Top 20 Beauty Influencers on Social Media in Thailand in 2025

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Here's the list of the Top 20 Beauty Influencers on Social Media in Thailand in 2025: 

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20. Faengii

Faengii is a popular Thai content creator known for her engaging TikTok videos and Instagram posts focused on beauty, fashion, and lifestyle. She actively promotes various products and shares personal experiences, often incorporating beauty tips and product reviews. With a significant following, she engages her audience through relatable content and interactive challenges, showcasing her vibrant personality and creativity.

Favikon Authority Score : 8 923 pts

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19. Prang Suntaree

Prang Suntaree is a prominent figure in the Thai beauty pageant scene, recognized as the 5th runner-up of Miss Grand Thailand 2024. She actively engages her audience on TikTok and Instagram, sharing personal moments, beauty tips, and lifestyle content. With a significant following, her posts often highlight her experiences and interactions within the pageant community, showcasing her vibrant personality and connection with fans.

Favikon Authority Score : 8 932 pts

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18. Sammy Chanich Cowell

Sammy Chanich Cowell is a Thai actress, athlete, and traveler, actively sharing her adventures and experiences on social media. Her content often features travel reviews, personal reflections, and lifestyle insights, showcasing her vibrant personality and love for exploration. She collaborates with various brands, indicating a professional approach to her online presence. Her posts resonate with themes of resilience and enjoyment of life's moments, appealing to a diverse audience interested in travel and lifestyle.

Favikon Authority Score : 8 943 pts

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17. Melney Phiphitthanachaisakul

Melney Phiphitthanachaisakul is a Thai content creator known for her engaging posts on TikTok and Instagram, often featuring her family, particularly her child, Solin. Her content includes personal moments, travel experiences, and lifestyle insights, resonating with a broad audience. She actively interacts with her followers and promotes her work through direct contact information in her bios.

Favikon Authority Score : 8 988 pts

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16. Namtan Chalita Suansane

Namtan Chalita Suansane, crowned Miss Universe Thailand 2016, is a prominent figure on social media, showcasing her beauty, fashion, and lifestyle. She actively engages her audience with personal stories, beauty tips, and health advocacy, particularly around HPV vaccination. Her content often features collaborations with brands and highlights her experiences in the entertainment industry, making her a relatable and influential personality in Thailand.

Favikon Authority Score : 8 992 pts

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15. Soundtiss

Soundtiss is a prominent beauty content creator and co-founder of Holidate Cafe, specializing in makeup tutorials and product reviews. With a strong presence on TikTok and YouTube, she engages her audience with creative makeup looks, often inspired by popular culture and trends. Her content features collaborations with various beauty brands, showcasing her expertise in makeup application and product recommendations. Soundtiss also shares behind-the-scenes glimpses of her creative process, making her a relatable figure in the beauty community.

Favikon Authority Score : 9 009 pts

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14. Jenny Chill House

Jenny Chill House is a prominent social media personality known for her engaging content on TikTok and Instagram, focusing on beauty, lifestyle, and personal branding. She actively promotes various beauty products and shares her experiences with her audience, showcasing her vibrant personality and creativity. Her posts often feature makeup tutorials, product reviews, and lifestyle snippets, resonating well with her followers. With a significant following, she has established herself as a relatable figure in the beauty and lifestyle niche.

Favikon Authority Score : 9 014 pts

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13. Thitaree Pongtonsaton

Thitaree Pongtonsaton, known as Grace zy, is a prominent figure in the Miss Grand Thailand 2025 pageant. She actively engages her audience on platforms like TikTok and YouTube, sharing personal experiences, beauty tips, and behind-the-scenes content related to her pageant journey. Her posts often feature vibrant visuals and heartfelt messages, showcasing her personality and connection with her followers. Grace promotes positivity and encourages support for her endeavors, particularly as she approaches the final stages of her pageant competition.

Favikon Authority Score : 9 042 pts

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12. Ratchata Pichetshote

Ratchata Pichetshote, known as Zellfie, is a prominent Thai content creator focusing on reaction videos, particularly in the K-pop genre. His engaging YouTube channel features reactions to popular music videos, showcasing his vibrant personality and connection with fans. He actively promotes his social media presence across platforms like Instagram and TikTok, where he shares personal insights and updates. Zellfie's content often includes collaborations and promotional events, reflecting his dynamic involvement in the entertainment scene.

Favikon Authority Score : 9 054 pts

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11. Nisamanee Lertvorapong

Nisamanee Lertvorapong is a Thai artist and influencer known for her vibrant presence on social media, particularly on YouTube and Instagram. She shares a mix of music, lifestyle content, and beauty tips, often engaging her audience with personal anecdotes and humor. Her posts reflect a focus on self-empowerment, beauty, and lifestyle, showcasing her journey in the entertainment industry. With a significant following, she promotes various brands and products, particularly in the beauty and fashion sectors.

