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Top 20 Instagram Influencers in Portugal in 2026

This ranking covers the top 20 Instagram influencers in Portugal for 2026 based on followers and engagement. It highlights creators leading fashion, lifestyle, travel, and entertainment content.

December 20, 2025
Elena Freeman
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Elena Freeman

Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.

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Here’s the list of the Top 20 Instagram Influencers in Portugal in 2026:

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20. Ricardo Teles

Ricardo Teles, known as Weezy, is a Portuguese content creator active on TikTok and Instagram. His posts often feature humorous takes on everyday life, cultural references, and relatable scenarios, particularly focusing on Portuguese identity. He engages his audience with lighthearted content that resonates well with young adults, showcasing a strong connection to his roots and a playful approach to social commentary.

Instagram Score : 92.2/100 

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19. Luis Coelho

Luis Coelho is a creative artist known for his charming illustrations of talking cats. His social media presence features a blend of whimsical art and engaging content, including comics and merchandise. He promotes his book, 'The Book of Purrs,' and connects with his audience through relatable cat-themed posts. His work resonates with cat lovers and art enthusiasts, showcasing a unique blend of humor and creativity.

Instagram Score : 92.4/100 

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18. Rute Cardoso

Portuguese-born, UK-based lifestyle creator focused on family, parenthood, and pets. Shares milestones with partner and newborns, candid parenting moments, and dog-friendly life. Known for heartfelt captions about love, family growth, and everyday joys, often featuring baby gear and lifestyle recommendations. Content centers on family life, motherhood, and personal moments rather than product overpromotion.

Instagram Score : 92.4/100 

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17. Pepe

Pepe is a prominent Portuguese footballer known for his contributions to the sport and his philanthropic efforts. His social media presence highlights his achievements on the pitch, gratitude towards fans, and initiatives supporting health and youth research. He engages with followers through personal anecdotes and motivational messages, often celebrating Portuguese culture and sportsmanship. His posts reflect a strong connection to his roots and a commitment to social causes, particularly in health and youth development.

Instagram Score : 92.4/100 

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16. Márcia Goldschmidt

Brazilian TV host, writer and viral opinion influencer, delivering quick, informative news segments with humor and personality. Known for 'O Mundo em 10 Minutos' and the catchphrase 'Mexeu com vocĂŞ, mexeu comigo', she engages a wide audience across Instagram, YouTube and Twitter with beauty, lifestyle, and current affairs content. Her channel blends sharp analysis with entertainment, appealing to fans of Brazilian media and politics.

Instagram Score : 92.8/100 

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15. Madalena AragĂŁo

Madalena AragĂŁo is a Portuguese content creator known for her engaging TikTok and Instagram posts that often feature beauty, lifestyle, and personal experiences. She collaborates with brands like YSL Beauty and Garnier, showcasing products through creative content. Her posts reflect a vibrant personality, often highlighting her travels and special moments with family and friends. With a significant following, she effectively combines personal storytelling with brand partnerships, making her a notable figure in the influencer space.

Instagram Score : 92.9/100 

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14. Diogo Dalot

Diogo Dalot is a professional athlete and investor, primarily known for his career in football. He shares insights into his life beyond the pitch, focusing on personal growth, community engagement, and business ventures, particularly in the sport of padel. His posts reflect a commitment to health, well-being, and social responsibility, highlighting his involvement in initiatives that support young creators and local communities. Dalot's content emphasizes resilience, unity, and the importance of giving back.

Instagram Score : 93.1/100 

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13. Kika Cerqueira Gomes

Kika Cerqueira Gomes is a prominent model and social media personality, affiliated with various modeling agencies including Central Models and Elite Model World. Her Instagram features a mix of personal reflections, fashion collaborations, and lifestyle content, often showcasing her travels and experiences. She engages with brands like YSL Beauty and Alo Yoga, promoting beauty and wellness products. Kika's posts reflect a vibrant lifestyle, with a focus on fashion, beauty, and personal milestones.

Instagram Score : 93.2/100 

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12. Padre Guilherme

Padre Guilherme is a Catholic priest and military chaplain based in Portugal, actively engaging in electronic music as a DJ. He combines his faith with music, often performing at events that promote peace and community. His social media presence highlights his performances at various festivals, including international locations like Brazil and Mexico, and emphasizes themes of spirituality, compassion, and cultural heritage through melodic techno music.

