Top 20 Beauty Bloggers on YouTube in 2025

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Here’s the list of the Top 20 Beauty Bloggers on YouTube in 2025:

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20. Jessyca Sanses

Jessyca Sanses is a Brazilian content creator focused on motherhood, lifestyle, and fashion. She shares her experiences as a first-time mom, including pregnancy updates and family moments, while also promoting products through partnerships with brands like Shein and Growth Supplements. Her social media presence is characterized by engaging vlogs, personal anecdotes, and relatable humor, appealing to a wide audience interested in parenting and lifestyle content.

Favikon Authority Score: 89.3/100 pts

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19. Monique Rodrigues

Monique Rodrigues, known as Nique, is a Brazilian YouTuber focused on self-care, beauty, and shopping hauls. Her content features vlogs showcasing affordable self-care products, skincare routines, and shopping experiences, often highlighting brands like Oboticário and Sephora. With a welcoming approach, she engages her audience through relatable content about personal care and beauty tips, making her channel a go-to for those interested in enhancing their self-care routines.

Favikon Authority Score: 89.3/100 pts

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18. ゆ〜ちょぱ | Yuchopa

ゆ〜ちょぱ is a leading Japanese YouTuber known for her unique 'gyaru' style, focusing on beauty and makeup content. She aims to become Japan's top 'gyaru' YouTuber, sharing makeup tutorials, style tips, and personal insights. Her content is vibrant and engaging, often featuring her personal life and interactions with fans. She is recognized for her distinctive 'ganguro' look and is a prominent figure in the Japanese beauty community.

Favikon Authority Score: 89.4/100 pts

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17. Rikki Sandhu

Rikki Sandhu is a prominent social media personality known for her engaging content focused on beauty, makeup, and lifestyle. She frequently collaborates with major beauty brands like Maybelline, NARS, and Huda Beauty, showcasing products and sharing personal insights. Rikki addresses societal issues, particularly those affecting women, and promotes a supportive community. Her posts often highlight the importance of self-acceptance and empowerment, resonating with a young, predominantly female audience.

Favikon Authority Score: 89.5/100 pts

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16. Aswathy Ashok Kumar

Aswathy Ashok Kumar is a prominent content creator specializing in fashion, beauty, and lifestyle. With a significant following on YouTube and Instagram, she shares DIY projects, makeup tutorials, and fashion hauls. Her engaging content often features recreations of celebrity looks and personal styling tips, appealing to a diverse audience interested in fashion trends and beauty products. Aswathy also promotes her own fashion brand, 'Asvi', showcasing her expertise as a fashion designer.

Favikon Authority Score: 89.6/100 pts

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15. Mridul Sharma

Mridul Sharma is a prominent digital creator based in Mumbai, India, with a focus on lifestyle, fashion, and travel content. He has a substantial following on YouTube, where he shares vlogs, DIY projects, and beauty tips, and is recognized as #14 on Forbes' Top 100 Digital Influencers. As the founder of Simbaa Lifestyle, he combines personal experiences with brand collaborations, showcasing a vibrant lifestyle and engaging with his audience through giveaways and interactive content.

Favikon Authority Score: 89.6/100 pts

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14. Pradnya

Pradnya is a Gen Z content creator focused on self-love, beauty positivity, and women's empowerment. Her social media presence emphasizes body positivity and encourages women to embrace their true selves beyond societal beauty standards. She actively promotes beauty products and shares tips for enhancing natural beauty, often collaborating with brands like The Derma Co. Her content resonates with young women seeking confidence and self-acceptance.

Favikon Authority Score:  89.7/100 pts

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13. Kayli Boyle

Kayli Boyle is a beauty and lifestyle content creator known for her engaging posts on haircare, nails, and personal growth. She shares tutorials, product recommendations, and personal experiences across platforms like TikTok and YouTube. Her content often revolves around hair transformations, DIY nail art, and beauty routines, appealing to a young audience interested in self-care and beauty tips. Kayli promotes her own nail inspiration account and emphasizes her journey in beauty and self-improvement.

Favikon Authority Score: 90/100 pts

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12. Satshya Tharien

Satshya Tharien is a content creator based in Delhi and Mangalore, focusing on language, culture, and food. She shares her experiences through engaging YouTube videos and Instagram posts, covering topics like skincare, travel, and parenting. Her content often includes product reviews and personal stories, appealing to a diverse audience interested in lifestyle and beauty. Satshya also hosts a podcast, 'Chumma Conversations', where she discusses various topics, enhancing her connection with followers.

Favikon Authority Score: 90/100 pts

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11. Brianna Renee

Brianna Renee is a lifestyle content creator known for her engaging YouTube videos focused on organization, beauty, and personal experiences. Her content includes makeup storage transformations, closet cleanouts, and relatable girl talk sessions. With a significant following, she often collaborates with brands and promotes products through her Amazon storefront. Brianna's posts reflect a vibrant and youthful aesthetic, appealing primarily to a young female audience interested in lifestyle and beauty topics.

