Top 20 Journalists on Social Media in Brazil in 2025
Journalism remains vital to democracy amid rapid change and digital innovation. Meet the top 20 journalists on Social Media in Brazil in 2025, recognized for their impact in political analysis, investigative reporting, cultural commentary, and broadcast excellence.
Here’s the list of the Top 20 Journalists on Social Media in Brazil in 2025:
20. Cesar Filho
Cesar Filho is a prominent TV host in Brazil, known for his engaging presence on SBT Brasil. He shares insights about his career, including awards and recognition in journalism, and often expresses gratitude towards his team and audience. His content spans various platforms, including Instagram and YouTube, where he connects with fans through personal anecdotes and professional updates. He emphasizes informal and relatable communication styles, making him a beloved figure in Brazilian media.
Favikon Authority Score: 8 644 pts
19. Lucas Pedrosa
Lucas Pedrosa is a prominent sports commentator and journalist based in Brazil, known for his in-depth analysis and commitment to ethical journalism. He covers various sports, particularly focusing on football, and is recognized for his advocacy on social issues, including human rights and awareness of vitiligo. His work spans multiple platforms, including SBT Sports and Revista Placar, where he engages with a passionate audience of sports fans, particularly supporters of Vasco da Gama.
Favikon Authority Score: 8 661 pts
18. Márcia Dantas
Márcia Dantas is a Brazilian journalist and presenter based in São Paulo, focusing on telejournalism and oratory. She actively engages her audience on TikTok and Instagram, sharing insights on journalism, personal experiences, and societal issues. Her content often highlights women's empowerment and the challenges faced by female journalists. She is also involved in collaborative journalism projects, aiming to mentor and support new talents in the field.
Favikon Authority Score: 8 667 pts
17. Mari Palma
Mari Palma is a Brazilian journalist and presenter at CNN Brasil, known for her engaging interviews and discussions on pop culture, behavior, and fashion. She hosts the show 'Na Palma da Mari,' where she connects with various guests and shares insights on personal experiences, including mental health and self-acceptance. Her social media presence is vibrant, featuring a mix of personal anecdotes, cultural commentary, and promotional content for brands like Marvel and Nubank.
Favikon Authority Score: 8 674 pts
16. Marco Matos
Marco Matos is a journalist and presenter for the Jornal do Almoço at RBS TV, affiliated with TV Globo. He is also a columnist for Zero Hora and GZH Digital. His social media presence showcases personal moments, heartfelt messages, and community engagement, particularly during significant events like birthdays and holidays. He actively covers local news and elections, connecting with his audience through relatable content and updates.
Favikon Authority Score: 8 675 pts
15. Márcio Gomes
Márcio Gomes is a seasoned journalist and anchor at CNN Brasil, recognized for his extensive experience in broadcasting. He has won multiple awards, including the Comunique-se and Qualidade Brasil prizes. His social media presence reflects a commitment to journalism, sharing insights on current events, personal reflections, and engaging with his audience. He often discusses societal issues, emphasizing the importance of accountability in governance and community welfare. His content is informative and reflective of his professional journey.
Favikon Authority Score: 8 677 pts
14. Mariana Gross
Mariana Gross is a Brazilian journalist and presenter known for her role in RJ1, a prominent news program. She shares insights into her professional life, including behind-the-scenes content and personal anecdotes about her family, particularly her son. Her social media presence highlights her connection to the audience and her experiences in journalism, often engaging with current events and community stories.
Favikon Authority Score: 8 693 pts
13. Silvio Navarro
Silvio Navarro is a seasoned journalist, author, and speaker with over two decades of experience covering major political events in Brazil. He has worked with prominent media outlets such as Folha de S.Paulo and Veja, and is known for his critical commentary on Brazilian politics. Navarro authored the bestseller 'Celso Daniel - Política, corrupção e morte no coração do PT' and actively engages in political discourse on social media, often addressing corruption and government accountability.
Favikon Authority Score: 8 722 pts
12. Leda Nagle
Leda Nagle is a seasoned journalist with over 45 years of experience, known for her engaging interviews on her YouTube channel. She covers a wide range of topics, featuring prominent personalities from Brazil. Leda is also active on Instagram, sharing personal stories and cultural insights. Her content often reflects her roots in Minas Gerais and her current life between Rio de Janeiro and São Paulo. She promotes her podcast and encourages audience interaction through various platforms.
Favikon Authority Score: 8 733 pts
11. Cristina Ranzolin
Cristina Ranzolin is a seasoned journalist with 36 years of experience at RBSTV and TV Globo, hosting Jornal do Almoço in 1996, and Jornal Nacional in 2019. She shares insights into her personal life, emphasizing family, health, and gratitude for overcoming breast cancer. Her posts reflect a commitment to wellness, family connections, and social issues, particularly in cancer awareness and treatment accessibility. Cristina engages her audience with a mix of personal anecdotes and professional updates, showcasing her vibrant personality and dedication to her work.
