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Here's the list of the Top 20 Beauty Influencers in Brazil in 2026: 

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20. Evelyn Noda

Evelyn Noda is a Brazilian content creator focused on hair care, lifestyle, and humor. Her social media presence features tips on hair products, beauty, and relatable comedic content, often highlighting her long hair and personal experiences. She engages her audience with vibrant visuals and interactive posts, promoting hair care products and sharing humorous takes on everyday situations. Her content is popular on platforms like Instagram and TikTok, where she has garnered significant likes and engagement.

Favikon Authority Score : 9 143 pts

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19. Talita Cardozo

Talita Cardozo is a Brazilian manicure and instructor specializing in nail art and care. She shares tips, tutorials, and personal experiences related to manicures and pedicures across her social media platforms. Her content focuses on empowering women to learn nail techniques that can provide additional income. Talita promotes her online store and courses, fostering a community around nail care and beauty.

Favikon Authority Score : 9 152 pts

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18. Ismeiow

Ismeiow is a Brazilian drag queen, YouTuber, and makeup artist based in São Paulo. She creates humorous and engaging content across platforms like TikTok and Instagram, focusing on beauty, drag performances, and personal experiences. Her posts often highlight her makeup skills and feature vibrant transformations, appealing to a diverse audience. Ismeiow also promotes her own events, including a festival celebrating her achievements, showcasing her strong community engagement.

Favikon Authority Score : 9 153 pts

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17. Igor Santos

Igor Santos is a Brazilian barber based in Rio de Janeiro, specializing in innovative haircuts with pigmentation. His social media presence showcases his expertise in barbering, particularly focusing on artistic hair coloring techniques. He engages with his audience through vibrant posts that highlight his work and invite interaction, often using hashtags related to barber culture in Brazil.

Favikon Authority Score : 9 193 pts

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16. Juliana Leme

Juliana Leme is a beauty enthusiast and entrepreneur based in São Paulo, Brazil. She shares makeup tips, beauty routines, and personal experiences through her social media platforms, including Instagram and TikTok. Ju promotes her own hair care brand, @julemehair, and engages her audience with relatable content about beauty and self-esteem. Her posts often include product reviews and tutorials, showcasing her expertise in the beauty industry.

Favikon Authority Score : 9 200 pts

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15. Menina Veneno

Menina Veneno is a vibrant social media presence from Brazil, known as 'Menina Veneno', focuses on lifestyle content, travel, and beauty. Engages followers with relatable posts and humor, often promoting brands like Buser and L'Oreal. Her content reflects a playful and casual style, resonating with a young audience. She actively participates in discussions around self-expression and personal thoughts, showcasing a blend of creativity and authenticity in her posts.

Favikon Authority Score : 9 219 pts

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14. Bruna Santina Martins

Bruna Santina Martins aka Niina Secrets is a Brazilian beauty and lifestyle influencer known for her engaging content on makeup, fashion, and home decor. With a focus on personal experiences, including her pregnancy journey, she shares tips and tutorials across platforms like YouTube and Instagram. Her vibrant personality and relatable storytelling resonate with a diverse audience, making her a prominent figure in the beauty community. Niina actively promotes her own product line, enhancing her brand presence in the beauty industry.

Favikon Authority Score : 9 227 pts

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13. Endriw Araujo

Endriw Araujo also known as Dree Barber, is a Brazilian content creator focused on hair transformations and styling, particularly in the barbering niche. His social media presence showcases engaging videos and posts about hair coloring, cuts, and personal anecdotes, often featuring humor and relatable content. He actively interacts with his audience, encouraging participation through questions and comments. His TikTok and Instagram posts highlight his expertise in barbering while also addressing themes of self-expression and creativity.

Favikon Authority Score : 9 227 pts

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12. Laura Brito

Laura Brito is a Brazilian actress and fashion influencer known for her vibrant presence on social media, particularly during Carnival. She specializes in DIY fashion transformations, showcasing her creativity and style. Her content often features collaborations with beauty brands and highlights her cultural roots. Laura engages her audience with personal stories and fashion tips, making her a relatable figure in the fashion and lifestyle space.

Favikon Authority Score : 9 238 pts

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11. Renan Santana

Renan Santana is a specialist in children's haircuts, focusing on providing services to neurodivergent children. He is an educator and actively shares his experiences and insights through social media, particularly on Instagram and TikTok. His content emphasizes humanized care for children with autism and other neurodivergent conditions, showcasing his dedication to creating inclusive environments. Renan's posts often highlight the emotional impact of his work and his commitment to building a sensory-friendly barbershop for children.

