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Who is Valeria Rebollo?

Valeria Rebollo is a rising Spanish influencer, recognized for her engaging and relatable lifestyle content that resonates with Gen Z audiences. With a growing presence across Instagram and TikTok, she has successfully positioned herself as a go-to digital creator for fashion, beauty, and entertainment.

June 12, 2025
Jérémy Boissinot
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Jérémy Boissinot

Jérémy Boissinot est le fondateur de Favikon, une plateforme alimentée par l'IA qui aide les marques à mieux comprendre les idées des créateurs grâce aux classements. Avec pour mission de mettre en avant des créateurs de qualité, Jérémy a construit une communauté mondiale de créateurs satisfaits et a franchi des étapes impressionnantes, notamment plus de 10 millions d'impressions estimées, plus de 20 000 nouvelles inscriptions et 150 000 classements en temps réel dans plus de 600 niches. Il est un ancien élève de l'ESCP Business School et a été associé à des organisations prestigieuses telles que le ministère français et les Nations Unies dans ses activités professionnelles.

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Valeria Rebollo: Captivating Gen Z with Relatable Lifestyle and Entertainment Content

Valeria Rebollo is a Spanish digital creator and social media personality known for her engaging and relatable content. She has built a strong presence across Instagram and TikTok, captivating audiences with her vibrant personality, lifestyle insights, and humorous approach to content creation. Her ability to effortlessly blend fashion, beauty, and entertainment makes her one of the most promising young influencers in the Spanish-speaking digital space.

What sets Valeria apart is her deep connection with her audience, particularly Gen Z and young adults who relate to her casual, fun, and engaging storytelling. She frequently interacts with her followers, responding to comments and encouraging community engagement, making her platforms feel like an inclusive space. Her posts feature personal anecdotes, trendy fashion looks, and lighthearted humor, creating content that feels authentic and highly shareable.

Valeria Rebollo: Embracing Golden Hour Elegance with a Stunning Sunset Backdrop (Source: @valeriarebollo_, Instagram, October 2024)

Her social media strategy is focused on leveraging Instagram as her primary engagement platform, while using TikTok to tap into viral trends. Despite her inactive status on TikTok, she has accumulated a large following, proving her potential to dominate multiple platforms if she chooses to relaunch her content strategy. Additionally, she actively cross-promotes her content across platforms, encouraging her audience to follow her for different types of content.

Beyond her content creation, Valeria has established herself as a valuable partner for fashion, beauty, and lifestyle brands. Her ability to seamlessly integrate sponsored content into her everyday life makes her a sought-after influencer for brands looking to connect with Spanish-speaking Gen Z consumers. As she continues to grow her presence, Valeria is well-positioned to expand her influence and build a long-term career in digital media.

An Influencer Active on Social Media

Valeria’s social influencer analytics from Favikon.

Valeria’s digital presence spans Instagram, TikTok, and YouTube, with each platform serving a specific purpose in her content strategy. While Instagram is her primary hub of engagement, TikTok remains a space for creative short-form content, and YouTube offers additional storytelling opportunities.

Valeria Rebollo's Social Media Strategy Analysis

Instagram: Valeria’s Hub for Engagement and Audience Growth

With 630.4K followers, Instagram is Valeria Rebollo’s strongest platform, where she engages her audience through a mix of reels, lifestyle posts, and personal updates. Her content ranges from fashion trends and beauty transformations to humorous moments and collaborations with other influencers. She has positioned Instagram as her main space for audience interaction, ensuring a steady and active presence. Her ability to blend entertainment with aesthetic appeal makes her content both relatable and visually engaging.

Her 2.56% engagement rate indicates that her followers actively interact with her content, a crucial factor for brands looking to collaborate with highly engaged influencers. By incorporating user engagement features like Q&As, comment interactions, and polls, she strengthens her relationship with her audience. She posts an average of 13 times per month, following a consistent schedule at 9 AM, ensuring her posts reach her audience at peak engagement hours.

Her Instagram reels consistently go viral, with some garnering over a million views, proving her ability to capture audience attention. With an average engagement of 16.1K and average views of 377K per post, Valeria has successfully built a content ecosystem that keeps her followers coming back for more. Her strategic mix of entertainment, personal insights, and brand collaborations makes her an ideal influencer for brands targeting young, fashion-conscious consumers.

To maximize her Instagram growth, Valeria could explore more long-form storytelling through IGTV or Instagram Lives, offering her audience a deeper connection beyond short-form reels. Additionally, collaborating with other high-ranking influencers in her niche could help her expand her reach to new audiences. Her ranking in the top 1% of Instagram influencers in Spain highlights her potential to become one of the country’s most influential digital figures.