Favikon Authority Score: 8 753 pts
10. Joana Treptow
Joana Treptow is a Brazilian journalist and TV presenter with over 10 years at Grupo Bandeirantes, where she has covered major stories and hosted various programs. She shares behind-the-scenes insights and reflections on journalism through platforms like Instagram, TikTok, and her podcast Passa Lá no RH. Known for her human-centered approach, Joana also works as a master of ceremonies and speaker on assertive communication. Passionate about empowering others, she founded the volunteer project Infoca to teach digital journalism and communication to young women. Her content often highlights her journey in journalism, her interactions with viewers, and her reflections on current events, making her a relatable figure in the media landscape.
Favikon Authority Score: 8 759 pts
9. Rachel Sheherazade
Rachel Sheherazade is a Brazilian journalist, presenter, columnist, and writer known for her work in health and wellness. She engages her audience through informative content on social media, focusing on mental health, resilience, and well-being. Her posts often include personal reflections, health tips, and advocacy for women's rights, showcasing her commitment to empowering others. She is also the editor of the site 'Tudo Bem', where she shares insights on various health topics.
Favikon Authority Score: 8 760 pts
8. Manuela d'Ávila
Manuela d'Ávila is a Brazilian feminist activist, journalist, and author with a focus on public policies. She has served as a federal and state deputy and was a vice-presidential candidate in 2018. Her social media presence emphasizes women's rights, caregiving as a public responsibility, and political activism against misinformation and hate. She is the founder of the Instituto E Se Fosse Você?, advocating for social justice and equality, particularly for working mothers.
Favikon Authority Score: 8 767 pts
7. Duda Garbi
Duda Garbi is a Brazilian journalist and content creator focused on football and entertainment. He hosts the YouTube channel 'Um Assado para...' where he interviews notable figures in sports, sharing engaging conversations and insights. With a significant following, he emphasizes the importance of dreams and perseverance in his content. His posts often highlight exclusive interviews and personal experiences, showcasing his passion for sports journalism and entertainment.
Favikon Authority Score: 8 808 pts
6. Luís Ernesto Lacombe Heilborn
Luís Ernesto Lacombe is a Brazilian journalist, writer, and speaker known for his independent journalism and commentary on political issues in Brazil. He actively engages with his audience through various platforms, promoting the importance of truth and freedom of expression. His content often critiques mainstream media and advocates for transparency and accountability in politics. Lacombe's work reflects a strong commitment to conservative values and a resistance against censorship.
Favikon Authority Score: 8 810 pts
5. Bosco Barroso
Bosco Barroso is a Brazilian TV host and journalist known for his engaging content on social media. He shares humorous posts and insights related to his work at SBT and Jangadeiro, often highlighting local culture and events in Ceará. His content features a mix of lighthearted humor, popular wisdom, and community-focused narratives, appealing to a broad audience interested in entertainment and regional stories.
Favikon Authority Score: 8 841 pts
4. Regina Volpato
Regina Volpato is a Brazilian journalist, presenter, and creator known for her engaging content on various platforms. She shares travel vlogs, interviews, and reflections on empowerment, particularly focusing on women's issues. Her social media presence includes interactive segments like #EuAchoRV, where she addresses dilemmas and encourages audience participation. Regina promotes products and brands through sponsored content while maintaining a personal touch by responding to comments directly.
Favikon Authority Score: 8 857 pts
3. Reinaldo Gottino
Reinaldo Gottino is a Brazilian journalist and TV presenter known for his work at Record TV. He shares urgent news updates and commentary on various social issues through his social media platforms, including Instagram and TikTok. His content often covers crime, politics, and human interest stories, engaging a wide audience with a focus on current events. Gottino also promotes his news platform, GottinoNews, and encourages audience interaction through comments and discussions.
Favikon Authority Score: 8 870 pts
2. Luiz Bacci
Luiz Bacci is a Brazilian journalist and social media personality known for his coverage of news, entertainment, and politics. He manages a page that shares various content, including videos and commentary on current events, societal issues, and local happenings. His posts often highlight significant political discussions and community stories, engaging a wide audience with a mix of serious and lighthearted content.
Favikon Authority Score: 9 058 pts
1. César Tralli
César Tralli is a prominent Brazilian journalist and television presenter known for his work with TV Globo. He hosts 'Jornal Hoje' and 'Edição das 18h' on Globonews, focusing on delivering news with dedication and professionalism. His social media presence highlights family values, community engagement, and a commitment to quality journalism, often sharing personal anecdotes and reflections on significant events. Tralli actively engages with his audience, promoting positivity and connection through his content.
Favikon Authority Score: 9 195 pts
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