Favikon Authority Score : 9 069 pts

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10. Samatchaya Assawanives

Samatchaya Assawanives is a Thai content creator known for her engaging YouTube videos and TikTok posts that explore various themes, including lifestyle, health, and personal experiences. She often collaborates with guests to discuss topics like career choices, societal expectations, and personal growth. Her content is characterized by a casual and relatable style, appealing to a young audience interested in self-improvement and entertainment.

Favikon Authority Score : 9 075 pts

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9. Jan Ployshompoo

Jan Ployshompoo, known as Janhae, is a prominent Thai social media personality and artist associated with GMMTV. Her content spans various themes, including music covers, lifestyle, and fashion, often featuring collaborations with brands like H&M and L'Oreal. With a significant following on platforms like Instagram and TikTok, she engages her audience through vibrant visuals and relatable posts, showcasing her personality and interests.

Favikon Authority Score : 9 093 pts

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8. Kanokporn Sripakdee

Kanokporn Sripakdee, known as Pond, is a prominent social media personality from Thailand, primarily active on TikTok and Instagram. She showcases a variety of content, including lifestyle, beauty, and personal anecdotes, often engaging with her audience through relatable humor and trendy challenges. Her posts frequently feature hashtags related to beauty products and personal experiences, indicating a focus on lifestyle and self-care. She also promotes her business through her social media channels.

Favikon Authority Score : 9 141 pts

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7. Satang Kittiphop S.

Satang Kittiphop is a prominent figure associated with GMMTV, showcasing a vibrant social media presence primarily on Instagram and TikTok. His content often features music covers, personal reflections, and promotional posts for brands like NIVEA and La Roche-Posay. With a focus on entertainment and lifestyle, he engages a youthful audience through relatable and visually appealing posts, often highlighting Thai culture and events.

Favikon Authority Score : 9 158 pts

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6. JUNJI จันจิ

JUNJI is a vibrant social media personality from Thailand, known for her engaging content on TikTok and Instagram. She runs a skincare shop, @libi.beauty, and hosts a pet-related account, showcasing her love for animals. Her posts often reflect a playful and relatable style, with a focus on beauty, personal anecdotes, and lifestyle tips. With a significant following, she connects with her audience through humor and authenticity, making her a notable figure in the beauty and lifestyle niche.

Favikon Authority Score : 9 178 pts

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5. Jay Tap

Jay Tap is a popular TikTok creator known for her humorous and engaging content, often featuring food-related themes and personal anecdotes. Her posts frequently include playful interactions with her audience, showcasing her personality and promoting products, particularly in the beauty and food sectors. With a significant number of likes on her videos, she has built a strong following by blending entertainment with product promotion.

Favikon Authority Score : 9 179 pts

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4. Tipnaree Weerawatnodom

Tipnaree Weerawatnodom is a prominent figure in the Thai entertainment industry, known for her engaging social media presence. She shares a mix of lifestyle content, fashion, and beauty tips, often collaborating with brands like Tod's, MCM, and L'Oreal. Her posts reflect a vibrant personality, showcasing her love for fashion and beauty while promoting various products and events. With a significant following, she effectively connects with her audience through visually appealing content and relatable themes.

Favikon Authority Score : 9 339 pts

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3. Janistar Phomphadungcheep

Janistar is a prominent beauty and lifestyle creator known for her engaging TikTok and Instagram content. She shares makeup tutorials, skincare reviews, and personal anecdotes, often using humor and relatability to connect with her audience. Her posts frequently feature trending topics and products, showcasing her expertise in beauty and lifestyle. With a significant following, she actively engages with her fans through interactive content and relatable storytelling.

Favikon Authority Score : 9 341 pts

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2. Goy Arachaporn

Goyyog is a prominent Thai TikTok creator known for her engaging content that includes music, dance challenges, and lifestyle themes. She actively promotes her YouTube channel and collaborates with various brands, showcasing products related to beauty and wellness. Her posts often feature popular Thai songs and trends, reflecting her influence in the local entertainment scene. Goyyog's vibrant personality and connection with her audience contribute to her growing popularity on social media.

Favikon Authority Score : 9 349 pts

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1. Faye Malisorn

Faye Peraya is a prominent Thai actress and influencer known for her work in fashion and entertainment. She is the founder of @millionsmax.official and collaborates with various brands, including Bvlgari and Cathy Doll. Her social media presence features a mix of personal moments, promotional content, and engagement with her audience, showcasing her vibrant personality and style. Faye's posts often highlight her participation in events like the Cannes Film Festival, reflecting her status in the fashion industry.

Favikon Authority Score : 9 416 pts

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