Who is Advita Patel?

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Advita Patel: Shaping Inclusive Workplace Culture Through Communication Strategy

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Advita Patel is a UK-based communications and inclusion strategist known for her work on internal communication and workplace culture. She is the President-elect of the Chartered Institute of Public Relations (CIPR) for 2024, a leadership role that reflects her long-standing impact in the communications industry. Her focus is on helping organizations improve employee engagement and embed inclusive values through clear, effective messaging. She works directly with senior leaders to reshape how communication supports trust and belonging at work.

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She is the co-founder of A Leader Like Me, a global support network and consultancy for women of color in communications and leadership roles. Through this platform, she delivers group coaching, mentoring, and training programs that address bias, confidence, and visibility in professional spaces. Her work with A Leader Like Me is widely recognized in the DEI and communications sector, with many organizations adopting her frameworks to support underrepresented talent. Advita also uses her personal story as a British South Asian woman in leadership to connect directly with those navigating similar barriers.

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Advita has authored a book on inclusivity, sharing practical strategies for building supportive workplace environments. She speaks regularly at conferences, corporate events, and media panels, discussing topics such as psychological safety, internal influence, and communications leadership. Her approach is grounded in lived experience and direct work with organizations across public, private, and nonprofit sectors. She often challenges traditional leadership behaviors that ignore inclusion or avoid accountability.

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Her influence extends into policy and representation within the communications industry, where she actively shapes standards for inclusive practice. She has tagged and collaborated with major brands like Spotify, Arup, and CIPR, reflecting her reach in both consultancy and advocacy. Her public presence is focused but consistent, with most of her content aimed at helping professionals lead with confidence and clarity. Through her coaching, content, and industry leadership, Advita pushes for long-term, practical inclusion in corporate life.

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An Influencer Active on Social Media

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Advita Patel is active across LinkedIn (14.6K followers), Instagram (1.7K followers), and X (7.6K followers), with LinkedIn clearly being her most developed and engaged platform.

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Advita's Social Media Strategy Analysis

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LinkedIn: Advita Patel’s Primary Platform for Professional Impact

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Advita Patel uses LinkedIn as her central platform to connect with professionals working in communications, diversity, and organizational culture. She posts nearly every day, with consistent content that includes speaking engagements, DEI stats, event recaps, and insights from her consultancy work. Her posts often include personal reflections or direct calls to action that encourage dialogue on inclusion, leadership, and wellbeing at work. This approach makes her feed both informative and grounded in lived experience.

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She tags organizations she collaborates with—like CIPR and Spotify—and regularly highlights her involvement in events such as the CIPD Festival of Work. These posts combine data with commentary, positioning her as a credible voice within the DEI and communications sectors. Her writing is clear and structured, often organized in bullet points or short paragraphs to maximize readability and encourage reposts. Her tone is direct, confident, and rooted in field experience.

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With 14.6K followers, she maintains steady visibility, reaching an average of 32.2K views per post and averaging 128 engagements. Her engagement rate sits at 0.87%, which is high for B2B content targeting corporate professionals. Her activity level—28 posts per month—demonstrates a clear investment in consistent communication and thought leadership. She typically posts at 1 AM EST, aligning her content with working hours in the UK for maximum reach.

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Advita’s presence on LinkedIn isn’t just personal branding—it’s an extension of her leadership role within the Chartered Institute of Public Relations and her coaching work through A Leader Like Me. She uses the platform to shape industry standards and influence workplace conversations around leadership confidence and equity. Every post adds to her reputation as a consultant with practical, applied experience in making workplaces more inclusive.

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• ‍Username: @advitapatel‍
• Influence Score: 92.3/100‍
• Followers: 14.6K‍
• Activity: 28 posts/month‍
• Engagement Rate: 0.87%‍
• Growth: +2.14%‍
• Average Engagement: 128‍
• Posting Habits: Everyday at 1 AM EST

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Instagram: A Visual Extension of Her DEI Messaging

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Advita’s Instagram account (@advitap) functions as a visual support tool for her public speaking and coaching work. With 1.7K followers, she shares moments from events, snippets from workshops, and confidence-building messages, often drawn from her work with A Leader Like Me. She posts around twice per month and tends to publish in the late afternoon, typically at 3 AM EST. Her content is motivational and designed to connect with those seeking personal and professional growth.

