Top 20 Beauty Influencers in Belgium in 2025

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Here's the list of the Top 20 Beauty Influencers in Belgium in 2025: 

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20. Céline Marce

Céline Marce is a makeup artist active on TikTok and YouTube, sharing beauty tips, tutorials, and personal experiences. Her content includes makeup routines, product reviews, and lifestyle vlogs, often engaging with her audience through relatable anecdotes. She promotes brands like YSL Beauty and emphasizes her journey in the beauty industry. Céline's posts reflect a blend of personal storytelling and professional insights, appealing to beauty enthusiasts and aspiring makeup artists.

Favikon Authority Score : 7 334 pts

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19. Eva Cuba

Eva Cuba is a Belgian makeup enthusiast known for her engaging TikTok content focused on makeup hacks, product reviews, and beauty trends. She often shares personal anecdotes and reactions to comments, creating a relatable and interactive experience for her audience. Her posts frequently feature popular makeup brands and trends, showcasing her expertise in the beauty industry.

Favikon Authority Score : 7 520 pts

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18. Alina Hoyo

Alina Hoyo is a prominent nail artist and educator based in Belgium, specializing in nail styling and supplies. She operates a wholesale business for nail products and offers tutorials and tips for both beginners and advanced nail technicians. Her social media presence showcases her creative nail designs, tutorials, and product promotions, particularly featuring Ugly Duckling Nails. Alina engages her audience with interactive content, encouraging feedback and participation in her nail art community.

Favikon Authority Score : 7 597 pts

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17. Calysta MUA

Calysta is a makeup artist and content creator based in Belgium, specializing in beauty and gaming. She documents her journey of transitioning as a transgender woman, sharing her experiences and insights on voice feminization surgery. Her content is a blend of makeup tutorials and gaming streams, aiming to inspire and support others in the LGBTQIA+ community. Calysta promotes inclusivity and self-expression through her platforms, engaging her audience with authentic and educational content.

Favikon Authority Score : 7 621 pts

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16. Naomi Waku

Naomi Waku is a Brussels-based makeup artist and content creator known for her creative and experimental makeup looks. She shares tutorials and product reviews on Instagram and TikTok, focusing on bold colors and unique lip combinations. Her content often features collaborations with various beauty brands, showcasing her expertise in editorial and avant-garde makeup styles. With a strong engagement rate, she appeals to a diverse audience interested in beauty trends and artistic expression.

Favikon Authority Score : 7 722 pts

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15. Leïla Poleszczuk

Leïla Poleszczuk is a Belgian beauty content creator focused on skincare and beauty product reviews. She emphasizes transparency and honesty in the beauty industry, often debunking popular products and advocating for consumer awareness. Her posts highlight personal experiences with various beauty brands, including Kérastase and Gisou, and she shares insights on effective skincare routines tailored to different skin types. Leïla's content is characterized by a blend of personal anecdotes and professional analysis, making her a trusted voice in the beauty community.

Favikon Authority Score : 7 727 pts

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14. Sharon Baes

Sharon Baes is a full-time makeup artist and owner of BAE Academy, specializing in education, bridal, and event makeup. Her social media presence features a variety of makeup tutorials, product reviews, and personal insights into her life as a single mom. She actively collaborates with brands like NYX and Huda Beauty, showcasing her expertise in makeup application and trends. Her content is educational and engaging, appealing to makeup enthusiasts and aspiring artists.

Favikon Authority Score : 7 255 pts

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13. Anny Cooper

Anny Cooper is a Belgian content creator focusing on beauty, fragrance, and lifestyle. She shares daily outfits, beauty tips, and insights into her life in Belgium, often highlighting her experiences with perfumes and shopping. Anny engages her audience with personal stories and travel adventures, creating a sense of elegance and femininity in her content. Her posts reflect a passion for the fragrance industry, showcasing events like Exsense and sharing her thoughts on various scents.

Favikon Authority Score : 7 743 pts

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12. Michelle Lannoy

Michelle Lannoy is a Belgian TikTok creator focused on vlogs and perfume content. She shares engaging daily life experiences, often featuring her children and humor. Her posts frequently include product promotions and tips related to fragrances, showcasing a strong affinity for beauty brands. With a significant following, her content resonates well with audiences interested in lifestyle and beauty, particularly in the realm of perfumes.

Favikon Authority Score : 7 909 pts

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11. Carla Ricca

Carla Ricca is a nail artist based in Brussels, Belgium, known for her expertise in nail art and tutorials. She shares content across Instagram, TikTok, and YouTube, focusing on nail techniques, product reviews, and personal insights into her work as a nail technician. Carla promotes her own nail product line through her shop, engaging with her audience through interactive posts and tutorials. Her content often features product links and promotional codes, indicating a strong entrepreneurial spirit in the beauty industry.

