Top 20 Haircare Influencers in Canada in 2025

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Here’s the list of the Top 20 Instagram Influencers in Malta in 2025:

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‍20. Justyna Nowak

Justyna is a Toronto-based content creator focused on hair care and lifestyle. She shares tips and routines for maintaining healthy hair, particularly addressing postpartum hair loss. With a significant following on TikTok and Instagram, her content includes hair transformation videos, product recommendations, and personal insights into motherhood. Justyna engages her audience with relatable experiences and practical advice, making her a trusted voice in the hair care community.

Authority Score : 8 094 pts

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19. Michael Silvestri

Michael Silvestri is a Toronto-based artist and storyteller specializing in hair color transformations and education. His content focuses on DIY hair dye techniques, product reviews, and professional insights into hair care. He engages with a diverse audience through TikTok and Instagram, showcasing vibrant hair color experiments and tutorials. Michael emphasizes the importance of understanding hair color dynamics and promotes inclusivity within the beauty community.

Authority Score : 8 185 pts

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18. Madi | Hairxbyxmadi

A Toronto-based hairstylist and PR professional, known for sharing hair care tips, transformation videos, and lifestyle content on TikTok. Her posts often highlight personal fitness journeys, healthy recipes, and beauty product recommendations, engaging a large audience with relatable and motivational content. She promotes various hair products and brands, showcasing her expertise in hairstyling and beauty.

Authority Score : 8 239 pts

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17. Jennie Carr

Jennie is a Canadian content creator specializing in curly hair care and simple hairstyle tutorials. With a strong presence on Instagram and TikTok, she shares engaging hair styling tips, product recommendations, and tutorials, often featuring discounts for her followers. Her content is visually appealing and focuses on making curly hair styling accessible and fun, appealing to a wide audience interested in hair care and beauty.

Authority Score : 8 249 pts

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16. Becca | DieHardBarbiie

Becca, known as DieHardBarbiie, is a Canadian beauty enthusiast specializing in DIY hair care and product testing. At 30 years old and a mother of two toddlers, she shares her experiences with hair dyeing, bleaching, and toning through engaging videos on platforms like TikTok and YouTube. Her content focuses on finding effective hair products, often highlighting her journey as a blonde. Becca promotes a fun and budget-friendly approach to beauty, encouraging her audience to experiment with hair care at home.

Authority Score : 8 271 pts

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15. Elsa Desiree

Elsa Desiree is a Canadian content creator specializing in hair and beauty, particularly braiding techniques. Her social media presence showcases a variety of hairstyles, including boho braids and half-up styles, often featuring product recommendations. She engages her audience with tutorials and personal experiences related to hair care and styling, emphasizing creativity and self-expression. Elsa's content resonates with those interested in beauty trends and DIY hair care.

Authority Score : 8 277 pts

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14. Jen | Hair Tutorials & Hair Tips

Jen is a professional hairstylist based in Toronto, specializing in hair tutorials, tips, and product recommendations. Her content focuses on easy-to-follow haircare routines, blowout techniques, and summer hairstyles, appealing to a wide audience interested in hair education. She actively engages with her followers by offering personalized advice and product suggestions, showcasing her expertise in hairstyling through detailed tutorials on platforms like Instagram and TikTok.

Authority Score : 8 343 pts

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13. Jackie Wyers

Jackie Wyers is a makeup artist and content creator known for her pop culture-inspired makeup tutorials. She specializes in recreating iconic looks from vintage beauty icons and contemporary trends, often featuring detailed step-by-step guides. Her content includes character transformations, seasonal makeup, and beauty product reviews, appealing to a wide audience interested in makeup artistry and self-expression. Jackie actively engages with her followers through interactive content and encourages them to share their recreations.

Authority Score : 8 469 pts

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12. Alex Gaboury

Alex Gaboury is a content creator specializing in hair tutorials, particularly for medium to long hair. She co-founded RobeCurls and shares a variety of hairstyles, including updos, braids, and everyday looks, often featuring hair extensions. Her social media presence emphasizes easy, elegant styles suitable for special occasions like weddings and proms. Alex engages her audience with step-by-step guides and product recommendations, particularly for hair accessories and extensions.

Authority Score : 8 487 pts

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11. Glam Girl Gabi

Gabi is a professional makeup and hairstylist with nearly two decades of experience, focusing on empowering individuals through beauty. She shares daily glam inspiration and practical beauty tips on her platforms, including YouTube, where she has over 550k subscribers. Gabi emphasizes inclusivity in her content, providing subtitles in 60 languages and dubbing in French, Portuguese, and Spanish. Her tutorials cover a range of topics, from makeup techniques to hair styling, catering especially to mature audiences.

