Top 20 Beauty Influencers in Canada in 2025

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Here's the list of the Top 20 Beauty Influencers in Canada in 2025: 

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20. Selena Marchand

Selena Marchand is a Canadian international makeup artist and educator specializing in bridal makeup. She offers virtual makeup education through her academy and shares tips and tutorials on platforms like TikTok and Instagram. Her content often features elegant bridal looks, makeup transformations, and affordable beauty products, engaging a wide audience with relatable stories and practical advice. Selena promotes her classes and collaborations with beauty brands, showcasing her expertise in the beauty industry.

Favikon Authority Score : 8 817 pts

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19. Beth Fournier

Beth Fournier is a Canadian makeup artist and content creator specializing in creative and special effects makeup. With a strong presence on TikTok (1.5M+ followers) and YouTube (400K+ subscribers), she showcases her talent through themed makeup challenges, tutorials, and transformations inspired by movies and characters. Her content often features popular culture references, particularly from Disney and horror genres, engaging a diverse audience with her unique artistic style.

Favikon Authority Score : 8 831 pts

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18. Cristine Rotenberg

Cristine Rotenberg, known as Simply Nailogical, is a Canadian content creator specializing in nail art and beauty. She is the founder of Holo Taco, a nail polish brand that features a wide range of unique shades and finishes. Her social media presence includes engaging tutorials, product reviews, and personal anecdotes, often infused with humor and creativity. Cristine actively interacts with her audience, sharing insights into her business ventures and collaborations, while also advocating for education through her scholarship initiative.

Favikon Authority Score : 8 845 pts

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17. Kristina Nguyen

Kristina Nguyen is a Toronto-based content creator focused on skincare, beauty, and lifestyle. Her social media presence features a mix of daily life vlogs, skincare tips, and beauty product reviews, often infused with humor and relatability. She engages her audience with personal anecdotes and practical advice, particularly around Korean skincare and makeup. Kristina's content resonates with a young audience interested in beauty trends and self-care routines.

Favikon Authority Score : 8 858 pts

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16. Tara Sigari

Tara Sigari is a prominent fashion and makeup content creator based in Toronto, Canada, with a significant following across social media platforms. She is known for her engaging makeup tutorials, fashion insights, and collaborations with major beauty brands like Rimmel London and L'Oreal Paris. Tara emphasizes representation in beauty, sharing her journey as the first Iranian woman to be the face of a global beauty brand. Her content often combines personal anecdotes with professional tips, resonating with a diverse audience interested in beauty and fashion.

Favikon Authority Score : 8 869 pts

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15. Paola López

Paola López is a haircare entrepreneur and CEO of @haircrown.ca, specializing in hair transformation products. With a strong presence on TikTok (2.3M followers), she shares tips and tutorials on hair care, emphasizing natural ingredients and personal experiences. Her content often includes product promotions and customer testimonials, showcasing her brand's effectiveness. Paola engages her audience with relatable humor and practical advice, making her a trusted figure in the beauty community.

Favikon Authority Score : 8 870 pts

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14. Reema Jaber

Reema Jaber is a hairstylist and the founder of the Cadō Curly Method, specializing in curly hair transformations and education. She owns Hair by Reema Salon and the Cadō Academy, where she conducts workshops and shares hair care tips. Her social media presence showcases her expertise in curly hair techniques, product recommendations, and client transformations, often featuring collaborations with brands like Schwarzkopf and K18. Reema emphasizes individuality and self-expression through hair, engaging a community of curly hair enthusiasts.

Favikon Authority Score : 8 877 pts

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13. MSDONGAN

MSDONGAN focuses on fashion, beauty, and lifestyle content, showcasing outfits, beauty products, and personal experiences. She is the founder of a skincare brand and actively engages with her audience through various social media platforms. Her posts often include outfit inspirations, beauty tips, and lifestyle updates, reflecting a vibrant and stylish persona. She promotes her brand and collaborates with other fashion labels, emphasizing a community-driven approach to style and wellness.

Favikon Authority Score : 8 885 pts

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12. Nav Matharu

Nav Matharu is a professional bridal henna artist based in Toronto, specializing in natural henna designs. With a significant following on TikTok and Instagram, she shares engaging content related to beauty, henna art, and lifestyle. Her posts often highlight her work, cooking experiences, and personal anecdotes, resonating with a diverse audience. Nav promotes her online store and offers bookings for bridal henna services, showcasing her expertise in the beauty industry.

Favikon Authority Score : 8 905 pts

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11. Tina Golâb

Tina is a Certified Advanced Trichologist and the owner of Golâb Beauty, specializing in holistic haircare. Her social media presence focuses on hair growth tips, product recommendations, and personal hair transformation journeys. She shares research-backed advice, tutorials, and motivational content to help her audience achieve their dream hair. With a strong emphasis on health and wellness, Tina promotes a comprehensive approach to haircare, including dietary advice and the importance of scalp health.

