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Who is Nora Power?
Nora Power is a blogger and producer known for sharing her life in Bali, capturing travel, lifestyle, and personal reflections. With an impressive social media following, particularly on YouTube, she engages audiences through visual storytelling and aesthetic content.



Jérémy Boissinot est le fondateur de Favikon, une plateforme alimentée par l'IA qui aide les marques à mieux comprendre les idées des créateurs grâce aux classements. Avec pour mission de mettre en avant des créateurs de qualité, Jérémy a construit une communauté mondiale de créateurs satisfaits et a franchi des étapes impressionnantes, notamment plus de 10 millions d'impressions estimées, plus de 20 000 nouvelles inscriptions et 150 000 classements en temps réel dans plus de 600 niches. Il est un ancien élève de l'ESCP Business School et a été associé à des organisations prestigieuses telles que le ministère français et les Nations Unies dans ses activités professionnelles.
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Nora Power: A Prominent Voice in Travel Blogging and Lifestyle
Nora Power is a Russian-born travel blogger, lifestyle influencer, and producer who has carved a unique space for herself in the digital world. Based in Bali, Indonesia, she uses her platforms to showcase the beauty of her surroundings while sharing her personal journey. Her content spans travel adventures, lifestyle tips, and personal musings, making her a relatable and engaging figure for her audience. With a passion for visual storytelling, Nora seamlessly blends aesthetic appeal with compelling narratives to captivate her followers.
Her career began with a focus on YouTube, where her engaging videos quickly gained traction, earning her over 10 million subscribers. Nora’s ability to adapt her content to trending topics and her audience’s preferences has solidified her position as a leading content creator. Her videos often feature collaborations with other influencers and brands, reflecting her creative versatility and professional appeal. By maintaining a consistent posting schedule, Nora ensures her followers always have fresh content to enjoy.

On Instagram, Nora’s account offers a glimpse into her daily life, with visually stunning posts that highlight the natural beauty of Bali and her personal style. She excels at combining vibrant imagery with thoughtful captions that connect emotionally with her audience. In addition to showcasing her travels, Nora frequently engages in brand partnerships, collaborating with companies to create authentic sponsored content. Her dedication to interaction, including responding to comments and participating in trends, further strengthens her community.
Beyond her main platforms, Nora has experimented with humor and entertainment on TikTok, where she creates lighthearted pranks and challenges. This diversification reflects her ability to adapt to different audience demographics while staying true to her personal brand. Her creative endeavors, combined with her professional approach to content creation, have earned her a strong reputation in the travel and lifestyle niches. Nora Power continues to inspire her audience with a mix of creativity, authenticity, and ambition.
An Influencer Active on Social Media

Nora Power commands an impressive audience across platforms, with her 10.1M YouTube subscribers leading the way, complemented by her growing Instagram and TikTok presence.
Nora's Social Media Strategy Analysis
YouTube: Nora Power’s Visual Storytelling Hub

Nora Power’s YouTube channel is her most successful platform, boasting 10.1 million subscribers. Known for its engaging mix of travel vlogs, lifestyle challenges, and humor, her content consistently resonates with a broad audience. Her high-quality production and unique storytelling set her apart, making her videos entertaining and visually appealing. Nora frequently collaborates with other creators, bringing diverse perspectives and content styles to her channel.
She strategically uses YouTube Shorts to capitalize on bite-sized, easily consumable content, attracting a younger demographic. Her videos often follow viral challenges or showcase personal experiences, helping her stay relevant in an ever-changing content landscape. Nora’s consistent posting schedule ensures her audience always has new material to look forward to, maintaining her visibility in the competitive platform ecosystem.

Despite her large subscriber base, her engagement rate of 0.01% reflects the challenge of maintaining interaction at scale. To address this, Nora incorporates calls-to-action in her videos, urging viewers to like, comment, and share. This strategy creates a sense of community while increasing her content’s visibility on the platform.
Her content is meticulously scheduled, with uploads taking place once a week at 7 PM EST, aligning with audience peak hours. This level of planning highlights Nora’s professionalism and focus on audience retention. Through a mix of long-form videos, Shorts, and collaborations, Nora continues to dominate the travel and lifestyle niche on YouTube.
- Username: @norapower
- Influence Score: 78.9/100
- Followers: 10.1M
- Activity: 2.2 videos/month
- Engagement Rate: 0.01%
- Growth: Stable
- Average Engagement: 1.4K
- Posting Habits: Weekly at 7 PM EST
Instagram: A Window into Nora’s Daily Life