Favikon Authority Score : 8 015 pts

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10. Alicia Tessaro

Alicia Tessaro is a full-time content creator and UGC specialist from Belgium, focusing on makeup and beauty. Her social media presence is characterized by vibrant makeup tutorials, product reviews, and lifestyle vlogs, often featuring popular beauty brands. With a significant following on TikTok and Instagram, she engages her audience with relatable content and beauty tips, showcasing her passion for cosmetics and girly aesthetics.

Favikon Authority Score : 7 866 pts

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9. Elise Pringels

Elise Pringels is a Belgium-based makeup artist known for her vibrant TikTok presence, showcasing her artistry through engaging content. She shares insights into her work, including wedding makeup and collaborations with various brands. Her posts often highlight her experiences in Morocco and her personal journey, including weight loss and self-care. Elise's content resonates with beauty enthusiasts and those interested in makeup trends, making her a relatable figure in the beauty community.

Favikon Authority Score : 8 165 pts

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8. Liese Luwel

Liese Luwel is a makeup artist and content creator known for her engaging posts on beauty and lifestyle. She collaborates with brands like L'Oréal and Volkswagen, showcasing products and sharing personal experiences. Her content often features makeup tutorials, skincare tips, and lifestyle moments, resonating with a broad audience interested in beauty and wellness. Liese's social media presence is characterized by vibrant visuals and relatable captions, making her a prominent figure in the beauty community.

Favikon Authority Score : 8 255 pts

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7. Zoé Galliaerdt

Zoé Galliaerdt is a Belgian content creator known for her engaging posts on beauty, fashion, and lifestyle across TikTok, Instagram, and YouTube. With a significant following, she shares makeup tutorials, skincare routines, and personal anecdotes, often highlighting her Korean-Belgian heritage. Her content resonates with a youthful audience, focusing on aesthetics and self-care, while also promoting various beauty products through collaborations.

Favikon Authority Score : 8 362 pts

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6. Saniya Farrukh

Saniya Farrukh is a content creator based in Belgium, specializing in Korean skincare and beauty. She shares product reviews, skincare routines, and beauty tips, often collaborating with brands like YesStyle and Medicube. Her posts highlight her personal experiences with skincare products, aiming to educate and inspire her audience. Saniya engages with her followers through relatable content, including lifestyle snippets and beauty tutorials, while promoting various beauty brands and products.

Favikon Authority Score : 8 537 pts

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5. Maureen Alexandra Naudts

Maureen Naudts is a Belgian makeup artist based in Antwerp, known for her creative and transformative makeup tutorials, particularly in the horror and fantasy genres. She actively engages her audience with Halloween-themed content, showcasing her skills in special effects makeup and character transformations. Her social media presence includes vibrant Instagram posts and YouTube videos that highlight her artistic flair and innovative techniques, appealing to makeup enthusiasts and aspiring artists alike.

Favikon Authority Score : 8 551 pts

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4. Sara Bami

Sara Bami is a beauty and makeup enthusiast based in Brussels, with a significant following on TikTok (808k) and Instagram. Her content primarily focuses on beauty tutorials, product reviews, and personal experiences, often featuring brands like SHEGLAM and SKIN1004. She shares her travels, particularly in Iraq, and engages her audience with relatable and fun posts. Her social media presence reflects a passion for makeup and skincare, along with a vibrant lifestyle.

Favikon Authority Score : 8 673 pts

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3. Nour Gasmi

Nour Gasmi is a health coach and hair medicine expert specializing in hair loss treatments and holistic wellness. She shares insights on hair care, nutrition, and personal health transformations, emphasizing the importance of addressing hormonal and nutritional factors affecting hair health. Her content is rich in practical advice, personal experiences, and product recommendations, aimed at empowering her audience to achieve their health and beauty goals. She actively engages with her followers, fostering a supportive community around hair care and wellness.

Favikon Authority Score : 8 660 pts

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2. Jurgen Meerschaert

Jurgen Meerschaert, known as Hair Buddha, is a seasoned hairstylist and salon owner from Belgium with over 30 years of experience. He shares engaging content on hair transformations, reactions to hair fails, and travel adventures across his social media platforms, including YouTube and Instagram. With a strong following of nearly 2 million, he combines humor with professional hair advice, making his content both entertaining and informative. His journey includes numerous awards and a passion for teaching others in the hair industry.

Favikon Authority Score : 8 675 pts

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1. Gaëlle Garcia Diaz

Gaëlle Garcia Diaz is a beauty entrepreneur and content creator, known for her brands Martine Cosmetics and Martine Skin. She shares beauty tips, product promotions, and personal lifestyle content across platforms like YouTube and Instagram. Her posts often feature collaborations with various brands and highlight her creative projects, including home tours and makeup tutorials. She actively engages her audience with giveaways and personal anecdotes, showcasing her journey as a business owner and influencer.

Favikon Authority Score : 9 050 pts

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