Top 20 Beauty Influencers on Social Media in Spain in 2025

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Here's the list of the Top 20 Beauty Influencers on Social Media in Spain in 2025: 

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20. Alicia Holgado

Alicia Holgado is a prominent makeup enthusiast with a strong presence on TikTok and Instagram, where she shares makeup tutorials, tips, and creative transformations. With a following of over 2 million on TikTok, her content often features themes of empowerment, beauty, and personal stories, including discussions on feminism and societal issues. Alicia engages her audience with relatable content, making makeup accessible for beginners and promoting self-expression through beauty.

Favikon Authority Score : 8 846 pts

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19. Beatriz Bernal Navarro

Beatriz Bernal Navarro is a professional makeup artist based in Madrid, specializing in beauty tutorials and tips for various skin types. Her social media presence focuses on empowering women through beauty, self-care, and motivational reflections. She actively engages her audience with personal insights and beauty hacks, often promoting products and brands she trusts. Her content is a blend of professional makeup advice and personal reflections, making her a relatable figure in the beauty community.

Favikon Authority Score : 8 887 pts

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18. Patri Fashion

Patri Fashion is a TikTok creator based in Spain, known for her engaging content that includes humor, beauty tips, and personal anecdotes. With a strong focus on hair and nail styling, she connects with her audience through relatable and entertaining posts. Her content often features popular trends and personal expressions, making her a vibrant presence in the beauty and lifestyle niche.

Favikon Authority Score : 8 912 pts

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17. Carla Dragan

Carla Dragan is a vibrant social media personality known for her engaging content on fashion and lifestyle. She shares outfit inspirations, beauty tips, and personal experiences, often collaborating with brands like SHEIN. Her posts reflect a playful and trendy aesthetic, appealing to a young audience interested in fashion and self-expression. Carla actively engages with her followers through relatable content and interactive trends, making her a prominent figure in the fashion influencer space.

Favikon Authority Score : 8 915 pts

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16. Jesús Serrano

Jesús Serrano is a professional makeup artist based in Madrid with over 15 years of experience in the cosmetics industry. He collaborates with major brands like Clarins and L’Oréal, sharing makeup tips and tutorials across platforms like TikTok and Instagram. His content focuses on practical makeup advice, helping followers avoid common mistakes and enhance their beauty routines. Jesús aims to educate and inspire his audience through engaging and informative posts, making makeup accessible to everyone.

Favikon Authority Score : 8 928 pts

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15. Alana

Alana is a professional makeup artist and creator focused on empowerment and self-esteem. She shares her experiences with celebrities like Selena Gomez and promotes her Luxury Empowerment events, which combine makeup artistry with personal growth. Her content features tutorials, event highlights, and personal reflections, engaging a wide audience interested in beauty and empowerment. Alana's posts often emphasize confidence and transformation, making her a relatable figure in the beauty community.

Favikon Authority Score : 8 932 pts

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14. Ana Belén López

Ana Belén is a beauty studio owner and social media influencer known for sharing parenting tips, beauty product recommendations, and personal moments with her family. Her content often features collaborations with brands like Garnier and NIVEA, showcasing her expertise in beauty and lifestyle. She engages her audience with relatable posts about motherhood and self-care, while also promoting products that align with her values. Ana's presence is marked by a strong connection to her followers, evident in her heartfelt messages and community-focused content.

Favikon Authority Score : 8 955 pts

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13. Inma Azaña

Inma Azaña is a makeup artist based in Sevilla, Spain, with a strong presence on TikTok and Instagram, where she shares makeup tutorials, tips, and personal insights. Her content often engages her audience with interactive questions about makeup preferences and colors, showcasing her expertise in the beauty industry. With over 900k followers on TikTok, she emphasizes creativity and self-expression in makeup, while also addressing issues like originality and personal transformation.

Favikon Authority Score : 8 962 pts

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12. Àgata Lluch

Àgata Lluch is a Barcelona-based content creator known for her engaging DIY and ASMR videos on TikTok and Instagram, where she has amassed over 2.5 million followers. Her posts often feature meal prep ideas, festive decorations, and personal moments, showcasing her creativity and lifestyle. Àgata collaborates with various brands, promoting beauty and lifestyle products, and emphasizes a fun, interactive approach to her content.

Favikon Authority Score : 8 965 pts

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11. Isra

Isra is a vibrant beauty content creator based in Madrid, Spain, known for her engaging makeup tutorials and product hauls. She often collaborates with major beauty brands like L'Oréal and Nyx, showcasing her skills in makeup application and sharing personal anecdotes. Her content resonates with a youthful audience, encouraging self-expression and creativity in beauty. Isra's posts frequently highlight her experiences and interactions with her followers, making her a relatable figure in the beauty community.

