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Top 20 Influencers in Bogotá in 2025

Bogotá’s influencer scene is thriving in 2025, with creators driving trends across fashion, lifestyle, and entertainment. This list highlights 20 standout voices who define the city’s digital culture and connect with audiences nationwide.

September 23, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 Influencers in Bogota in 2025:

20. Diego Fernández

Diego Fernández runs Renovando con Ideas, a Colombian DIY home renovation channel. Ingeniero Químico, he shares budget-friendly, industrial-urban decor and furniture projects, walls, and room makeovers. Active on YouTube and Instagram, he showcases tutorials and tips, links to a home-improvement shop, and emphasizes practical, actionable ideas for homeowners.

Authority Score : 8 698 pts

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19. Mirna Vegas

Colombian streamer and content creator known as Mirna / ItsMidnaa. Twitch Partner affiliated with ASUS ROG, posting daily live streams (4pm Colombia) and gaming clips. Creates humor, anime, cosplay, makeup content, and short clips on TikTok and Instagram; collaborates with Comic Con Colombia and brands. Cross-platform presence includes YouTube (ItsMidnaa) and X/Twitter.

Authority Score : 8 699 pts

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18. Juan Dacho

Juandacho is a vibrant social media personality based in Bogotá, Colombia, known for his engaging TikTok and Instagram content that often features humor, dance, and personal reflections. He promotes a positive mindset and encourages his audience to embrace life fully. His posts reflect a blend of entertainment and motivational themes, appealing to a youthful demographic. Juandacho also expresses gratitude for his experiences and emphasizes the importance of learning and personal growth.

Authority Score : 8 714 pts

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17. Amado Diego

Amado Diego is a Colombian singer and the founder of VOMUSIC, a record label focused on promoting regional Mexican talent. He actively engages with his audience through music covers and original songs, showcasing his emotional connection to music. His social media presence highlights collaborations with various artists and promotes upcoming music projects, particularly in the regional Mexican genre. He is based in Guadalajara, Jalisco, and has a significant following on platforms like TikTok and Instagram.

Authority Score : 8 759 pts

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16. Laura Buitrago

Laura Buitrago is a Colombian content creator specializing in international business and marketing. Based in Bogotá/Cali, she has a significant following on TikTok and Instagram, where she shares humorous and relatable content, often focusing on women's experiences and personal anecdotes. She hosts the 'VersiCul🍑s Podcast' and engages her audience with lighthearted discussions and lifestyle tips. Her posts reflect a vibrant personality, often incorporating themes of friendship, self-empowerment, and humor.

Authority Score : 8 764 pts

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15. Pipe Pinzón

Pipe Pinzón is a Colombian vallenato content creator based in Bogotá, Colombia. He produces high-energy, music-focused content on TikTok and Instagram, highlighting vallenato culture, live events, and holiday themes. With a strong regional identity and collaborations within the Colombian music scene, his profile centers on entertaining, authentic regional storytelling and classic Latin music vibes.

Authority Score : 8 784 pts

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14. Felipe Charry

Felipe Charry is a Colombian content creator based in Bogotá, known for his comedic posts on TikTok and Instagram. His content primarily revolves around humor, featuring relatable sketches and interactions with friends. With a strong following, he engages his audience through lighthearted and entertaining videos, often incorporating popular trends and collaborations with other influencers. His posts reflect a vibrant personality and a connection to his roots in Huila, Colombia.

Authority Score : 8 794 pts

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13. Nicolás Rincón

Colombian TikTok creator Nicolás Rincón, known for Parati-style lifestyle videos, humor, and relatable relationship tips. He blends light data insights with entertainment, features brand partnerships (Publicidad) with Adidas, DiDi Colombia, and Almacenes Éxito, and invites followers to join playful challenges and behind‑the‑scenes moments. His Spanish-language content targets a young audience with a warm, approachable Colombian vibe.

Authority Score : 8 829 pts

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12. Dariana Garzón

Bogotá-based Colombian journalist and radio editor (Caracol Radio), editor at blogvallenato. She creates comedic social content on Instagram and TikTok, focused on amigas, piropos, concerts, and everyday life in Colombia. With professional journalism background, she blends media experience with entertaining storytelling and regional culture to engage fans and promote events.

Authority Score : 8 839 pts

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11. Sergio Daniel Parra

Sergio Daniel Parra, known as Marroncito, is a content creator based in Bogotá, Colombia. His social media presence focuses on humor and relatable content, often exploring themes of love, heartbreak, and relationships. He engages his audience with a mix of comedic skits and personal anecdotes, primarily through Instagram and TikTok. His posts frequently utilize trending formats like POV and reels, showcasing a strong connection with his followers through emotional and humorous storytelling.