  • Username: @valeriarebollop_
  • Influence Score: 90.3/100
  • Followers: 630.4K
  • Activity: 13 posts per month
  • Engagement Rate: 2.56%
  • Growth: +1.5%
  • Average Engagement: 16.1K
  • Posting Habits: Every day at 9 AM EST

TikTok: A High-Potential Platform with Untapped Growth

Valeria Rebollo’s TikTok profile has 483.7K followers, making it her second-largest platform, but her inactivity for the past year has stalled her growth. Despite having a strong follower base and 7.9 million likes, her 0% growth rate and lack of engagement suggest that she needs to revive her content strategy on the platform.

TikTok remains a powerful tool for creators to reach massive audiences, especially for trendy and humorous content, which aligns perfectly with Valeria’s niche. By relaunching her presence with consistent uploads, collaborations, and trend-based videos, she could rapidly regain momentum and attract new followers.

  • Username: @valeriarebollop
  • Influence Score: 12.3/100
  • Followers: 483.7K
  • Activity: 0 videos per month
  • Engagement Rate: 0%
  • Growth: 0%
  • Average Engagement: 0
  • Posting Habits: Inactive

YouTube: A Dormant Platform with Future Potential

While Valeria has 24K subscribers on YouTube, her activity on the platform has been inactive for two years. Given YouTube’s emphasis on long-form content, she could leverage it for vlogs, beauty tutorials, and lifestyle discussions that dive deeper than her Instagram and TikTok posts.

YouTube could serve as an additional revenue stream through monetization, sponsorships, and long-form collaborations, providing her with an expanded digital presence. By repurposing her best Instagram Reels and TikTok videos into YouTube Shorts, she could re-engage her audience and attract new subscribers.

  • Username: @teresa-gx3r
  • Influence Score: 18.2/100
  • Followers: 24K
  • Activity: 0 videos per month
  • Engagement Rate: 0%
  • Growth: 0%
  • Average Engagement: 0
  • Posting Habits: Inactive

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Valeria Rebollo's Social Media Influence Summary

Valeria’s rankings based on the Favikon social media influencer database.

Valeria Rebollo ranks in the top 1% of Instagram influencers in Spain and the top 5% in video entertainment, showcasing her strong engagement and growing influence among Gen Z audiences.

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Content Strategy: Blending Fashion, Humor, and Authenticity to Engage Gen Z

Valeria Rebollo’s content strategy focuses on engaging Gen Z audiences through relatable lifestyle moments, fashion trends, and humor-driven storytelling, seamlessly blending entertainment with authentic personal interactions.

Reachability and Partnerships

Valeria Rebollo’s strong engagement, relatability, and youthful appeal make her an ideal partner for fashion, beauty, and lifestyle brands. Her audience consists primarily of Spanish-speaking Gen Z consumers, a highly sought-after demographic for companies looking to increase brand visibility among young digital natives. With a strong presence on Instagram and a dormant but promising TikTok and YouTube, she provides brands with multiple avenues for engagement and promotion. By maintaining a positive and brand-safe image, Valeria ensures seamless collaborations that resonate with her followers.

Her minimal political involvement and cheerful content style contribute to her high brand safety score, making her a trustworthy influencer for long-term partnerships. Unlike influencers who engage in controversial discussions, Valeria keeps her content lighthearted and audience-focused, ensuring that brands partnering with her don’t risk negative associations. This is particularly important for companies in the beauty, fashion, and entertainment industries, which rely on influencers who can maintain a positive and inclusive image. Her authenticity and vibrant personality further enhance her appeal to potential collaborators.

An overview of Valeria Rebollo’s top influential connections across key industries. (Source: Favikon)

With an estimated earning potential of $10K - $40K per sponsored post, Valeria falls within the premium tier of digital influencers. Her Instagram dominance, with over 630K followers and a 2.56% engagement rate, ensures that brands receive high visibility and genuine audience interaction. Her ability to blend brand messaging seamlessly into her content allows for organic promotions that feel natural rather than forced advertisements. This trust-based approach makes her a valuable marketing asset, as her followers genuinely engage with and trust her recommendations.

As Valeria continues to expand her digital footprint, she has the potential to secure high-profile brand deals, long-term collaborations, and even exclusive product partnerships. If she reactivates her TikTok presence and reinvests in YouTube, she could broaden her reach even further, making her an even more attractive partner for companies seeking multi-platform marketing strategies. With her youthful charm, high engagement, and marketable aesthetic, Valeria is well on her way to becoming one of Spain’s top digital influencers.

Conclusion: Valeria Rebollo’s Expanding Digital Influence

Valeria Rebollo’s Instagram dominance and growing online influence position her as a key player in the lifestyle and entertainment industry. By reigniting her TikTok and YouTube presence, she has the potential to further expand her reach and solidify her place in the Gen Z influencer space.

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