Top 20 Beauty Influencers on TikTok in 2025

‍All real-time rankings of all platforms and countries are available here.

‍

‍

Here’s the list of the Top 20 Beauty Influencers on TikTok in 2025:

‍

20. Jooshica

Jooshica is a beauty and lifestyle content creator based in NYC, focusing on makeup tutorials, K-beauty products, and personal vlogs. She engages her audience with vibrant TikTok videos showcasing makeup inspired by K-dramas and K-pop, alongside YouTube tutorials and lifestyle content. Jooshica frequently collaborates with beauty brands and shares product reviews, giveaways, and personal experiences, including her journey in the beauty industry. Her content resonates with a young, beauty-focused audience.

TikTok Score: 93.8/100

View the AI-Powered Profile‍‍‍‍

‍

19. Sofia Camila Muñoz

Sofia Camila Muñoz is a vibrant TikTok creator known for her engaging family content and beauty product endorsements. She shares personal moments, humor, and lifestyle tips, often highlighting her love for her children and family. Her posts frequently feature beauty products, showcasing her partnership with brands like Kaba and D'Luchi. With a strong presence on TikTok, she connects with her audience through relatable and entertaining content, often directing them to her Instagram for more updates.

TikTok Score: 94/100

View the AI-Powered Profile‍‍‍‍

‍

18. Karime Pindter

Karime Pindter is a vibrant social media personality known for her engaging content centered around lifestyle, fashion, and travel. As a mother and influencer, she shares glimpses of her life, including family moments and adventures at major events like Coachella and Tomorrowland. Her posts often feature collaborations with brands, showcasing products in a fun and relatable manner. With a strong presence on TikTok and Instagram, she connects with her audience through humor and authenticity.

TikTok Score: 94.1/100

View the AI-Powered Profile

‍

17. INES Lakhdar Chaouche

Ines is a beauty content creator from Algeria, known for her engaging TikTok videos showcasing makeup routines, shopping hauls, and lifestyle moments. With a significant following, she shares her experiences during Ramadan and daily life, often incorporating humor and relatable content. Her posts reflect a vibrant personality and a passion for beauty, making her a prominent figure in the beauty community on social media.

TikTok Score: 94.1/100

View the AI-Powered Profile

‍

16. Shahad Hassan

Shahad Hassan is a prominent social media influencer based in Dubai, with a significant following on platforms like YouTube, Instagram, and TikTok. She specializes in content related to fashion, beauty, and lifestyle, offering makeup tutorials, fashion tips, and product reviews. Her engaging posts often feature collaborations with well-known brands, and she actively participates in trending challenges and themes. Shahad's content is primarily targeted towards a female audience, focusing on beauty and style.

TikTok Score: 94.2/100

View the AI-Powered Profile

‍

15. Sol León

Sol León is a prominent entrepreneur and CEO of Sol Beauty and Care, actively engaging her audience through social media. Her content focuses on empowerment, beauty products, and personal anecdotes, often highlighting her support for women and community initiatives. She shares her journey as a businesswoman while promoting her brand and products, fostering a strong connection with her followers. Sol's posts reflect her dedication to uplifting others, particularly women, and her commitment to social causes.

TikTok Score: 94.6/100

View the AI-Powered Profile

‍

14. Zahra Waseem

Zahra Waseem is a prominent TikTok creator known for her engaging content that includes fashion, beauty, and lifestyle vlogs. She frequently shares personal moments, makeup tutorials, and product endorsements, showcasing her vibrant personality. With a significant following, her posts often receive high engagement, reflecting her influence in the beauty and lifestyle niche. Zahra also promotes her YouTube channel, linking her content across platforms to connect with her audience.

TikTok Score: 94.7/100

View the AI-Powered Profile

‍

13. Asallah Kamel

Asallah Kamel is a prominent Egyptian influencer known for her work in modeling, acting, and presenting. With a significant social media following, she shares content related to fashion, beauty, and lifestyle, often collaborating with brands like Dyson and Mercedes Benz. Her posts reflect a blend of personal moments and professional endorsements, showcasing her journey and affirmations of success. Asallah emphasizes positivity and self-empowerment, resonating with her audience through relatable experiences and aspirational content.

TikTok Score: 94.8/100

View the AI-Powered Profile

‍

12. Kenedy Rojas

Kenedy Rojas is a prominent content creator with a strong presence on platforms like YouTube and TikTok, where she shares lifestyle, fashion, and beauty content. With over 3.7 million subscribers on YouTube, her videos often feature hauls, personal experiences, and humorous takes on everyday life. She co-hosts a podcast called 'Las Cherries,' discussing various topics with a lighthearted approach. Kenedy engages her audience through relatable content and interactive posts, making her a favorite among young viewers.

TikTok Score: 94.9/100

View the AI-Powered Profile

‍

11. AlyForLife

Aly is a vibrant social media creator with a strong presence on TikTok and Instagram, focusing on beauty, lifestyle, and personal experiences. With over 2 million followers on TikTok, she shares engaging content including makeup tutorials, mukbangs, and relatable moments with her cat, Jasper. Her posts often emphasize self-expression and authenticity, encouraging her audience to embrace their uniqueness. Aly's content is characterized by a playful and casual style, appealing to a young demographic interested in beauty and lifestyle trends.

