Who is Freddy Vega? | B2B Influencer

Freddy Vega is a co-founder of Platzi, an online learning platform that focuses on providing accessible, high-quality education in programming, technology, and various topics related to business and startups. Born in Colombia and a prominent figure in the Latin American entrepreneurial space, Freddy's content is known for its educational and thought-provoking nature.

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An Entrepreneur Active on Social Media

Freddy Vega has a significant presence across multiple social media platforms, with LinkedIn being his most impactful channel, followed by X (formerly Twitter), Instagram, and YouTube.

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Each platform serves as a different stage for Vega's unique educational style, allowing him to engage a diverse audience of tech enthusiasts, entrepreneurs, and professionals in the startup ecosystem. Whether he’s discussing AI trends, sharing insights on the Latin American tech scene, or advocating for accessible education, Freddy’s content consistently resonates with a wide range of individuals passionate about innovation and personal development.

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LinkedIn: Tech and Entrepreneurship Insights with an Educational Edge

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Freddy Vega’s LinkedIn strategy stands out as his most powerful, where he consistently shares educational and motivational content that resonates with his entrepreneurial audience. His posts cover a range of topics, from tech industry trends to personal stories of leadership and startup growth. Despite a lower-than-average engagement rate, Freddy continues to see steady growth on this platform, thanks to the high value and relevance of his insights.

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His LinkedIn presence is especially influential in the startup and business communities, where his thought leadership and focus on accessible education through Platzi make him a trusted source for professionals seeking both inspiration and practical advice. By maintaining a consistent posting schedule, Freddy keeps his audience engaged with content that drives conversations and reflects his expertise in the tech and entrepreneurial space.

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• Username: @johnfreddyvega

• Influence Score: 91.1/100

• Followers: 243.9K

• Activity: 16 posts this month

• Engagement Rate:  0.4%

• Growth: +2.37% (+5.6K followers in 30 days)

• Average Engagement: 985

• Posting Habits:  Daily at 9 PM

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X : Sharp Tech Insights for a Savvy Audience

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Freddy Vega’s presence on X is marked by his quick and sharp commentary on technology, startups, and global events. His posts offer real-time insights into trending topics, from AI advancements to entrepreneurial challenges. Freddy's concise yet impactful tweets resonate with a tech-savvy and entrepreneurial audience, providing them with thought-provoking content and industry updates. His style is informative yet approachable, making complex tech topics accessible to a broad audience of followers eager for his expert take on the latest innovations.

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• Username: @freddier

• Influence Score: 87.6/100

• Followers: 301.7K

• Activity: 6.5 tweets per week

• Engagement Rate: 0.23%

• Growth: +0.34% (+1K followers in 30 days)

• Average Engagement: 696

• Posting Habits: Daily at 5 PM

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Instagram: Engaging Tech Education and Relatable Entrepreneurial Insights

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Instagram is Freddy’s platform for visually engaging content, often sharing Reels and infographics. He uses the platform to break down complex topics like AI and startups, making them accessible through short, dynamic videos. His Reels are particularly popular, offering quick, informative content that captures the attention of a younger, tech-savvy audience.

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Infographics also allow him to present data and practical tips in a concise and visually appealing way, reinforcing his educational message while staying engaging. By combining thought leadership with relatability, Instagram serves as a key tool for reaching a more casual audience while maintaining his position as a major influencer in the tech and startup space.

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• Username: @freddiervega

• Influence Score: 84.9/100

• Followers: 139.2K

• Activity: 13 posts this month

• Engagement Rate: 1.59%

• Growth: +0.9% (+1.2K followers in 30 days)

• Average Engagement: 2.2K

• Posting Habits: Daily at 1 AM

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YouTube: In-Depth Tech Education and Thought Leadership

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Freddy's YouTube presence has slowed considerably, showing no activity for the past 3 months. While the engagement rate is decent, the lack of content production has stunted growth on this platform. Freddy could potentially reignite this channel by repurposing content from other platforms or launching new series related to technology, entrepreneurship, or educational topics.

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• Username: @freddier

• Influence Score: 17.3/100

• Followers: 16.5K

• Activity: No new posts in the last 3 months

• Engagement Rate: 2.09%

• Growth: 0.%

• Average Engagement: 3.7K

• Posting Habits: Inactive

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Freddy Vega's Social Media Influence

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Freddy Vega’s Favikon Authority Score ranks him as a prominent figure online, with an overall authority score of 8,615 points. He is ranked #1 in LinkedIn for Colombia and within the Top 2% of influential figures in Business and Startups. Freddy’s influence is strong within the entrepreneurial ecosystem, especially on LinkedIn and X, where he has cultivated a dedicated audience. Despite his lower activity on YouTube, Freddy's presence on other platforms compensates, ensuring his visibility remains high.

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Content Strategy

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Freddy’s content strategy is primarily educational and advocacy-driven. His focus is on sharing knowledge about the startup ecosystem, technology, and entrepreneurship, particularly within the Latin American region. His posts frequently highlight current trends in AI, technology, and the political landscape in Latin America. For instance, on Instagram and LinkedIn, he often shares Reels and infographics that capture attention through bold headlines, educational content, and his engaging personality.

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By advocating for accessible education, especially through Platzi, Freddy’s mission is clear—he wants to empower individuals through knowledge and help them develop the skills they need to succeed in today’s fast-evolving tech world. His content consistently ties back to this overarching goal, positioning him as both an influencer and educator.

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Freddy Vega has leveraged his expertise in technology and entrepreneurship to build an impressive social media presence, particularly on LinkedIn and X. While his YouTube channel could use more consistent content updates, his overall strategy remains effective, thanks to his dedication to education and his role as an advocate for innovation in Latin America. Freddy's thought leadership, combined with his engagement with a highly motivated and entrepreneurial audience, cements his place as a top-tier influencer in the startup space.

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