Favikon Authority Score : 8 907 pts

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10. Brianna Renee

Brianna Renee is a lifestyle content creator known for her engaging YouTube videos focused on organization, beauty, and personal experiences. Her content includes makeup storage transformations, closet cleanouts, and relatable girl talk sessions. With a significant following, she often collaborates with brands and promotes products through her Amazon storefront. Brianna's posts reflect a vibrant and youthful aesthetic, appealing primarily to a young female audience interested in lifestyle and beauty topics.

Favikon Authority Score : 8 932 pts

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9. Judy Lim

Judy Lim is a Toronto-based makeup artist specializing in bridal and Asian beauty. She shares tutorials, product reviews, and beauty tips on TikTok, showcasing her expertise in both Eastern and Western makeup styles. With a strong following, her content often features collaborations with major beauty brands and highlights her unique approach to makeup artistry. Judy's posts emphasize the importance of makeup techniques tailored for different skin types and occasions, making her a go-to source for beauty enthusiasts.

Favikon Authority Score : 8 933 pts

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8. Alessya Farrugia

Alessya Farrugia is a Toronto-based content creator known for her engaging videos on self-care, beauty, lifestyle, fitness, and fashion. She connects with her audience as an 'online older sister,' providing relatable content that encourages personal growth and self-improvement. Her social media presence includes popular TikTok and YouTube channels where she shares tips, routines, and product recommendations, often collaborating with brands in the beauty and wellness sectors.

Favikon Authority Score : 8 937 pts

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7. Audrey Anne Jean

Audrey Anne Jean is a Canadian content creator specializing in easy hair tutorials and lifestyle content. Based in Prince Edward Island, she shares engaging posts on Instagram and TikTok, focusing on hairstyles, family life, and simple recipes. Her content resonates with a broad audience, particularly parents and individuals seeking practical beauty tips. With a strong emphasis on everyday life and creativity, she has garnered significant engagement through her relatable and visually appealing posts.

Favikon Authority Score : 8 987 pts

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6. Mimi Choi

Mimi Choi is a professional illusion artist known for her captivating makeup transformations that blend artistry with surrealism. Her content primarily focuses on illusion makeup, body paint, and creative visual art, showcasing her unique style across platforms like TikTok and Instagram. With a significant following, she engages her audience through tutorials, collaborations, and personal reflections on motherhood and creativity. Her work has been featured in major campaigns, highlighting her influence in the beauty and art community.

Favikon Authority Score : 9 005 pts

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5. Yana Linna

Yana is a beauty and book enthusiast, sharing makeup tutorials and book recommendations across TikTok and YouTube. Her content features product reviews, makeup challenges, and reading guides, appealing to a diverse audience interested in beauty and literature. She actively engages with her followers, often responding to comments and incorporating their feedback into her videos. Yana's social media presence is characterized by vibrant visuals and a focus on both makeup artistry and book culture.

Favikon Authority Score : 9 017 pts

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4. Trulee Rodney

Trulee Rodney is a vibrant content creator known for her engaging posts about curly hair care, beauty routines, and personal vlogs. She shares her experiences with various hair products, styling techniques, and relatable moments, often featuring her sister. Her content resonates with a youthful audience interested in hair care and beauty, showcasing a mix of tutorials, product reviews, and lifestyle insights.

Favikon Authority Score : 9 018 pts

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3. Dani Cole

Dani Cole is a skincare and beauty enthusiast sharing tips and routines focused on achieving glowing skin. Her content often features natural remedies, healthy eating, and Korean skincare products, appealing to a health-conscious audience. With a strong presence on TikTok and Instagram, she engages her followers with relatable beauty advice and personal experiences, emphasizing the importance of diet and skincare in achieving beauty goals.

Favikon Authority Score : 9 022 pts

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2. Stephanie Valentine

Stephanie Valentine, known as GLAMZILLA, is a Canadian beauty influencer and bridal makeup enthusiast. Her content focuses on makeup tutorials, beauty product reviews, and bridal glam, showcasing her journey as a bride. With a strong presence on TikTok and Instagram, she engages her audience with fun and relatable beauty tips, often collaborating with well-known brands like Dior and Huda Beauty. Her posts reflect a passion for makeup artistry and personal style, making her a go-to source for beauty inspiration.

Favikon Authority Score : 9 076 pts

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1. Mei Pang

Mei Pang is a Toronto-based makeup artist and tattoo enthusiast known for her avant-garde and experimental makeup looks. With a strong social media presence across platforms like TikTok and Instagram, she shares tutorials, makeup challenges, and personal insights, often highlighting her tattoos. Her content is characterized by creativity and a playful approach to beauty, engaging a large audience with her unique style and humor.

Favikon Authority Score : 9 231 pts

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