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Top 20 Micro Influencers in Malaysia in 2025

Malaysia’s micro influencers are shaping online conversations with relatable content in lifestyle, fashion, and daily culture. This list highlights 20 standout creators building trust and community in 2025.

September 4, 2025
Josie Renna
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Josie Renna

Josie Renna is a content strategy expert with a passion for helping creators navigate the ever-evolving digital landscape. Specializing in effective content creation techniques and platform-specific strategies, Josie provides insights to empower creators and brands to thrive online. With a deep understanding of algorithm dynamics and audience engagement, Josie shares actionable tips for optimizing content performance across various platforms.

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Here’s the list of the Top 20 Micro Influencers in Malaysia in 2025:

20. Alif Haiqal

Alif Haiqal, known as Kai, is a Malaysian artist and musician associated with UniFlyMusic. His social media presence features updates about his music, including the release of his album 'NSBIY' and various concert promotions. He engages with fans through TikTok, showcasing dance challenges and collaborations, while also promoting local food and cultural events. His content reflects a vibrant connection to Malaysian pop culture and music.

Favikon Authority Score: 2 300 pts

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19. Mayu Khew

Mayu Khew is a fashion design major with a passion for music and languages. Her social media presence focuses on motherhood, sharing personal experiences and emotional moments with her baby. She engages her audience with relatable content about parenting, nostalgia, and daily life, while also showcasing her playful side through dance and humor on TikTok. Her posts reflect a blend of personal storytelling and lighthearted fun, appealing to a community of parents and young adults.

Favikon Authority Score: 4 225 pts

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18. Izzuddin Mohtar

Izzuddin Mohtar is a Malaysian dancer and cinematographer, co-founder of @zeppoyoungsterz. His social media showcases his work in dance and videography, often highlighting collaborations and creative projects. He engages with his audience through behind-the-scenes content and personal reflections, emphasizing growth and resilience. His posts reflect a blend of artistic expression and personal storytelling, appealing to followers interested in dance, cinematography, and creative collaborations.

Favikon Authority Score: 4 341 pts

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17. Eddie Wings

Eddie Wings is a prominent figure in the Malaysian rock music scene, known for his involvement with the legendary band Wings. His social media presence highlights concert promotions, music releases, and personal moments, showcasing a blend of professional updates and family life. He actively engages with fans through TikTok and Instagram, sharing behind-the-scenes content and celebrating milestones in his career and family. His posts reflect a strong connection to rock music culture and community events.

Favikon Authority Score: 4 420 pts

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16. Bella H

Bella H is a lifestyle content creator focusing on home decor, minimalism, and personal experiences. She shares insights into her life as a wife and her journey in creating a cozy living space. Her posts often highlight aesthetic home designs and personal reflections, resonating with an audience interested in lifestyle and interior design. Bella engages her followers with relatable content, showcasing her home transformations and daily life moments.

Favikon Authority Score: 4 717 pts

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15. Khalishan Alias

Khalishan Alias is a fitness trainer and travel enthusiast based in Kuala Lumpur, Malaysia. His social media presence focuses on fitness, travel, and lifestyle content, often showcasing workouts, travel experiences, and product promotions. He engages with his audience through relatable fitness tips and personal anecdotes, while also collaborating with brands in the health and lifestyle sectors. Khalishan's posts reflect a vibrant lifestyle, emphasizing physical activity and wellness.

Favikon Authority Score: 4 859 pts

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14. Dr. Nadia Ismail

Dr. Nadia Ismail is an aesthetic doctor specializing in skin treatments, including acne, scars, and anti-aging solutions. She operates Klinik Dia Raissa, providing personalized consultations and a variety of aesthetic procedures. Her social media presence focuses on educating followers about skin health, treatment options, and the importance of professional care. With a strong engagement on TikTok and Instagram, she shares insights on aesthetic procedures and promotes her clinic's services.

Favikon Authority Score: 5 609 pts

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13. Izza Erma Ibrahim

Izza Erma Ibrahim is a home tutor and content creator known for her engaging posts about relationships, particularly focusing on age gaps in marriage. She shares personal anecdotes and Islamic quotes, emphasizing love, family, and personal growth. Her TikTok and Instagram content often features her experiences with her younger husband, Ammar Izham, and their family life, resonating with audiences interested in modern relationships and Islamic values.

Favikon Authority Score: 5 633 pts

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12. Amy Mastura Sazali

Amy Mastura Sazali is a Malaysian content creator known for her lifestyle and beauty posts. She promotes her own skincare brand, Mader, and shares personal experiences related to home, family, and wellness. Her content often features product endorsements, home decor tips, and moments from her daily life, engaging her audience with relatable themes and a focus on self-care.

