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Here’s the list of the Top 20 Instagram Influencers in Finland in 2026:
20. Sara Parikka
Sara Parikka is a Finnish content creator and mother of three, sharing beautiful moments, recipes, and life in a log house. She hosts a podcast, @papupatapodi, and engages her audience with personal stories about motherhood and family life, often featuring local products and brands. Her posts reflect a love for nature, cooking, and family activities, with a focus on wellness and community. Sara actively promotes various brands through sponsored content, showcasing her lifestyle and parenting experiences.
Instagram Score: 88/100
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19. Rosa-Maria Ryyti
Rosa Ryyti is a Finnish social media personality known for her vibrant content focused on fashion, fitness, beauty, and travel. As a Miss Universe Finland 2015 contestant, she promotes brands like Fashion Nova and Bella Barnett through engaging posts showcasing her stylish outfits and fitness journey. Her audience is captivated by her lifestyle, which includes workout programs and travel experiences, making her a relatable figure in the fashion and fitness communities.
Instagram Score: 88/100
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18. Sofia Virta
Sofia Virta is the Finnish Green Party Chair and MP, leading policy on climate, education, and child welfare. Active on TikTok and Instagram, she communicates policy clearly, mobilizes youth, and champions evidence-based, compassionate governance focused on equality, sustainability, and social care.
Instagram Score: 88.2/100
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17. Patricia Ström
Patricia Ström is a Finnish content creator known for her engaging TikTok and YouTube videos that feature a mix of lifestyle content, home improvement, and personal vlogs. She often collaborates with brands, promoting products related to home decor and beauty. Her posts reflect a family-oriented approach, showcasing moments with her son and friends. Patricia actively engages her audience through giveaways and interactive content, making her a relatable figure in the Finnish social media landscape.
Instagram Score: 88.2/100
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16. Lauri Haav
Finnish singer-songwriter Lauri Haav uses Instagram and TikTok to promote his No Haav No Love era, sharing concert updates, new music, and fan engagement. Content centers on music releases, live shows at Nokia Arena, emotional storytelling, and behind-the-scenes glimpses.
Instagram Score: 88.4/100
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15. Nina Laitiala
Nina Laitiala is a Finnish content creator focused on sauna culture, vanlife, and slow living. She shares insights into Finnish traditions, particularly the sauna experience, through engaging videos and posts across social media platforms. Her content often highlights the beauty of nature and the simplicity of life, encouraging a minimalist lifestyle. Nina also promotes her art and offers exclusive content for her followers, fostering a community around her passions.
Instagram Score: 88.5100
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14. Derya Dincer
Derya Dincer is a Finnish content creator and expectant mother, sharing her journey through pregnancy and family life on platforms like TikTok and YouTube. Her posts often feature personal milestones, baby-related content, and collaborations with brands. Derya engages her audience with relatable and heartfelt moments, showcasing her life as a wife and mom-to-be. She actively promotes products and engages in giveaways, creating a community around her experiences.
Instagram Score: 88.7/100
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13. Niko Juhani Saarinen
Niko Saarinen is a Finnish content creator known for his engaging TikTok videos and Instagram posts that often feature cooking, lifestyle tips, and personal reflections. He hosts a radio show and a podcast, showcasing his vibrant personality and connection with his audience. His content frequently includes collaborations with brands, emphasizing lifestyle and food-related themes. Niko's posts reflect a mix of humor and relatability, making him a popular figure among young audiences in Finland.
Instagram Score: 89/100
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12. Miisa Grekov
Miisa Grekov is a Finnish lifestyle influencer and content creator, known for her engaging lifestyle vlogs and personal storytelling. With a background in speech communication, she shares insights on daily life, wellness, and personal experiences, including her journey through challenges like chronic migraines. Miisa actively collaborates with brands, particularly in the food and wellness sectors, and hosts a podcast with her husband, focusing on relatable topics and humor.
Instagram Score: 89/100
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11. Jasmin Saario
Jasmin Saario is a beauty and lifestyle content creator known for her engaging skincare routines and makeup tutorials. She frequently collaborates with various beauty brands, showcasing innovative products and techniques. Her TikTok and Instagram posts highlight her expertise in skincare, often featuring popular K-beauty products. With a focus on achieving glowing skin, she shares tips and product recommendations, making her a trusted source for beauty enthusiasts.