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The platform is less about news or thought leadership and more about visual reinforcement of her brand. Her audience here responds well to behind-the-scenes glimpses and affirmations aimed at women navigating leadership roles in corporate settings. Her style remains consistent with her values—clear language, warm tone, and inclusive representation in visuals. This makes her Instagram feed an encouraging space for followers invested in personal development.

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Despite its smaller reach, Instagram offers her the highest engagement rate across platforms at 2.09%. Her average engagement is 36, which reflects a responsive niche audience that aligns closely with her message. She doesn’t rely on trends, filters, or viral formats, focusing instead on meaningful content with emotional relevance. Her storytelling is personal but always tied back to her consulting or community-building efforts.

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This platform also gives visibility to the human side of her work. From group photos to quote cards, her posts offer a more informal look at her public-facing work. It complements her LinkedIn strategy by creating an emotional connection with her audience—especially those who have engaged with her programs or seen her speak live.

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• ‍Username: @advitap‍
• Influence Score: 47.9/100‍
• Followers: 1.7K‍
• Activity: 2 posts/month‍
• Engagement Rate: 2.09%‍
• Growth: +0.61%‍
• Average Engagement: 36‍
• Posting Habits: Once a week at 3 AM EST

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X (Twitter): Previously Active, Now Dormant Channel

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Advita’s X account (@advita_p) has 7.6K followers but hasn’t been active in the last nine months. Historically, she used the platform to comment on workplace culture, DEI issues, and share speaking engagements or links to her other work. While it once offered an outlet for real-time interaction with industry peers, it is no longer part of her current strategy. Her last post dates back to early 2023, and she now appears to focus exclusively on LinkedIn and Instagram.

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Although inactive, the account still reflects her previous efforts in building conversations around representation and leadership. Past tweets include panel recaps, quotes from her talks, and promotion of A Leader Like Me. Unlike her current platforms, her tone on X was often more conversational and reactive to public discussions or industry news. This helped her connect quickly with other comms professionals in real time.

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• ‍Username: @advita_p‍
• Influence Score: 8.4/100‍
• Followers: 7.6K‍
• Activity: 0 tweets/month‍
• Engagement Rate: 0%‍
• Growth: -0.08%‍
• Average Engagement: 0‍
• Posting Habits: Once a year at 11 PM EST

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Advita Patel's Social Media Influence Summary

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Advita Patel holds a global Favikon Influence Score of 5 (6,804 points), which places her in the top 1% of LinkedIn creators in the UK (#183) and worldwide (#2459). She also ranks in the top 2% for Diversity & Inclusion at Work Worldwide (#56) and top 4% in the UK (#14), showing her strong authority in her niche.

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Learn more about the Favikon Methodology here

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Content Strategy: Centered on Real-World Workplace Impact

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Advita’s content strategy is based on real experiences from consultancy and leadership training. She shares stories and observations from her work with organizations and from her own lived experiences as a woman of color in leadership. Her content often uses direct language, centered on accountability, inclusivity, and professional confidence. She blends educational and motivational formats, focusing on the emotional and structural barriers employees face. Her messaging is specific to workplace communication and culture—not generalized career advice. She shares slides, quotes, and event insights with minimal filters or personal branding fluff.

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Reachability and Partnerships

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Advita Patel is highly reachable for brand and organizational partnerships related to internal communications, leadership training, and inclusion. She has collaborated multiple times with the Chartered Institute of Public Relations, where she is also the President-elect, and has tagged them in over 28 posts. Other brand associations include Spotify and Arup, often tied to events or panel discussions where she shares expertise on workplace culture. Her estimated sponsored post rate ranges from $373 to $456, aligning with her niche in consultancy and coaching.

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She is most active on LinkedIn, where her audience includes senior professionals in HR, PR, and corporate communications. Her content is marked “very safe” and “cheerful,” with a balanced political tone, making her a reliable partner for corporate campaigns that value trust and professionalism. She is well-suited for long-term partnerships focused on employee engagement, particularly those that involve leadership confidence or DEI-focused training. Her track record in public speaking, program design, and institutional influence reinforces her value beyond single content collaborations.

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Conclusion: Advita Patel’s Measured Voice in Leadership, Inclusion, and Communication

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Advita Patel is a respected voice in internal communications and DEI strategy, with a digital presence focused on helping professionals create inclusive, high-functioning workplaces. With her top-performing LinkedIn content and active industry role through CIPR, she brings credibility, leadership, and consistency to every platform. Her influence is grounded in real client experience, community-building through A Leader Like Me, and clear communication. While she may not focus on entertainment or visual-first platforms, her authority among communication leaders and workplace consultants is well established.

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