Authority Score : 8 916 pts

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10. Marcela Pedraza

Marcela Pedraza is a Pilates and advanced physiotherapy expert based in Bogotá, Colombia. She focuses on improving quality of life through therapeutic exercises, targeting issues like back pain, knee injuries, and overall wellness. Her content includes free webinars and practical routines for various conditions, emphasizing the importance of movement for health. Marcela actively engages with her audience on platforms like TikTok and YouTube, sharing tips and exercises to alleviate pain and enhance physical fitness.

Authority Score : 8 931 pts

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09. Maleja Santos

Maleja Santos is a Colombian content creator known for her engaging TikTok and Instagram posts, where she shares humorous and relatable content about femininity, beauty, and personal experiences. With a significant following, she often discusses topics relevant to women, including body image and societal expectations. Her content resonates with a young audience, particularly in Colombia, and she promotes self-acceptance and confidence among women.

Authority Score : 8 975 pts

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08. Jose Luis Uribe Ochoa

Jose Luis Uribe Ochoa is a Colombian actor and digital creator based in Bogotá. His social media presence focuses on his beloved pet, Luca, showcasing their adventures and the bond they share. He promotes love and respect for animals, engaging a diverse audience through relatable and humorous content. His posts often highlight the joys and challenges of pet ownership, resonating with animal lovers and fostering a sense of community among followers.

Authority Score : 8 956 pts

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07. Marianny Cordero

Colombian creator from Bogotá blending humor with self‑love, dating experiments, and LGBTQ+ topics. Strong TikTok presence (1.8M) and growing YouTube channel (fashion, relationships, vlogs). Known for candid daily life, motivational messages, and charity collabs (woofdates) with pet rescue projects.

Authority Score : 8 976 pts

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06. Juan Esteban Acero

Juan Esteban Acero is a Colombian content creator known for his comedic videos on platforms like TikTok and Instagram. He engages his audience with relatable humor, often featuring family dynamics and everyday situations. His content is characterized by lightheartedness and a focus on happiness, encouraging viewers to dream big and enjoy life. He also promotes brands through humorous skits, showcasing a blend of entertainment and advertising.

Authority Score : 8 997 pts

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05. Leidy Mora

Leidy Mora is a Colombian YouTuber and tattoo artist based in Bogotá, with a significant following of over 220k on TikTok. Her content revolves around personal stories, tattoos, and lifestyle, often engaging with her audience through relatable anecdotes and creative expressions. She promotes her tattoo studio, Pura Vida, and shares insights into her life, showcasing her artistic skills and personal style.

Authority Score : 9 096 pts

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04. Anddy Giraldo

Anddy Giraldo, known as Andysitoo, is a popular content creator from Bogotá, Colombia, with a strong presence on TikTok and Instagram, where he shares humorous and relatable videos. His content often features comedic skits and interactions with followers, showcasing a lighthearted approach to everyday situations. With millions of followers, he engages a youthful audience through entertaining and engaging posts, often using trending hashtags to increase visibility.

Authority Score : 9 225 pts

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03. Maleja Rodriguez

Maleja Rodriguez is a prominent content creator based in Bogotá, Colombia, with a significant following on TikTok and Instagram. She engages her audience with relatable humor, personal anecdotes, and lifestyle content, often featuring collaborations with brands. Her posts reflect a vibrant personality, focusing on themes of love, friendship, and self-empowerment, while also promoting beauty and wellness products. With over 14 million followers on TikTok, she has established a strong online presence and community.

Authority Score : 9 243 pts

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02. Maria Alejandra Macias Mora

Maria Alejandra Macias Mora, known as AleBanana, is a Colombian content creator with a strong presence on YouTube and TikTok, boasting millions of followers. She shares her life as a mother, her love for animals, and her commitment to a cruelty-free lifestyle. Her content often features humorous and relatable family moments, particularly with her daughter, Titi. AleBanana is also an advocate for veganism and promotes a positive, family-oriented lifestyle.

Authority Score : 9 250 pts

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01. Alejandro Nieto

Alejandro Nieto, known as SoyBANS, is a Colombian content creator active on TikTok, Instagram, YouTube, and Twitch. He engages his audience with humorous and relatable content, often reflecting on personal experiences and societal observations. His posts frequently garner high engagement, showcasing his popularity among younger audiences. Alejandro's content themes include humor, lifestyle, and community building, making him a prominent figure in the digital entertainment space.

Authority Score : 9 540 pts

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