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Here’s the list of the Top 20 Instagram Influencers in Sweden in 2026:
20. Björn Lindberg
Björn is a Swedish content creator known for his engaging dance videos featuring cultural themes, particularly from the Middle East. His posts often highlight traditional dances like dabke and showcase a blend of personal celebrations and cultural expressions. He actively engages with topics related to Syria, Lebanon, and Palestine, reflecting a strong connection to his heritage. His social media presence is characterized by vibrant visuals and a focus on community and cultural identity.
Instagram Score: 90.1/100
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19. Ghost
Ghost is a Grammy-winning Swedish theatrical rock band known for their elaborate live performances and unique aesthetic. With over a billion streams, they have achieved significant commercial success, including multiple chart-topping albums. Their latest album, 'SKELETÁ,' showcases their innovative approach to music and performance, engaging a dedicated fanbase through social media and live events. The band emphasizes community and connection with their audience, often referring to them as a 'congregation.'
Instagram Score: 90.1/100
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18. Henrik Lundqvist
Henrik Lundqvist is a retired professional ice hockey player, celebrated for his induction into the Hockey Hall of Fame in 2023. He serves as an ambassador for Madison Square Garden and hosts the podcast 'Club 30', where he discusses sports and entertainment. His social media presence showcases his love for hockey, personal experiences, and interactions with fellow athletes and celebrities, reflecting a blend of sports commentary and lifestyle content.
Instagram Score: 90.1/100
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17. Erik Grankvist
Erik Grankvist is a log cabin builder and content creator from Sweden, documenting his journey of building a traditional off-grid log cabin using only hand tools and materials sourced from the Swedish wilderness. His YouTube channel features detailed videos of his construction process, showcasing skills in woodworking, self-reliance, and sustainable living. Erik also sells handmade wooden products, emphasizing craftsmanship and environmental consciousness. He engages with his audience through tutorials and personal stories, inspiring others to connect with nature.
Instagram Score: 90.2/100
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16. Omar Alshogre
Omar Alshogre is a Stockholm-based Syrian human rights advocate and public speaker who survived detention and uses trauma-informed storytelling to spotlight abuses in Syria and beyond. He champions justice, refugee rights, and accountability through UN forums, media interviews, and his book. His online presence blends bilingual humanitarian messaging with calls to action for policy change and humanitarian aid.
Instagram Score: 90.2/100
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15. Adam Beyer
Adam Beyer is a Swedish techno DJ and founder of Drumcode Records, driving global techno culture with flagship releases and high-energy sets. Known for cross‑genre projects like Techno Trance, major residencies in Ibiza and London, and collaborations with Armin van Buuren. He maintains a global presence across Instagram, TikTok, and Twitter with live sets, label news, and festival appearances.
Instagram Score: 90.2/100
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14. Arvid Lindblad
Arvid Lindblad is a rising star in motorsport, currently competing as a driver for Campos Racing in Formula 2. He is part of the Red Bull Junior Team and has made headlines for becoming the youngest-ever F3 race winner. His social media presence showcases his racing journey, including podium finishes, behind-the-scenes content, and interactions with fans. He actively engages with his audience through updates on races and personal experiences, reflecting his dedication to the sport and his team.
Instagram Score: 90.5/100
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13. Jonna Jinton
Jonna Jinton is a Swedish artist, musician, and filmmaker living in the northern woods of Sweden. Her content features a blend of art, music, and nature, showcasing her daily life, creative processes, and the beauty of her surroundings. Jonna shares her passion for Nordic culture, including kulning (herding calls) and the enchanting sounds of nature. She engages her audience with personal stories, art tutorials, and reflections on life, often highlighting her bond with her senior dog, Nanook.
Instagram Score: 90.7/100
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12. Bilal Kasem
Bilal Kasem, aka DeBilalo, is a Swedish-based entertainer specializing in family prank videos with his mom across TikTok and Instagram. He crafts humorous, collaborative challenges and memes, with frequent brand collaborations and sponsorships (e.g., Prime Video Sweden). His content blends lighthearted humor, family dynamics, and cross-cultural appeal for a global audience.
Instagram Score: 91/100
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11. Bladee
Bladee is a prominent figure in the Drain Gang collective, known for his unique blend of music and visual art. His Instagram showcases a mix of personal insights, artistic collaborations, and promotional content for his music projects, including tours and music videos. He often engages with themes of digital culture and emotional expression, appealing to a diverse audience interested in contemporary music and art. His posts frequently feature collaborations with other artists, emphasizing a strong community within the music scene.