Instagram Score: 89.3/100
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10. Kalle Rovanperä
Kalle Rovanperä is a two-time World Rally Champion and a prominent driver for Toyota GAZOO Racing WRT. His social media presence showcases his rally driving experiences, car collections, and personal insights into the motorsport world. He engages with fans through posts about his racing achievements, car models named after him, and behind-the-scenes glimpses of rally events. His content often features a mix of rally updates, car culture, and personal moments, appealing to motorsport enthusiasts and car lovers alike.
Instagram Score: 89.5/100
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09. Teemu Jarvinen
Teemu is a photographer and filmmaker based in Bangkok, known for his cinematic visuals and love for rainy cityscapes. His social media showcases a blend of personal reflections, photography tips, and behind-the-scenes content from his projects, particularly in Tokyo and Seoul. He offers LUTs and presets for aspiring filmmakers and emphasizes the beauty of solitude and urban life in his work. His content often features themes of digital nomadism and the artistic process behind his photography and filmmaking.
Instagram Score: 90.3/100
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08. RONJA STANLEY aka NEW RO
New Ro, a Finnish queer artist, creates uplifting music and content aimed at spreading positivity and self-acceptance. Her social media presence is characterized by vibrant visuals and messages that encourage emotional honesty and resilience. She actively engages with themes of mental health, feminism, and LGBTQIA+ rights, often using humor and relatable anecdotes to connect with her audience. New Ro's work includes music releases and collaborations that promote awareness around consent and social issues.
Instagram Score: 90.6/100
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07. Marko Raassina
Marko Raassina is a Finnish comic artist known for creating the webcomic 'Nerd and Jock'. His social media presence features humorous and relatable content centered around his comic characters, often engaging with his audience through campaigns for plush toys. He actively promotes his work and interacts with fans, showcasing his artistic process and comic strips that blend nerd culture with humor.
Instagram Score: 90.9/100
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06. Alexander Stubb
Alexander Stubb is the President of Finland, actively engaging in international relations, particularly regarding Ukraine's defense against Russian aggression. His social media presence emphasizes Finland's strategic partnerships, NATO's eastern flank, and the importance of unity during challenging times. Stubb shares insights from his political career, including discussions on security, cooperation with allies, and national interests, while also promoting sports and education initiatives.
Instagram Score: 91.1/100
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05. Sanna Marin
Sanna Marin is the former Prime Minister of Finland, known for her leadership and advocacy on global issues, including democracy, human rights, and climate change. She is set to release her memoir, 'Hope in Action,' which aims to inspire action for change. Marin actively engages in discussions on European security and Ukraine's future, reflecting her commitment to international cooperation and progressive values.
Instagram Score: 91.3/100
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04. Natalia Bartholdi
Natalia Bartholdi, a plant-powered athlete and CEO of Nala Moves, is a two-time European champion and eleven-time national champion from Finland. She shares fitness and motivational content across social media, focusing on calisthenics, bodyweight training, and home workouts. With a strong community of 700K followers on Instagram, she emphasizes the importance of consistency, joy in movement, and embracing challenges. Her content promotes a healthy lifestyle and encourages others to pursue their fitness goals.
Instagram Score: 92.3/100
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03. Aurikatariina
Aurikatariina, known as the 'World's Best Cleaner', specializes in free home cleaning services, sharing cleaning tips and hacks across platforms. Her content focuses on deep cleaning transformations, often featuring before-and-after visuals. She collaborates with brands like Sinicleaning and Scrub Daddy, promoting cleaning products and services. Her posts emphasize acts of kindness and community support, showcasing her passion for helping families in need.
Instagram Score: 92.9/100
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02. Jukka Risikko
Jukka Risikko is a Finland-based nature photographer from Finland, specializing in landscapes and wildlife. Shares authentic, high-quality nature images from Finnish forests, rivers, and parks. Active on Instagram and Twitter; promotes licensing for collaborations and paid partnerships; emphasizes real photography over AI-generated images; contact via email for licensing and collabs.
Instagram Score: 94.3/100
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01. Valtteri Bottas
Valtteri Bottas is a professional racing driver and the third driver for Mercedes-AMG F1. He shares his passion for cycling and various brands, including Oath Gin and Ihana Wine, through engaging social media content. His posts often highlight his racing experiences, personal interests, and collaborations, showcasing a blend of motorsport and lifestyle themes. Bottas actively engages with his audience, promoting events and products while maintaining a strong presence across multiple platforms.
Instagram Score: 95.7/100
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