Favikon Authority Score : 9 244 pts

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10. Karol Resende

Karol Resende is a professional makeup artist and colorimetry expert with over 20,000 students worldwide. She offers online courses focused on makeup techniques and color theory, emphasizing the importance of understanding color in makeup application. Her social media presence showcases tutorials, product reviews, and personal reflections, often promoting her courses and collaborations with beauty brands. Karol engages her audience with practical advice and motivational content, aiming to empower aspiring makeup artists.

Favikon Authority Score : 9 262 pts

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9. Felipe Lucchesi

Felipe Lucchesi is a barber, educator, entrepreneur, and Christian based in São Paulo, Brazil. He actively engages with his audience through TikTok and Instagram, sharing insights about barbering, personal experiences, and promoting his barbershop and educational initiatives. His content often features humor and relatable scenarios, appealing to a broad audience interested in haircuts and barber culture.

Favikon Authority Score : 9 263 pts

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8. Léo Silva

Léo Silva is a hairstylist and makeup artist based in São Paulo, Brazil, known for his transformative hair styling videos on TikTok and Instagram. His content focuses on hair transformations, showcasing vibrant colors and styles, often engaging with his audience through questions about their preferences. He promotes hair care products and techniques, emphasizing the importance of personal expression through hair. Léo's posts frequently highlight his artistic approach to hairstyling, making him a prominent figure in the beauty and transformation niche.

Favikon Authority Score : 9 265 pts

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7. Julia Aleixo

Julia Aleixo is a Brazilian lifestyle and beauty content creator known for her engaging posts on TikTok and Instagram. She shares beauty tips, skincare routines, and personal anecdotes, often highlighting her experiences as a mother. Her content resonates with a wide audience, particularly those interested in beauty trends and lifestyle inspiration. Julia actively collaborates with brands, promoting products through sponsored content, and engages her followers with relatable and entertaining videos.

Favikon Authority Score : 9 269 pts

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6. Bianca Andrade

Bianca Andrade is a prominent Brazilian beauty influencer and entrepreneur, known for her brand Boca Rosa Beauty. She shares makeup tips, product launches, and personal insights on her social media platforms, including Instagram and YouTube. Bianca emphasizes empowerment and authenticity, often engaging her audience with relatable content about her journey in the beauty industry. Her posts reflect a vibrant lifestyle, showcasing her products and collaborations while promoting self-confidence and creativity.

Favikon Authority Score : 9 276 pts

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5. Pamella Fuego

Pamella Lunardi is a dynamic content creator known for her engaging posts about beauty, lifestyle, and personal experiences. As a Forbes Under 30 honoree, she shares her journey from humble beginnings to entrepreneurial success, emphasizing empowerment and positivity. Her TikTok and Instagram feature a mix of personal milestones, beauty tips, and collaborations with brands, particularly in the beauty industry. Pamella's content resonates with a young audience, inspiring them to pursue their dreams and embrace their individuality.

Favikon Authority Score : 9 506 pts

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4. Theulyn Reis

Theulyn Reis is a Brazilian beauty and lifestyle influencer with a strong social media presence, boasting over 19 million followers. She shares engaging content about her home construction project, including a personal beach, and promotes beauty products. Her posts often highlight her vibrant personality and connection to her roots, particularly through fashion and cultural representation. Theulyn actively engages her audience with updates and personal anecdotes, creating a relatable and aspirational online persona.

Favikon Authority Score : 9 512 pts

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3. Lisa Barcelos

Lisa Barcelos is a Brazilian content creator known for her engaging makeup tutorials and beauty transformations, particularly around Halloween themes. With a strong presence on TikTok, she has amassed over 12 million followers, showcasing her creativity through various makeup styles and trends. Her content often includes playful transitions and collaborations with beauty brands, reflecting her expertise in makeup artistry and self-care. Lisa actively engages with her audience, sharing tips and personal experiences related to beauty and lifestyle.

Favikon Authority Score : 9 520 pts

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2. Camilla Pudim

Camila Pudim is a Brazilian beauty and humor content creator known for her engaging makeup transformations and tutorials across TikTok and YouTube. With a vibrant personality, she shares her love for makeup through creative challenges, product reviews, and festive looks, often incorporating cultural themes. Her content resonates with a young audience, showcasing her expertise in beauty trends and humor, making her a relatable figure in the beauty community.

Favikon Authority Score : 9 586 pts

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1. Franciny Ehlke

Franciny Ehlke is a Brazilian content creator known for her vibrant presence on social media, particularly in the beauty and lifestyle sectors. She shares makeup tutorials, product reviews, and personal life updates, often engaging her audience with giveaways and interactive content. Her posts frequently highlight her love for travel, personal growth, and her entrepreneurial ventures, such as her LipHoney product line. Franciny's content is characterized by a casual and approachable style.

Favikon Authority Score : 9 757 pts

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