Top 20 Influencers in Serbia in 2026

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Here's the list of the Top 20 Influencers in Serbia in 2026:

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20. Marija Mandić

Marija Mandić, known as Maka, is a Serbian content creator and mother who shares her daily life, parenting experiences, and family moments across platforms like Instagram, TikTok, and YouTube. Her content primarily revolves around family-oriented topics, including her children’s milestones, holiday celebrations, and casual lifestyle updates. She often posts about parenting tips, family outings, and personal moments, blending relatable storytelling with aspirational glimpses into her life. Maka also engages in sponsored content, promoting products like skincare and clothing, while maintaining a focus on her family-centric narrative.

Favikon Authority Score: 8 843 pts

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19. Novke

Novke is a Serbian content creator known for his engaging and entertaining videos on platforms like TikTok and YouTube. His content primarily revolves around couple's activities, gaming challenges, merchandise promotions, and personal experiences. He frequently collaborates with his partner, Aleksandra, and shares moments from their daily lives, vacations, and special events. Novke also promotes his own merchandise line, often engaging with fans through meet-ups and social media interactions. His posts are characterized by a mix of storytelling, humor, and community engagement, making him a popular figure among his followers.

Favikon Authority Score: 8 845 pts

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18. MC Stojan

MC Stojan is a prominent musician known for his contributions to Balkan music, particularly in the folk and pop genres. He actively promotes his music through social media platforms like Instagram, TikTok, and YouTube, sharing music videos, behind-the-scenes content, and personal experiences. His posts often highlight his performances, collaborations, and lifestyle, including travels to destinations like Abu Dhabi and Cyprus. MC Stojan engages with his audience by sharing motivational messages, personal milestones, and updates on his music projects, fostering a strong connection with his fans.

Favikon Authority Score: 8 849 pts

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17. Edita Aradinović

Edita Aradinović is a Serbian music artist known for her engaging social media presence, particularly on Instagram and TikTok. She shares personal insights, music projects, and interacts with her audience through relatable content. Her posts often reflect themes of love, friendship, and cultural pride, resonating with a youthful audience. Edita's vibrant personality shines through her music and social interactions, making her a prominent figure in the Balkan music scene.

Favikon Authority Score: 8 854 pts

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16. Aleksandra Šmigić

Aleksandra Šmigić is a popular content creator known for her entertaining and engaging videos across platforms like YouTube, Instagram, and TikTok. With a following of 790k on YouTube, she primarily shares reaction videos, challenges, and lifestyle content, often featuring her merchandise brand 'Ćaki.' Her posts frequently include collaborations with brands like Chicco and McDonald's, as well as personal updates and travel experiences. Aleksandra's content is characterized by its playful and relatable tone, appealing to a young audience.

Favikon Authority Score: 8 876 pts

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15. Mudja

Mudja is a Serbian content creator and founder of Drip Drink, focusing on gaming and lifestyle vlogs. His YouTube channel features a mix of gaming content, personal vlogs, and humorous commentary, appealing to a young audience. He actively engages with followers on Instagram, sharing personal experiences and adventures, often related to family and travel. His posts reflect a vibrant lifestyle, showcasing both gaming and real-life experiences, with a strong emphasis on community interaction.

Favikon Authority Score: 8 901 pts

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14. Ana Nikolić

Ana Nikolić is a Serbian pop singer known for her vibrant presence on social media, particularly on Instagram and YouTube. She shares insights into her music career, upcoming albums, and personal anecdotes, often engaging with her audience through humor and relatable content. Her posts frequently highlight her music releases and appearances on various TV shows, showcasing her popularity in the Balkan music scene.

Favikon Authority Score: 8 923 pts

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13. Stefan Bojic

Stefan Bojic is a professional freestyle tennis player and content creator known for his innovative tennis techniques and collaborations with brands like Solinco and Red Bull. He shares educational tutorials, entertaining challenges, and behind-the-scenes content from major tennis events. His posts often feature tennis trickshots, technique demonstrations, and collaborations with other athletes and influencers. Bojic also authored a book titled 'Discipline of Play,' exploring the intersection of freestyle tennis and traditional tennis.

Favikon Authority Score: 8 923 pts

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12. Vuk Ivanović

Vuk Ivanović is a Serbian content creator known for his collaborative work with Aleksandra, sharing personal milestones, romantic experiences, and lifestyle content. Their posts often feature travel, holidays, and humorous pranks, engaging a large following on TikTok and YouTube. They frequently collaborate with brands and share relatable, entertaining moments from their daily lives.

Favikon Authority Score: 8 933 pts

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11. Anna Lazarevic

Anna Lazarevic is a Music Booking Manager with a vibrant social media presence, primarily on TikTok and Instagram. She shares engaging content that includes personal experiences, travel adventures, and pet care, often featuring her dogs. Her posts reflect a mix of humor, lifestyle, and relatable moments, appealing to a broad audience. Anna actively promotes brands related to skincare and pet products, showcasing her influence in the beauty and pet care industries.