On Instagram, Nora Power connects with 237.9K followers through a combination of vivid photography, engaging reels, and interactive captions. Her profile is a curated blend of Bali’s natural beauty, personal moments, and fashion inspirations, appealing to both travelers and lifestyle enthusiasts. Nora’s posts strike a balance between relatability and aspiration, making her content both authentic and visually captivating.
Her posting frequency of three times a week ensures her audience remains engaged while aligning with Instagram’s algorithmic preferences. Nora leverages Instagram Reels to tap into trending formats, increasing her visibility and attracting new followers. With an engagement rate of 0.11%, she focuses on creating relatable captions and encouraging comments to foster a connection with her audience.

Brand partnerships play a pivotal role in Nora’s Instagram strategy. She frequently collaborates with companies in fashion, beauty, and travel, creating sponsored posts that align seamlessly with her organic content. These collaborations highlight Nora’s ability to maintain authenticity while promoting products, ensuring trust with her followers.
Her posting schedule at 4 PM EST takes advantage of high engagement periods, demonstrating her understanding of analytics and audience behavior. Nora’s thoughtful approach to Instagram ensures that her profile remains a go-to source for inspiration, travel ideas, and interactive content.
- Username: @powerofnora
- Influence Score: 76.5/100
- Followers: 237.9K
- Activity: 13 posts/month
- Engagement Rate: 0.11%
- Growth: Stable
- Average Engagement: 260
- Posting Habits: Three times weekly at 4 PM EST
TikTok: Exploring Lighthearted and Fun Content

Nora’s TikTok account, @crazynoraprank, focuses on pranks and lighthearted challenges, catering to a niche audience of 2.4K followers. The content is designed for entertainment, showcasing Nora’s playful side and allowing her to explore formats that differ from her other platforms. This creative experimentation helps her stay relevant in the fast-paced world of TikTok.
Her daily posting schedule at 4 AM EST ensures her content reaches followers during peak activity times. By using trending sounds and humorous skits, Nora maximizes her visibility on the platform, contributing to her engagement rate of 1.06%, the highest among her channels. Despite having a smaller following, Nora’s TikTok strategy allows her to test ideas that can be adapted to her larger platforms.

Collaboration with other TikTok creators and her use of interactive challenges have proven effective in maintaining audience interest. Her humorous and often relatable content resonates with younger demographics, helping her build a niche presence on TikTok. These efforts demonstrate her adaptability and willingness to embrace new trends.
Though TikTok is not her primary platform, it complements her overall brand by showcasing her lighter, more playful side. Nora’s success on TikTok highlights her ability to diversify her content while maintaining consistency with her personal brand.
- Username: @crazynorapranks
- Influence Score: 58.2/100
- Followers: 2.4K
- Activity: 4.5 videos/week
- Engagement Rate: 1.06%
- Growth: Stable
- Average Engagement: 26
- Posting Habits: Daily at 4 AM EST
Recommended tools
YouTube Profile AnalyzerTikTok Profile AnalyzerInstagram Profile AnalyzerBrand Deals for Influencers
Nora Power's Social Media Influence Summary

Nora Power’s Favikon Authority Score of 8,863 points places her among the top 1% of travel bloggers in Russia, reflecting her strong influence in the niche. Her YouTube dominance and consistent Instagram presence solidify her status as a leading creator in the travel and lifestyle space.
Content Strategy: Aesthetic Storytelling and Relatability
Nora’s content strategy revolves around aesthetic visuals and authentic narratives. By combining personal reflections with professional-quality visuals, she creates a compelling mix that resonates with her audience. Her ability to diversify content across platforms ensures she caters to different demographics while staying true to her brand.
Reachability and Partnerships: Collaboration Potential

Nora’s estimated sponsored post cost of $9K reflects her value as a collaborator, particularly in the travel and lifestyle sectors. Despite her “Very Difficult” reachability rating, she maintains an email for partnership inquiries, streamlining the process for brands. By optimizing her accessibility, Nora can attract more high-profile collaborations.
Conclusion: Influence in the Digital World
Nora Power’s ability to connect through visual storytelling, authenticity, and professionalism has made her a leading travel blogger. With room for growth on TikTok and increased engagement on her larger platforms, she is poised to expand her influence further.
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