Favikon Authority Score: 90.2/100 pts

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10. Sapho

Sapho is a vibrant content creator with a strong presence on TikTok (2.4M followers) and YouTube (730k subscribers). Her content focuses on beauty, lifestyle, fashion, and travel, often featuring personal vlogs and DIY projects. She engages her audience with relatable experiences and product reviews, showcasing her life in Bangkok. Sapho promotes a carefree lifestyle, encouraging followers to enjoy life and embrace creativity. She is also a certified responsible influencer.

Favikon Authority Score: 90.3/100 pts

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9. Valencia Nathania

Valencia Nathania is a vibrant social media personality and entrepreneur, primarily focused on her beauty brand, Harlette Beauty. She engages her audience with interactive live sessions, product promotions, and personal anecdotes about her journey. Her content often features themes of beauty, skincare, and community support, reflecting her commitment to providing quality products and experiences for her followers. Valencia's posts are characterized by a casual and approachable style, fostering a strong connection with her audience.

Favikon Authority Score: 90.9/100 pts

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8. Jooshica

Jooshica is a beauty and lifestyle content creator based in NYC, focusing on makeup tutorials, K-beauty products, and personal vlogs. She engages her audience with vibrant TikTok videos showcasing makeup inspired by K-dramas and K-pop, alongside YouTube tutorials and lifestyle content. Jooshica frequently collaborates with beauty brands and shares product reviews, giveaways, and personal experiences, including her journey in the beauty industry. Her content resonates with a young, beauty-focused audience.

Favikon Authority Score: 91.3/100 pts

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7. Ella G

Ella G is a prominent ballet dancer and content creator with a significant following on YouTube and TikTok. She shares engaging content focused on beauty, ballet, and lifestyle, including makeup tutorials, vlogs, and personal stories. With over 1.2 million subscribers on YouTube, her videos often feature collaborations and product reviews, showcasing her vibrant personality and connection with her audience, whom she affectionately refers to as 'BESTIES'.

Favikon Authority Score: 91.5/100 pts

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6. Kenedy Rojas

Kenedy Rojas is a prominent content creator with a strong presence on platforms like YouTube and TikTok, where she shares lifestyle, fashion, and beauty content. With over 3.7 million subscribers on YouTube, her videos often feature hauls, personal experiences, and humorous takes on everyday life. She co-hosts a podcast called 'Las Cherries,' discussing various topics with a lighthearted approach. Kenedy engages her audience through relatable content and interactive posts, making her a favorite among young viewers.

Favikon Authority Score: 92/100 pts

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5. Sydney Morgan

Sydney Morgan is a vibrant content creator known for her engaging and entertaining videos across platforms like YouTube and TikTok. With a focus on beauty, makeup challenges, and lifestyle content, she has amassed a significant following, showcasing her fun personality and creativity. Her posts often feature product reviews, tutorials, and humorous takes on beauty trends, appealing to a young audience interested in makeup and self-expression.

Favikon Authority Score: 92.5/100 pts

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4. Rekha Sharma

Rekha Sharma is a beauty and lifestyle content creator known for her engaging videos on hair care, skincare, makeup, and women's health. With a strong presence on YouTube and Instagram, she shares DIY tips, beauty hacks, and personal experiences, promoting empowerment and self-care. Her content often includes practical advice for women, making her a relatable figure in the beauty community. She emphasizes natural beauty and wellness, encouraging her audience to embrace their individuality.

Favikon Authority Score: 92.7/100 pts

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3. Fernanda Jalil

Fernanda Jalil is a vibrant content creator known for her engaging TikTok and YouTube videos, focusing on makeup tutorials, humorous challenges, and behind-the-scenes glimpses with her best friend. With a significant following, she combines beauty and entertainment, often incorporating ASMR elements and interactive content. Her posts reflect a strong connection with her audience, showcasing creativity and a playful approach to beauty and lifestyle themes.

Favikon Authority Score: 94.3/100 pts

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2. Noor Stars

Noor Stars is a prominent social media personality and YouTuber from the Middle East, known for her engaging content that spans various themes, including lifestyle, travel, and beauty. She has a significant following across platforms like Instagram and TikTok, where she shares personal experiences, beauty routines, and cultural explorations. Noor is also recognized for her collaborations with brands and her participation in campaigns, showcasing her influence in the fashion and beauty sectors.

Favikon Authority Score: 94.3/100 pts

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1. Cilia Ghass

Cilia Ghass is a prominent Algerian beauty and hairstyle expert with a significant following on TikTok and Instagram. She shares quick and effective hairstyle tutorials, beauty tips, and product recommendations, often featuring collaborations with beauty brands. Her content is characterized by engaging ASMR elements and a focus on practical beauty solutions, appealing to a diverse audience interested in hair care and styling.

Favikon Authority Score: 95.5/100 pts

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Also See 👀
‍🏆 TOP 20 BEAUTY BLOGGERS ON SOCIAL MEDIA IN 2025
‍🏆 TOP 200 BEAUTY BLOGGERS ON YOUTUBE
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