Instagram Score: 91.1/100
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10. Marcus Frank
Marcus Frank is a Swedish home cook and cookbook author sharing approachable recipes on Instagram and TikTok. Focused on Swedish comfort food, seasonal dishes, and family-friendly meals, with step-by-step videos, practical kitchen tips, and sponsored partnerships promoting cookware and groceries. Also promotes their cookbook and in-person signings.
Instagram Score: 91.4/100
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09. Desiré Inglander
Desiré Inglander is a Swedish content creator based in Stockholm, known for her engaging posts on TikTok and Instagram. Her content often features lifestyle themes, fashion, and personal moments, showcasing her vibrant personality and connections with brands like H&M and L’Oréal Paris. She shares experiences from her life, including her relationship with her fiancé, Mondo Duplantis, and promotes a positive outlook on self-care and creativity.
Instagram Score: 91.5/100
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08. Mathilda Högberg
Mathilda Högberg is a Swedish content creator based in Gothenburg, focusing on her experiences as a trans woman. Her social media presence includes personal anecdotes, lifestyle content, and advocacy for LGBTQIA+ rights. She engages her audience with relatable posts about relationships, self-acceptance, and beauty, often incorporating humor and authenticity. Mathilda promotes brands that align with her identity and interests, particularly in beauty and wellness.
Instagram Score: 91.6/100
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07. Cecilia Blomdahl
Cecilia Blomdahl is a Swedish author and content creator living on Svalbard, known for her engaging videos about life in the Arctic. She shares insights into her daily experiences in the northernmost town, including adventures with her Finnish Lapphund, Grim. Her content often highlights the unique challenges and beauty of living in extreme conditions, such as polar nights and cabin life. Cecilia's book, 'Life on Svalbard,' has achieved New York Times bestseller status, reflecting her influence and connection with her audience.
Instagram Score: 91.6/100
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06. Dolph Lundgren
Dolph Lundgren is a Swedish action star and endurance athlete who promotes fitness, travel, and business ventures. He shares training insights, Nordic experiences, and updates on Hard Cut Vodka, including equity crowdfunding. His Instagram mixes behind-the-scenes film nostalgia with brand advocacy and family moments, reflecting a celebrity lifestyle built on discipline, performance, and entrepreneurship.
Instagram Score: 92.2/100
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05. Oliver Nordin
Oliver Nordin is a professional parkour athlete from Sweden, showcasing his skills across various global locations. His social media presence features parkour videos, often filmed in unique settings, emphasizing first-person perspectives. He engages with a large audience through entertaining content, including challenges and collaborations with brands like DJI. His posts reflect a passion for adventure and extreme sports, with a focus on parkour culture and community.
Instagram Score: 92.6/100
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04. Kenza Zouiten Subosic
Kenza Zouiten Subosic is a digital fashion entrepreneur and co-founder of Ivyrevel, based in Stockholm. She shares insights into her life as a mother of three boys, blending family moments with fashion and lifestyle content. Her social media presence includes engaging posts about parenting, home life, and collaborations with brands like LEGO and Max Factor. Kenza's content resonates with a broad audience, focusing on relatable family experiences and stylish living.
Instagram Score: 94.2/100
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03. Alexander Isak
Alexander Isak is a professional footballer known for his dynamic presence on the field, playing for Newcastle United and the Swedish national team. His social media showcases his football achievements, including impressive goals and assists, and highlights his connection with fans and teammates. Isak also shares personal moments and expresses gratitude for fan support. His content often features collaborations with brands like Adidas, emphasizing his role as a sports influencer.
Instagram Score: 94.7/100
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02. Zara Larsson
Zara Larsson is a Swedish pop sensation known for her energetic and R&B-inspired dance-pop hits. She gained fame after winning a Swedish talent show at a young age and has since achieved multi-platinum success with albums like 'Introducing', 'So Good', and 'Poster Girl'. Her social media presence is vibrant, promoting her latest album 'VENUS' and live performances. Zara collaborates with brands like Maybelline and Sony, showcasing her influence in both music and fashion.
Instagram Score: 97.7/100
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01. Zlatan Ibrahimović
Zlatan Ibrahimović is a renowned footballer known for his exceptional skills and larger-than-life personality. His social media presence showcases his journey through various top clubs, emphasizing themes of determination, self-belief, and legacy. He engages with fans through motivational content and personal anecdotes, often highlighting his experiences in different cities. His posts reflect a strong connection to football culture and a commitment to inspiring others to pursue their dreams.
Instagram Score: 98.3/100
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🏆 TOP 200 INSTAGRAM INFLUENCERS IN SWEDEN
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