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Top 20 Makeup Influencers in Canada in 2025
Canada’s beauty scene is buzzing with creators who inspire millions through makeup tutorials, reviews, and brand collaborations. This list highlights the 20 leading influencers in 2025 making an impact with style, skill, and creativity.

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Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.
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Here’s the list of the Top 20 Makeup Influencers in Canada in 2025:
20. Kevin Kodra
Kevin Kodra is a professional makeup artist based in Toronto, LA, and NYC, known for his engaging TikTok and Instagram content focused on makeup tutorials, beauty hacks, and transformations. He frequently collaborates with major beauty brands and shares tips for bridal makeup and glam looks. His posts often highlight his Albanian heritage and showcase his expertise in the beauty industry, making him a prominent figure among beauty enthusiasts and aspiring makeup artists.
Authority Score : 8 582 pts

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19. Cynthia Dulude
Cynthia Dulude is a professional makeup artist and beauty content creator from Canada, specializing in makeup tutorials, beauty tips, and product reviews. She actively engages her audience through various platforms, including YouTube, Instagram, and TikTok, where she shares insights on beauty trends, DIY projects, and personal reflections on her life and home renovations. Her content often features collaborations with brands and includes promotional codes for her followers.
Authority Score : 8 571 pts

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18. Alissia Christidis
Alissia Christidis is a beauty content creator based in Toronto, known for her engaging makeup tutorials and product reviews across TikTok and Instagram. She frequently collaborates with beauty brands, showcasing products like lip kits and skincare essentials. Her content often features personal anecdotes and lifestyle elements, appealing to a young audience interested in beauty trends and tips. Alissia's vibrant personality and relatable approach make her a prominent figure in the beauty community.
Authority Score : 8 590 pts

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17. Maddy Casselman
Maddy is a Winnipeg-based makeup artist known for her creative and colorful makeup looks. She shares her artistry on Instagram and TikTok, showcasing a variety of styles from whimsical fairy themes to bold graphic designs. Her content often features product recommendations and tutorials, engaging a community of makeup enthusiasts. Maddy's posts reflect a playful and experimental approach to makeup, appealing to a diverse audience interested in beauty and creativity.
Authority Score : 8 605 pts

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16. Nova | Vocallyshook
Nova is a self-taught Canadian makeup artist known for her unique and creative makeup looks, including beauty makeup, special effects (SFX), and body painting. She actively engages with her audience across multiple platforms, including YouTube, Instagram, TikTok, and Twitter, promoting her artistic skills and offering business inquiries through her email. Her content showcases her passion for makeup artistry and creativity.
Authority Score : 8 654 pts

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15. Yasmin Basi
Yasmin Basi is a beauty and modest fashion influencer based in Toronto, known for her engaging content across TikTok and Instagram. As a member of the Sephora Squad 2025, she shares beauty tips, modest fashion looks, and personal experiences, often highlighting her travels and cultural influences. Her posts reflect a blend of beauty, lifestyle, and empowerment, resonating with a diverse audience interested in fashion and self-expression.
Authority Score : 8 656 pts

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14. Angela Carlos
Angela Carlos is a relatable content creator on TikTok, known for her humorous and engaging posts centered around love and personal experiences. She actively interacts with her audience, often using trending hashtags to increase visibility. Her content includes makeup tips and relatable anecdotes, appealing to a young audience. She also promotes her other social media platforms, including Instagram and Snapchat, indicating a multi-platform presence.
Authority Score : 8 665 pts

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13. Jasmin Markovinovic
Jasmin Markovinovic is a Lebanese/Croatian beauty content creator based in Toronto, known for her engaging makeup tutorials and product reviews on platforms like TikTok and Instagram. She frequently collaborates with brands such as Maybelline and Neutrogena, showcasing beauty hacks and skincare routines. Her content often features vibrant visuals and personal anecdotes, appealing to a diverse audience interested in beauty and lifestyle.
Authority Score : 8 673 pts

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12. Aliza Shan
Aliza Shan is a beauty and lifestyle content creator known for her engaging makeup tutorials, hair styling tips, and personal vlogs. With a strong presence on TikTok and Instagram, she collaborates with various beauty brands, showcasing products and sharing her beauty routines. Aliza's content often features her personal life, including her wedding and daily activities, appealing to a diverse audience interested in beauty and lifestyle trends.
Authority Score : 8 684 pts

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11. Gilly Aujla
GlamByGilly is a Toronto-based bridal makeup artist and content creator with a strong presence on TikTok and Instagram. She specializes in Indian wedding makeup, sharing vibrant GRWM (Get Ready With Me) videos that showcase her artistry and outfit choices. With a significant following, she engages her audience through relatable content and collaborations with beauty brands. Gilly is also involved in community initiatives, such as fundraising events, highlighting her commitment to social causes.
Authority Score : 8 698 pts