Favikon Authority Score : 8 978 pts

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10. Marina Vela

Marina Vela is a makeup enthusiast and content creator based in Madrid, specializing in various makeup styles, including Gyaru and Visual Kei. With a strong presence on TikTok and Instagram, she shares tutorials, product reviews, and beauty tips, often collaborating with brands like Yesstyle and SHEGLAM. Her content resonates with a youthful audience, focusing on creative makeup transformations and trends. Marina engages her followers with interactive content, showcasing her passion for beauty and self-expression.

Favikon Authority Score : 8 978 pts

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9. Bart Reverte

Bart Reverte is a makeup artist and beauty content creator specializing in makeup tips and tutorials for mature skin. His social media presence focuses on providing practical advice, product reviews, and step-by-step guides for various makeup techniques. He actively engages with his audience, addressing their questions and concerns about makeup application, particularly for older demographics. Bart collaborates with beauty brands and emphasizes the importance of informed choices in makeup products.

Favikon Authority Score : 9 043 pts

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8. Raquel Reitx

Raquel Reitx is a creative content creator in her twenties, sharing insights on beauty, fashion, and personal experiences through engaging posts on Instagram and YouTube. She emphasizes living in the moment and often discusses mental health, DIY projects, and lifestyle tips. Her content resonates with a youthful audience, showcasing her vibrant personality and relatable struggles. Raquel collaborates with brands like L'Oréal and Maybelline, reflecting her influence in the beauty industry.

Favikon Authority Score : 9 047 pts

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7. Victor Del Valle

Victor Del Valle is a hair salon and makeup artist based in Sevilla, Spain. His social media presence focuses on hair transformations, including donations of hair for cancer patients, and promoting self-care and beauty. He engages with his audience through heartfelt stories and showcases his expertise in hair styling and color techniques. His posts often highlight the emotional aspects of hair changes, encouraging self-love and personal growth.

Favikon Authority Score : 9 086 pts

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6. Núria Adraos

Núria Adraos is a professional makeup artist known for her engaging content across platforms like TikTok and Instagram. She shares makeup tutorials, transformations, and personal reflections, often incorporating humor and relatable anecdotes. Her posts frequently highlight her passion for makeup, with a focus on character-inspired looks and seasonal themes. Núria actively engages with her audience, encouraging interaction and feedback on her creative projects.

Favikon Authority Score : 9 090 pts

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5. мaríа мarιví

Mariví is a makeup artist and content creator known for her engaging posts about family life, beauty, and personal experiences. Her TikTok and Instagram showcase her journey as a mother, often featuring her children and creative makeup looks. She shares moments from her life in Finland, including holiday preparations and personal reflections. Mariví's content resonates with a family-oriented audience, emphasizing positivity and self-empowerment.

Favikon Authority Score : 9 143 pts

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4. Lizy P

Lizy P is a prominent beauty and lifestyle content creator with a significant following on platforms like YouTube and Instagram. She specializes in makeup tutorials, product reviews, and lifestyle vlogs, often featuring viral products and trends. Her content is engaging and interactive, appealing to a young audience interested in beauty and fashion. Lizy actively collaborates with brands, showcasing various products and offering discount codes to her followers.

Favikon Authority Score : 9 145 pts

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3. Siara

Siara is a vibrant social media personality based in Madrid and Oxford, known for her engaging TikTok and Instagram content. She focuses on beauty, humor, and lifestyle themes, often sharing makeup tutorials, fashion tips, and relatable humor about everyday life. With a significant following, she promotes various beauty brands and products, showcasing her role as a brand ambassador. Her posts resonate with a youthful audience, particularly young women interested in beauty and lifestyle trends.

Favikon Authority Score : 9 250 pts

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2. Samuel Carballares Quesada

Samuel Carballares Quesada is a 17-year-old barber and social media creator known for his engaging content on TikTok and YouTube, where he shares haircuts and barbering tips. He has a significant following, with over 1.6 million on TikTok and 500k on YouTube. Samuel also runs an online barber academy, promoting skills and community service by offering haircuts to homeless individuals. His posts often highlight personal growth, creativity, and the importance of helping others.

Favikon Authority Score : 9 326 pts

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1. Lucía Bellido

Lucía Bellido is a vibrant social media creator known for her engaging TikTok and Instagram content, focusing on beauty, fashion, and lifestyle. She shares personal anecdotes, humor, and product promotions, often collaborating with brands like SHEIN and NYX Cosmetics. Her posts reflect a youthful and playful aesthetic, appealing to a young audience interested in trends and self-expression. Lucía's content is characterized by a mix of personal insights and promotional material, showcasing her as a relatable figure in the beauty and fashion space.

Favikon Authority Score : 9 389 pts

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