Favikon Authority Score: 8 957 pts

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10. Djordje Ković

Djordje Ković is a Serbian content creator known for his humorous and engaging posts on TikTok and Instagram. His content often features relatable jokes and light-hearted commentary, appealing to a young audience. He actively engages with his followers through giveaways and interactive content, showcasing a fun and entertaining persona. His videos frequently go viral, reflecting a strong connection with the Balkan community and a knack for creating shareable content.

Favikon Authority Score: 8 986 pts

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09. Stefan Janković

Stefan Janković is a popular content creator with a significant following on YouTube and TikTok, known for his entertaining and engaging videos. His content spans a variety of topics, including travel, challenges, music, and lifestyle, often featuring collaborations and personal experiences. He frequently shares his adventures, from rural life and farming to luxury travel and music production, aiming to entertain and inspire his audience.

Favikon Authority Score: 8 988 pts

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08. Dejan Drazic

Dejan Drazic, known as Dex Rock, is a prominent YouTube creator with 2.7 million subscribers, recognized for his entertaining and exaggerated storytelling style. He is the founder of RockSnacks.rs and Spaceship.rs, often sharing content that includes challenges, reactions, and community engagement. His videos frequently feature humorous and exaggerated scenarios, such as exaggerated injury reactions, Minecraft gameplay, and outdoor activities. Dex also promotes merchandise and engages in community events, particularly those involving children and product giveaways.

Favikon Authority Score: 9 001 pts

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07. Luka Aleric

Luka Aleric is a Serbian content creator known for his engaging and entertaining videos on platforms like TikTok and YouTube. His content often revolves around street performances, challenges, and acts of generosity, such as giving money or gifts to strangers. He frequently interacts with the community, conducting interviews and hosting games, often with a humorous or heartwarming twist. Luka's posts are primarily in Serbian, reflecting his local audience, and he occasionally collaborates with brands like Xiaomi and Glovo. His content is characterized by a mix of entertainment, community engagement, and positive social interactions.

Favikon Authority Score: 9 054 pts

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06. Nikola Stojakovic

Nikola Stojakovic, known as xStojak, is a popular content creator with over 1 million followers on TikTok and 500k subscribers on YouTube. He primarily produces humorous skits and entertaining videos, often featuring interactions with his partner Jelena. His content includes challenges, pranks, and storytelling, with a focus on engaging his community. He also promotes his merchandise and collaborates with brands, showcasing a mix of personal life and professional content.

Favikon Authority Score: 9 056 pts

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05. Boban Marjanovic

Boban Marjanovic is a Serbian professional basketball player known for his engaging social media presence. He shares humorous and light-hearted content, often related to basketball, personal experiences, and fun moments in life. His posts frequently feature interactions with fans and fellow players, showcasing his personality and love for the game. Boban also promotes his music, particularly his single 'I Just Wanna,' and engages with his audience through entertaining videos on platforms like Instagram and TikTok.

Favikon Authority Score: 9 084 pts

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04. Jelena Djokovic

Jelena Djokovic is a dedicated advocate for children's education and well-being, serving as the co-founder and director of the Novak Djokovic Foundation. Her social media presence highlights her commitment to improving the lives of children in Serbia through various initiatives, including educational workshops and community support. She actively engages with her audience through podcasts and conferences, focusing on parenting and child development. Her posts often celebrate family, community, and the importance of education.

Favikon Authority Score: 9 138 pts

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03. Dejana Nezic

Dejana Nezic, known as 'Girl with Wings,' is a professional artist and para-taekwondo world champion who paints exclusively with her feet. She shares her journey as a mother, artist, and athlete, showcasing her artwork, daily life, and travels. Her content includes painting demonstrations, family moments, and motivational stories, often highlighting her ability to overcome physical challenges. Dejana’s art, primarily in acrylic on canvas, is available for commission, and she frequently participates in international exhibitions. Her presence spans Instagram, TikTok, and YouTube, where she inspires a global audience with her resilience and creativity.

Favikon Authority Score: 9 173 pts

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02. Bogdan Ilic

Bogdan Ilic, known online as Baka Prase, is a prominent content creator who shares a mix of lifestyle, entertainment, and promotional content. His posts often feature luxury car showcases, romantic travel experiences, and music video promotions. He engages his audience with giveaways, personal anecdotes, and collaborations with other influencers. His content spans multiple platforms, including TikTok, YouTube, and Instagram, where he maintains a strong presence as an aspirational figure and storyteller.

Favikon Authority Score: 9 183 pts

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01. Novak Djokovic

Novak Djokovic is a globally renowned professional tennis player, celebrated for his numerous Grand Slam victories and consistent dominance in the sport. His social media presence primarily showcases his tennis career, including match highlights, tournament victories, and moments of sportsmanship. Djokovic also shares insights into his training regimen, brand endorsements, and philanthropic efforts through the Novak Djokovic Foundation, which focuses on children's education and development in Serbia. His content often reflects his dedication to fitness, his interactions with fellow athletes, and his engagement with fans worldwide.

Favikon Authority Score: 9 534 pts

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