Authority Score : 8 533 pts

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10. Amanda Guido Pasceri

Amanda Guido Pasceri is a content creator based in Toronto, specializing in curly hair tutorials and beauty tips. She collaborates with her sister on the 'Manes by Mell' brand, sharing insights on hair care products and styling techniques. Her posts often feature product recommendations and personal anecdotes, engaging her audience with relatable content. Amanda is also a member of the Sephora Squad, highlighting her influence in the beauty community.

Authority Score : 8 537 pts

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09. Noa Titievsky

Noa Titievsky is a content creator focused on empowering young girls with curly hair through tutorials, tips, and relatable content. With a strong presence on TikTok and Instagram, she shares her curly hair routines, product recommendations, and personal experiences, fostering a community around natural hair care. Her engaging posts often highlight the challenges and joys of maintaining curly hair, making her a go-to resource for those seeking confidence in their natural beauty.

Authority Score : 8 625 pts

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08. Zahra Haidara

Zahra Haidara is a passionate advocate for Afro hair care, focusing on empowering Black women to embrace their natural hair. As the founder of @tribubylawmi, she shares tips, routines, and product recommendations for maintaining healthy, natural hair. Her content spans TikTok and Instagram, where she engages her audience with relatable experiences and expert advice on hair care. Zahra's mission is to promote self-love and cultural identity through hair care education.

Authority Score : 8 700 pts

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07. Shannon Bailee

Shannon is a lifestyle content creator focusing on personal style, family life, and wellness. Her social media showcases a blend of fashion inspiration, healthy living tips, and family-oriented content, including gardening and cooking. She engages her audience with relatable posts about motherhood and beauty routines, often featuring product partnerships. Shannon's platforms reflect her whimsical approach to life, emphasizing creativity and personal expression.

Authority Score : 8 717 pts

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06. Destinee Wray

Destinee Wray is a content creator focused on hair care and styling, particularly for curly hair. She shares personal experiences, tutorials, and product recommendations on platforms like TikTok and YouTube. Her posts often reflect her journey with hair care, including humorous takes on challenges and collaborations with brands like SheaMoisture and Aussie Hair. Destinee engages her audience with relatable content and a casual, friendly style, making her a go-to source for curly hair tips.

Authority Score : 8 725 pts

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05. Paola López

Paola López is a haircare entrepreneur and CEO of @haircrown.ca, specializing in hair transformation products. With a strong presence on TikTok (2.3M followers), she shares tips and tutorials on hair care, emphasizing natural ingredients and personal experiences. Her content often includes product promotions and customer testimonials, showcasing her brand's effectiveness. Paola engages her audience with relatable humor and practical advice, making her a trusted figure in the beauty community.

Authority Score : 8 852 pts

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04. Reema Jaber

Reema Jaber is a hairstylist and the founder of the Cadō Curly Method, specializing in curly hair transformations and education. She owns Hair by Reema Salon and the Cadō Academy, where she conducts workshops and shares hair care tips. Her social media presence showcases her expertise in curly hair techniques, product recommendations, and client transformations, often featuring collaborations with brands like Schwarzkopf and K18. Reema emphasizes individuality and self-expression through hair, engaging a community of curly hair enthusiasts.

Authority Score : 8 854 pts

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03. Tina Golâb

Tina is a Certified Advanced Trichologist and the owner of Golâb Beauty, specializing in holistic haircare. Her social media presence focuses on hair growth tips, product recommendations, and personal hair transformation journeys. She shares research-backed advice, tutorials, and motivational content to help her audience achieve their dream hair. With a strong emphasis on health and wellness, Tina promotes a comprehensive approach to haircare, including dietary advice and the importance of scalp health.

Authority Score : 8 921 pts

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02. Audrey Anne Jean

Audrey Anne Jean is a Canadian content creator specializing in easy hair tutorials and lifestyle content. Based in Prince Edward Island, she shares engaging posts on Instagram and TikTok, focusing on hairstyles, family life, and simple recipes. Her content resonates with a broad audience, particularly parents and individuals seeking practical beauty tips. With a strong emphasis on everyday life and creativity, she has garnered significant engagement through her relatable and visually appealing posts.

Authority Score : 8 995 pts

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01. Trulee Rodney

Trulee Rodney is a vibrant content creator known for her engaging posts about curly hair care, beauty routines, and personal vlogs. She shares her experiences with various hair products, styling techniques, and relatable moments, often featuring her sister. Her content resonates with a youthful audience interested in hair care and beauty, showcasing a mix of tutorials, product reviews, and lifestyle insights.

Authority Score : 9 034 pts

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