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10. Adenike Akinpelu
Adenike Akinpelu is a Canadian beauty and lifestyle content creator known for her engaging posts on hair, makeup, and motherhood. She shares her experiences as a new mom, often highlighting products and brands that cater to beauty and parenting. Her content is vibrant and relatable, focusing on personal stories and beauty tips, particularly for dark skin. Adenike is also a member of the Sephora Squad, showcasing her expertise in beauty and lifestyle.
Authority Score : 8 791 pts

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09. Selena Marchand
Selena Marchand is a Canadian international makeup artist and educator specializing in bridal makeup. She offers virtual makeup education through her academy and shares tips and tutorials on platforms like TikTok and Instagram. Her content often features elegant bridal looks, makeup transformations, and affordable beauty products, engaging a wide audience with relatable stories and practical advice. Selena promotes her classes and collaborations with beauty brands, showcasing her expertise in the beauty industry.
Authority Score : 8 817 pts

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08. Frouzan M. | froartistry
Frouzan M. is a beauty educator and founder of Fro Artistry, based in Toronto. She shares her journey in the beauty industry, highlighting her collaborations and achievements, including a lip kit launch. Her content focuses on makeup tutorials, beauty tips, and personal milestones, often expressing gratitude towards her community and mentors. She actively engages with her audience through various platforms, promoting her masterclasses and products, while celebrating her Afghan heritage.
Authority Score : 8 828 pts

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07. Beth Fournier
Beth Fournier is a Canadian makeup artist and content creator specializing in creative and special effects makeup. With a strong presence on TikTok and YouTube, she showcases her talent through themed makeup challenges, tutorials, and transformations inspired by movies and characters. Her content often features popular culture references, particularly from Disney and horror genres, engaging a diverse audience with her unique artistic style.
Authority Score : 8 831 pts

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06. Aurora Lovestrand
Aurora Lovestrand is a Toronto-based beauty and lifestyle content creator, focusing on makeup tutorials, hair tips, and travel inspiration. Her social media presence showcases a blend of personal experiences and product recommendations, often featuring collaborations with brands like L'Oréal and Dior. She engages her audience with relatable content about beauty routines and travel adventures, particularly in Paris. Aurora's posts reflect a passion for beauty, fashion, and lifestyle, appealing to a predominantly female audience interested in these themes.
Authority Score : 8 863 pts

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05. Tara Sigari
Tara Sigari is a prominent fashion and makeup content creator based in Toronto, Canada, with a significant following across social media platforms. She is known for her engaging makeup tutorials, fashion insights, and collaborations with major beauty brands like Rimmel London and L'Oreal Paris. Tara emphasizes representation in beauty, sharing her journey as the first Iranian woman to be the face of a global beauty brand. Her content often combines personal anecdotes with professional tips, resonating with a diverse audience interested in beauty and fashion.
Authority Score : 8 869 pts

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04. Judy Lim
Judy Lim is a Toronto-based makeup artist specializing in bridal and Asian beauty. She shares tutorials, product reviews, and beauty tips on TikTok, showcasing her expertise in both Eastern and Western makeup styles. With a strong following, her content often features collaborations with major beauty brands and highlights her unique approach to makeup artistry. Judy's posts emphasize the importance of makeup techniques tailored for different skin types and occasions, making her a go-to source for beauty enthusiasts.
Authority Score : 8 912 pts

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03. LooksByHala
Hala is a beauty and lifestyle content creator based in Toronto, Canada, known for her vibrant makeup tutorials and 'Get Ready With Me' videos, often featuring traditional Pakistani attire. She actively engages with her audience through detailed product recommendations and personal anecdotes, showcasing a blend of cultural heritage and modern beauty trends. Her content frequently highlights collaborations with beauty brands, emphasizing her expertise in makeup application and skincare routines.
Authority Score : 9 013 pts

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02. Mei Pang
Mei Pang is a Toronto-based makeup artist and tattoo enthusiast known for her avant-garde and experimental makeup looks. With a strong social media presence across platforms like TikTok and Instagram, she shares tutorials, makeup challenges, and personal insights, often highlighting her tattoos. Her content is characterized by creativity and a playful approach to beauty, engaging a large audience with her unique style and humor.
Authority Score : 9 219 pts

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01. Darcei Giles
Darcei Giles, known as MissDarcei, is a prominent beauty creator specializing in Korean beauty products and makeup tutorials. She engages her audience with a mix of product reviews, makeup challenges, and personal experiences, often highlighting her unique perspective as a Black woman in the beauty space. Her content spans multiple platforms, including YouTube and TikTok, where she shares both educational and entertaining beauty-related content, often featuring collaborations with brands and affiliate marketing.
Authority Score : 9 344 pts

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Also See 👀🏆 TOP 200 MAKEUP INFLUENCERS IN CANADAFIND OUT WHO LEADS IN THEIR COUNTRY OR NICHEHOW DOES FAVIKON RANK INFLUENCERS?
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