TikTok Score: 95.1/100

View the AI-Powered Profile

‍

Recommended tools
‍Find TikTok Influencers
Analyze your own TikTok profile
Analyze Competitors' TikTok Profiles

‍

10. Nouhaila Ait Rouchene

Nouhaila is a Moroccan content creator specializing in makeup and life hacks, with a significant following across TikTok (6.1M+) and YouTube (2.5M+). Her posts often feature DIY beauty tips, product reviews, and personal vlogs, showcasing her engaging personality and creativity. She actively collaborates with brands and promotes her content across multiple platforms, including Instagram and Facebook.

TikTok Score: 95.2/100

View the AI-Powered Profile

‍

9. Alabama Barker

Alabama Barker is a rising music artist and social media personality known for her engaging content across platforms like TikTok and Instagram. She shares insights into her music career, beauty routines, and personal experiences, often collaborating with notable figures in the entertainment industry. Her posts reflect a blend of music promotion and lifestyle content, appealing to a young audience interested in pop culture and celebrity lifestyles.

TikTok Score: 95.7/100

View the AI-Powered Profile

‍

8. Jillian Ward

Jillian Ward is a prominent Filipino social media personality known for her engaging content across TikTok and Instagram. She shares a mix of lifestyle, beauty, and personal moments, often highlighting her experiences in the entertainment industry. With millions of likes on her posts, she connects with her audience through relatable themes and vibrant visuals. Jillian also promotes various brands, showcasing beauty products and participating in events, making her a notable figure in the influencer space.

TikTok Score: 95.9/100

View the AI-Powered Profile

‍

7. Noor Stars

Noor Stars is a prominent social media personality and YouTuber from the Middle East, known for her engaging content that spans various themes, including lifestyle, travel, and beauty. She has a significant following across platforms like Instagram and TikTok, where she shares personal experiences, beauty routines, and cultural explorations. Noor is also recognized for her collaborations with brands and her participation in campaigns, showcasing her influence in the fashion and beauty sectors.

TikTok Score: 96.7/100

View the AI-Powered Profile‍

‍

6. Lenie Aycardo

Lenie Aycardo is a prominent social media creator known for her engaging content on TikTok and Instagram, showcasing beauty trends, cultural celebrations, and personal milestones. With a strong focus on motherhood and beauty, she shares her experiences as a new mom while promoting various beauty products. Her posts often highlight Filipino culture and traditions, making her a relatable figure for her audience. Lenie's vibrant personality and creative makeup tutorials resonate well with her followers, contributing to her significant online presence.

TikTok Score: 96.8/100

View the AI-Powered Profile

‍

5. Huda Kattan

Huda Kattan is the Founder & Co-CEO of Huda Beauty, recognized as the #1 Beauty Influencer on Instagram. Her social media presence highlights her entrepreneurial journey, brand achievements, and collaborations within the beauty industry. Kattan shares insights on beauty trends, product launches, and her team's efforts, showcasing a strong connection with her audience through engaging content.

TikTok Score: 97.3/100

View the AI-Powered Profile‍

‍

4. Lana Mohd

Lana Mohd is a prominent social media personality based in Dubai, with roots in Syria. She is known for her engaging content on TikTok and YouTube, where she shares trending videos, fashion looks, and lifestyle content. Her posts often feature popular trends and collaborations with brands like NARS and NYX Cosmetics. Lana's content is vibrant and appeals to a wide audience, showcasing her influence in the fashion and beauty space.

TikTok Score: 97.4/100

View the AI-Powered Profile‍

‍

3. Bea Borres

Bea Borres is a student vlogger from the Philippines, sharing her life experiences and beauty tips on platforms like TikTok and Instagram. Her content often features personal anecdotes, beauty products, and lifestyle insights, engaging a youthful audience. She promotes various brands and products, showcasing her vibrant personality and connection with her followers. Bea's posts reflect a mix of humor and relatability, making her a popular figure among her peers.

TikTok Score: 97.5/100

View the AI-Powered Profile‍

‍

2. Cilia Ghass

Cilia Ghass is a prominent Algerian beauty and hairstyle expert with a significant following on TikTok and Instagram. She shares quick and effective hairstyle tutorials, beauty tips, and product recommendations, often featuring collaborations with beauty brands. Her content is characterized by engaging ASMR elements and a focus on practical beauty solutions, appealing to a diverse audience interested in hair care and styling.

TikTok Score: 98.2/100

View the AI-Powered Profile

‍

1. Fernanda Jalil

Fernanda Jalil is a vibrant content creator known for her engaging TikTok and YouTube videos, focusing on makeup tutorials, humorous challenges, and behind-the-scenes glimpses with her best friend. With a significant following, she combines beauty and entertainment, often incorporating ASMR elements and interactive content. Her posts reflect a strong connection with her audience, showcasing creativity and a playful approach to beauty and lifestyle themes.

TikTok Score: 99.2/100

View the AI-Powered Profile

‍

‍

Also See 👀🏆 TOP 200 BEAUTY INFLUENCERS ON TIKTOKFIND OUT WHO LEADS IN THEIR COUNTRY OR NICHEHOW DOES FAVIKON RANK INFLUENCERS?