‍All real-time rankings of all platforms and countries are available here.

‍

Here’s the list of the Top 20 Baking Influencers in 2026:

‍

‍

20. Rachel Lindsay

Rachel Lindsay is a prominent cupcake artist and author with a strong social media presence, boasting over 3 million fans. She specializes in creative cake decorating and baking content, sharing detailed tutorials and tips for unique cupcake designs. Her first book, 'Cupcakes for Any Occasion,' showcases her expertise and is available for pre-order. Rachel's content is vibrant and engaging, focusing on seasonal themes and fun baking ideas, making her a go-to source for cupcake enthusiasts.

Favikon Authority Score : 9 089 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

19. Shivesh Bhatia

Shivesh Bhatia is a self-taught baker and author from Delhi, India, known for his engaging baking content on social media. He has authored five cookbooks and was recognized in Forbes 30 Under 30 Asia. His posts feature a variety of dessert recipes, often focusing on eggless and simple baking techniques. Shivesh shares his culinary journey through visually appealing content, including recipe videos and personal reflections on his growth as a creator.

Favikon Authority Score : 9 095 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

18. Jonny Manganello

Jonny Manganello is a cake artist known for his hyper-realistic cake creations showcased on platforms like TikTok and YouTube. He gained fame as a contestant on Netflix's 'Is It Cake?' and promotes his cake kits through engaging content that combines humor and culinary skills. His posts often feature cake-related challenges, reviews, and tutorials, appealing to baking enthusiasts and food lovers alike.

Favikon Authority Score : 9 114 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

17. Benjamin Delwiche

Benjamin Delwiche is a full-time math teacher and passionate baker, known for his engaging content on baking techniques and recipes. He promotes his debut cookbook, 'Dessert Course', which emphasizes learning through baking experiments and adjustments. His social media presence focuses on sharing tips, recipes, and insights into the baking process, appealing to both novice and experienced bakers. He actively engages with his audience through instructional videos and posts, fostering a community around baking.

Favikon Authority Score : 9 122 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

16. Melanie Díaz

Melanie Díaz is a culinary content creator specializing in easy and affordable recipes. She shares a variety of cooking tutorials on platforms like TikTok and Instagram, focusing on homemade dishes and baking. Her content often includes ingredient lists and step-by-step instructions, making it accessible for beginners. She promotes her own recipe books and cooking classes, encouraging her audience to engage in cooking at home. Her posts reflect a passion for food and a commitment to helping others discover the joy of cooking.

Favikon Authority Score : 9 146 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

15. receitasdotio3

This TikTok creator focuses on sharing a variety of recipes and cooking tips, showcasing easy-to-make dishes and desserts. Their content is engaging, featuring popular food trends and creative cooking hacks that resonate with a wide audience. The posts often include hashtags related to recipes and cooking, indicating a strong emphasis on culinary creativity and accessibility.

Favikon Authority Score : 9 154 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

14. Chef Haider

Chef Haider is a culinary expert specializing in cake design and decoration, with a strong presence on TikTok and YouTube. His content features modern cake shapes and chocolate creations, appealing to baking enthusiasts. He engages with his audience through tutorials and showcases his work, often using hashtags related to his niche. Based in Baghdad, he promotes his services for events and celebrations, emphasizing local delivery.

Favikon Authority Score : 9 169 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

13. Mary Allyson Martin

English-speaking baking content creator specialized in cake decorating and viral dessert recreations. Runs a YouTube channel and social feeds where she tests and recreates TikTok, Instagram, and internet cake trends, shares detailed tutorials, gear lists, and wedding cake ideas. Known for family-friendly, visually rich projects with frequent brand collaborations and a playful, interactive approach with subscribers.

Favikon Authority Score : 9 230 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

12. Barbara Costello

Babs is a culinary expert and author known for her approachable cooking style and family-oriented recipes. Her social media presence focuses on sharing cooking tips, easy meal ideas, and personal anecdotes about family life. She promotes her cookbook, 'Every Day with Babs,' which aims to simplify dinner planning for busy families. Babs engages her audience with relatable content about cooking, home life, and the joys of family gatherings, often highlighting her experiences as a grandmother.

Favikon Authority Score : 9 235 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

11. Ignacio Baladan

Ignacio Baladan is a pastry chef and entrepreneur from Uruguay, known for his engaging social media presence where he shares quick and fun cooking tutorials. He has a significant following on TikTok and Instagram, where he posts about his culinary creations and personal life milestones. Ignacio is also recognized for his pastelería business, which he recently decided to close to pursue new ventures. His content often features collaborations with other creators and brands.

Favikon Authority Score : 9 239 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

Recommended tools
‍Find TikTok influencers‍Analyze your own TikTok profile‍Analyze competitors' TikTok profiles

‍

‍

10. B. Dylan Hollis

B. Dylan Hollis is a culinary creator known for his engaging vintage baking content across TikTok and YouTube. He shares unique recipes from yesteryear, often highlighting historical dishes with a modern twist. His posts frequently feature nostalgic themes, inviting audiences to explore the culinary past while enjoying the baking process. Hollis's content resonates with food enthusiasts and those interested in retro recipes, making him a prominent figure in the online cooking community.

