her aesthetic, showcasing fashion items, home decor, and beauty products. Her Instagram presence is both aspirational and accessible, making her a standout creator in this space.
- Username: @iamjuliahuynh
- Influence Score: 85.9/100
- Followers: 276.3K
- Activity: 12 posts/month
- Engagement Rate: 1.26%
- Growth: +0.36%
- Average Engagement: 3.5K
- Posting Habits: Every day at 1 PM EST
YouTube: Long-Form Content for Deeper Engagement

Julia’s YouTube channel has gained 292K followers, offering a longer format to showcase her travel adventures. Her videos focus on daily vlogs, fashion hauls, and moving diaries, providing a more in-depth look into her life. With an engagement rate of 1.51%, her audience actively interacts with her content. Her growth rate remains steady, averaging 4.3 videos per month.
She creates vlogs that showcase her experiences, from moving into a new apartment to aesthetic travel guides. Her most popular videos have gained over 100K views, proving her ability to maintain an engaged audience. Julia’s average engagement is 4.4K, showing that her YouTube subscribers value her content.

Her content strategy on YouTube differs from her other platforms, as she focuses on storytelling and lifestyle transformations. She shares personal moments, like GLOW UP routines, apartment tours, and productivity hacks. Her followers enjoy the intimate and detailed format of her videos, making them a go-to source for inspiration.
She uploads once a week at 8 PM, allowing her viewers to anticipate her next video. Julia’s YouTube content offers a slower-paced, more thoughtful approach to lifestyle influencing. By combining aesthetics with storytelling, she has built a strong reputation on this platform.
- Username: @juliahuynh
- Influence Score: 81.6/100
- Followers: 292K
- Activity: 4.3 videos/month
- Engagement Rate: 1.51%
- Growth: 0%
- Average Engagement: 4.4K
- Posting Habits: Once a week at 8 PM EST
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Julia Huynh's Social Media Influence Summary

Julia Huynh ranks in the Top 1% for Outfits & Styling in the United States, placing her among the most influential lifestyle creators, while her TikTok presence sits in the Top 7% nationally and Top 4% worldwide.
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Content Strategy: Crafting Engaging Lifestyle Narratives Through Travel, Food, and Fashion
Julia Huynh’s content strategy focuses on engaging lifestyle storytelling, blending travel vlogs, food adventures, and fashion insights to captivate her young audience with a relatable and casual approach.
Reachability and Partnerships

Julia Huynh has positioned herself as a highly reachable content creator, making her an ideal partner for brands. She has a history of collaborating with fashion, home decor, and food-related companies, enhancing her authenticity. With an engagement rate of 1.26% on Instagram, she maintains an interactive relationship with her followers. Her partnerships include Milk Makeup, Pool House New York, and Tuft + Paw, proving her alignment with trendy brands.
Her strong presence on TikTok makes her a valuable asset for brands looking to tap into Gen Z audiences. She has an impressive 1.1M followers on this platform, allowing her content to reach a wide audience. Her average views of 111.4K per video indicate a consistent level of engagement. Julia’s TikTok partnerships focus on fashion, lifestyle, and travel-related promotions, making her ideal for sponsorships.

Julia’s YouTube channel offers longer-form content, making her a great choice for brands looking for detailed promotions. With 292K subscribers, she can showcase products in an in-depth and personal way. Her growth rate of 4.3 videos per month ensures a steady stream of branded content. Her sponsored videos often receive tens of thousands of views, giving brands significant visibility.
Her posting habits make her a reliable influencer for consistent brand exposure. She posts twice a day on TikTok, every day on Instagram, and weekly on YouTube, ensuring continuous audience engagement. This frequency provides brands with multiple touchpoints to connect with her followers. Julia’s authenticity and aesthetic appeal make her a go-to influencer for fashion, travel, and lifestyle brands.
Conclusion: Julia Huynh’s Growing Influence in Digital Media
Julia Huynh has built a thriving digital presence by creating authentic, relatable, and engaging content. Her ability to balance lifestyle, travel, and food-related experiences has allowed her to grow a dedicated following across multiple platforms.
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