Favikon Authority Score: 5 699 pts

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11. Ayana Mansor

Ayana Mansor is a vibrant DJ and choreographer known for her engaging performances and dynamic presence in the music and fashion scenes. She promotes events that blend music, food, and fashion, often targeting female audiences with themed nights and parties. Her social media showcases her work as a dancing DJ, highlighting collaborations with various artists and brands. Ayana's content reflects her passion for dance, music, and creating memorable experiences for her audience.

Favikon Authority Score: 5 804 pts

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10. Khairul Badri

Khairul Badri is an OEM Specialist and founder of Undefined Studio, focusing on entrepreneurship and personal branding. His TikTok content emphasizes business strategies, marketing tips, and the importance of live streaming for content creation. He engages with his audience through tutorials and motivational posts, often using humor and relatable experiences to connect. His posts reflect a commitment to helping others succeed in business while promoting personal growth and resilience.

Favikon Authority Score: 5 944 pts

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9. Iewan Lopez

Iewan Lopez is a Malaysian content creator known for his engaging posts on TikTok and Instagram, often featuring humorous commentary and event promotions. He actively participates in food festivals and community events, showcasing local culture and entertainment. His content includes personal reflections, event highlights, and interactions with followers, emphasizing a friendly and approachable style. Iewan also appears as a guest on podcasts, contributing to discussions about his experiences and insights.

Favikon Authority Score: 6 360 pts

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8. Shafiq A.

A mobile videographer based in Kota Kinabalu, Sabah, specializing in automotive videography. Active on TikTok and Instagram, he shares cinematic content related to motorcycle culture, particularly focusing on the Wave110 community. His posts often highlight events, vehicle modifications, and community engagement, showcasing a vibrant local automotive scene.

Favikon Authority Score: 6 577 pts

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7. Yunohoo

Yunohoo is a prominent Malaysian rapper known for her dynamic performances and multilingual rap style, blending Tamil, English, and Malay. She actively engages with her audience through social media, promoting her music and upcoming events, including tours in Australia. Her content often features collaborations, dance challenges, and personal insights into her life as a female artist in the hip-hop scene. Yunohoo advocates for women's empowerment in music and showcases her cultural roots through her art.

Favikon Authority Score: 6 569 pts

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6. Mummy Enun

Mummy Enun is a personal shopper and boutique owner based in Malaysia, sharing her passion for fashion and lifestyle through engaging content on TikTok and Instagram. She promotes her boutique, Qeesera.co, and often highlights her personal life, family, and experiences. Her posts reflect a blend of outfit inspirations, personal anecdotes, and advocacy against bullying, showcasing her connection with her audience and her entrepreneurial spirit.

Favikon Authority Score: 7 137 pts

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5. Wei

A vibrant TikTok creator known for engaging dance videos and relatable content. With a focus on personal expression and aesthetics, she often shares her thoughts on relationships and self-image, resonating with a youthful audience. Her posts frequently include popular trends and hashtags, showcasing her creativity and connection to current social media culture.

Favikon Authority Score: 7 237 pts

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4. Eliss Ng

Eliss is a Malaysian content creator known for her engaging dance videos on TikTok, where she showcases her choreography skills and participates in popular dance challenges. Her Instagram biography highlights her involvement with various brands and her openness to job inquiries. With a focus on K-pop and anime culture, she connects with a youthful audience through vibrant and relatable content, often featuring outfit ideas and cultural celebrations.

Favikon Authority Score: 7 687 pts

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3. Loyy

A 27-year-old content creator sharing personal reflections and life experiences on Instagram and TikTok. Her posts often emphasize self-acceptance, positivity, and the importance of surrounding oneself with supportive people. She engages her audience with relatable content, including personal anecdotes and motivational quotes, while also promoting local events. Her social media presence reflects a blend of casual and inspirational styles, appealing to a young audience seeking authenticity and connection.

Favikon Authority Score: 7 738 pts

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2. Shasha Nadira Rosli

Shasha Nadira Rosli is a Malaysian social media personality known for her engaging TikTok content, which includes personal anecdotes, lifestyle updates, and promotional posts. She often collaborates with brands, showcasing products and services while maintaining a light-hearted and relatable tone. Her posts reflect a vibrant social life, featuring friends and events, and she actively engages with her audience through interactive content. Shasha also shares motivational messages about personal growth and resilience.

Favikon Authority Score: 8 150 pts

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1. Alvin Teo

Alvin Teo, known as 张小子, is a Malaysian actor, model, and singer who shares humorous content featuring his grandmother on social media. His posts often highlight daily life, cultural themes, and comedic skits, engaging a broad audience with relatable humor. He promotes various brands through entertaining collaborations, particularly around festive seasons. His content is primarily in Mandarin and English, appealing to a diverse audience interested in lighthearted entertainment and family dynamics.

Favikon Authority Score: 8 320 pts

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Also See 👀
🏆 TOP 20 BEAUTY INFLUENCERS IN MALAYSIA IN 2025
🏆 TOP 200 MICRO INFLUENCERS IN MALAYSIA
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