Favikon Authority Score : 9 253 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

9. Rosanna Pansino

Rosanna Pansino is a prominent YouTuber, entrepreneur, and TV host known for her baking content that combines nerdy pop culture themes. With over 14 million subscribers, she has authored bestselling cookbooks and hosts the 'Rodiculous' podcast. Her content often features food challenges, product reviews, and creative baking tutorials, appealing to a diverse audience interested in culinary arts and entertainment.

Favikon Authority Score : 9 274 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

8. Natalya Syanova

Female baker and educator Natasha (Natalya Syanova), renowned for sourdough science, step-by-step bread recipes, and kid-friendly baking content across Instagram, TikTok, and YouTube. Shares croissants, khachapuri, and rolls with practical techniques, photos, and short tutorials; author of Sourdough Baking With Kids; collaborates with baking brands and kitchen tools.

Favikon Authority Score : 9 345 pts

‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

7. Eloise Head | Fitwaffle

Eloise Head, known as Fitwaffle, is a four-time Sunday Times best-selling author and content creator specializing in simple, delicious recipes. She shares easy-to-follow cooking and baking tutorials across multiple platforms, including Instagram, TikTok, YouTube, and Twitter. Her content often features no-bake desserts, air fryer recipes, and festive treats, catering to home cooks of all skill levels. Eloise’s recipes are widely shared across news sites and social media, making her a prominent figure in the online food community.

Favikon Authority Score : 9 377 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

6. Lorenzo Ruzza

English-speaking cake decorator and bakery entrepreneur with a massive TikTok footprint as trashyqweenz (2.8M followers) and an Instagram feed centered on high-volume cupcake orders, custom cakes, and step-by-step decorating tutorials. Owner of Treat Yourself NC and founder of Wilson Pride; partnerships with Bloom Nutrition, Pepcid, and major baking events showcase a focus on dessert craftsmanship and small-business storytelling.

Favikon Authority Score : 9 378 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

5. Vivi Cake

Vivi Cake is a Brazilian content creator known for her engaging cake-related videos across multiple platforms, including TikTok and YouTube. With a follower count of 20 million, she shares creative cake designs, baking tutorials, and personal stories, including her journey through cancer. Her content often features interactive challenges and humorous takes on baking, appealing to a wide audience interested in culinary arts and personal narratives.

Favikon Authority Score : 9 446 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

4. Alberto Magri

Italian pastry chef and educator creating visually striking desserts. Celebrated for Italian pastry traditions, modern techniques, and the 'Art of Sweet Creation' online masterclass. Active on TikTok, Instagram, and YouTube with recipe videos, technique breakdowns, and brand collaborations.

Favikon Authority Score : 9 479 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

3. Jesha Ann Stevens

Jesha Ann Stevens is a NYC-based creator blending gut-health insights with pastry and sourdough masterclasses. She builds engaging, recipe-driven content across TikTok, Instagram, and YouTube, featuring croissants, bagels, panettone, and dough experiments while highlighting wellness, nutrition, and gut-friendly approaches. Partnerships with brands appear in her feed, reflecting a practical, food-forward wellness focus with a playful, recipe-first voice.

Favikon Authority Score : 9 643 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

2. Cédric Grolet

Cédric Grolet is a renowned French pastry chef celebrated for his innovative and artistic dessert creations. With a strong presence on Instagram and TikTok, he shares visually stunning pastries and collaborations with brands like Hering and Uber Eats. His work often features trompe l'oeil techniques, transforming traditional desserts into art pieces. Grolet operates in major cities like Paris, London, and Singapore, and frequently collaborates with other chefs and brands.

Favikon Authority Score : 9 667 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

1. Amaury Guichon | The Chocolate Guy

Amaury Guichon, known as 'The Chocolate Guy,' is a renowned chocolatier celebrated for his intricate and artistic chocolate sculptures. His content primarily showcases his process of creating detailed and often large-scale chocolate art, ranging from pop culture icons like Stitch and Pikachu to luxury items like watches and sneakers. He frequently collaborates with brands such as Netflix, Ulysse Nardin, and Amazon Games, blending entertainment with promotional content. His work is shared across platforms like TikTok, YouTube, and Instagram, where he engages a global audience with his creative and visually stunning chocolate creations.

Favikon Authority Score : 9 900 pts

‍‍‍‍‍‍‍View the AI Powered Profile‍‍‍

‍

‍

‍

Also See 👀
‍🏆 TOP 20 BASEBALL INFLUENCERS IN 2026
‍🏆 TOP 200 BAKING INFLUENCERS
‍HOW DOES FAVIKON RANK INFLUENCERS?