Instagram Score : 93.3/100 

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11. Nuno Mendes

PSG and Portugal left-back Nuno Mendes, a global football star known for explosive runs, precise free kicks, and a fashion-forward public persona. Active across Instagram, TikTok, and Twitter with match highlights, behind-the-scenes, and brand partnerships (e.g., Globaldata). Content blends elite performance, travel moments, and personal style, appealing to football fans worldwide and collaborators.

Instagram Score : 93.3/100 

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10. JoĂŁo Neves

JoĂŁo Neves is a prominent young footballer associated with PSG and Nike, showcasing his journey and achievements in sports. His posts often highlight his experiences on the field, interactions with fans, and endorsements, reflecting a strong connection to football culture. He engages with his audience through motivational content and personal insights, particularly focusing on his national team and club performances.

Instagram Score : 94.6/100 

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09.Raquel & Miguel

Raquel & Miguel are a couple focused on lifestyle and travel content, sharing their experiences as they explore the world. They promote their hotel and offer free classes related to content creation and business strategies. Their posts often reflect personal milestones, such as pregnancy and marriage, while encouraging gratitude and self-improvement. They engage with their audience through relatable anecdotes and motivational messages, emphasizing the importance of cherishing moments and pursuing dreams.

Instagram Score : 94.8/100 

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08. JoĂŁo Cancelo

JoĂŁo Cancelo is a professional footballer currently playing for Al Hilal and is associated with Nike Football. His social media presence features a mix of personal reflections, football highlights, and promotional content, showcasing his journey and achievements in the sport. He often shares motivational quotes and engages with fans through interactive posts, emphasizing themes of dreams, faith, and gratitude.

Instagram Score : 95.3/100 

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07. Bruno Fernandes

Bruno Fernandes is a professional footballer playing for Manchester United and the Portugal national team. His social media presence showcases his athletic achievements, team spirit, and personal moments, often highlighting his connection with fans and teammates. He shares motivational content and engages with followers through match updates and personal reflections, emphasizing unity and resilience.

Instagram Score : 95.8/100 

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06. Rafael LeĂŁo

Rafael LeĂŁo is a prominent figure in the football community, known for his dynamic presence on social media platforms like Instagram, TikTok, and YouTube. His content primarily revolves around football, showcasing his skills, personal experiences, and collaborations with brands like Adidas. He engages with fans through motivational posts and behind-the-scenes glimpses of his life as a professional athlete. LeĂŁo also advocates for gender equality in sports, highlighting both male and female football.

Instagram Score : 95.9/100 

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05. Oksana S

Oksana, a content creator based in Portugal, shares her van life adventures through videos on YouTube. She also streams on Twitch, engaging with her audience through English practice, art, and gaming. Her content includes IRL streams, art sessions, and snippets from previous streams.

Instagram Score : 96.3/100 

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04. Margarida Corceiro

Margarida Corceiro is a Portuguese actress and digital marketing professional, co-owner of Missus Swimsuits. Her social media presence showcases a blend of personal moments, travel, and fashion, often featuring collaborations with brands like Alo Yoga and Kerastase. She engages her audience with vibrant visuals and lifestyle content, reflecting her interests in beauty and travel. Her posts often highlight her experiences and partnerships, making her a relatable figure in the fashion and beauty industry.

Instagram Score : 96.7/100 

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03. VĂ­tor Ferreira

VĂ­tor Ferreira, known as Vitinha, is a professional football player for Paris Saint-Germain and the Portugal national team. His social media presence showcases his football achievements, personal moments, and endorsements, particularly with Nike. He engages with fans through casual posts and highlights his journey in football, emphasizing hard work and resilience. His content often features match highlights, personal milestones, and interactions with teammates and fans.

Instagram Score : 97/100 

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02. João Félix

João Félix is a professional football player currently associated with AC Milan and the Portugal national team. His social media presence showcases his athletic prowess, lifestyle, and personal moments, often featuring collaborations with brands like Adidas. He engages with fans through posts about training, matches, and behind-the-scenes content, reflecting a vibrant and dynamic lifestyle. His content is primarily focused on football, fitness, and personal experiences, appealing to sports enthusiasts and young audiences.

Instagram Score : 98.7/100 

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01. Cristiano Ronaldo

Cristiano Ronaldo, a globally renowned footballer, uses his social media platforms to engage with fans through personal updates, family moments, and professional achievements. His content often highlights his athletic endeavors, collaborations with other influencers like MrBeast, and promotional activities for brands such as Herbalife. Ronaldo also shares insights into his recovery routines and supports events like the Saudi Pro League. His posts are a mix of personal, professional, and promotional content.

Instagram Score : 1‍00/100 

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