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Who is Ana Paula Vescovi?
Sharp charts. Clear language. Real implications for companies and households. Ana Paula brings Brazil’s big economic picture down to decisions leaders make this quarter.

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Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.
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Ana Paula Vescovi: Macro made practical for business and policy
Sharp charts. Clear language. Real implications for companies and households. Ana Paula brings Brazil’s big economic picture down to decisions leaders make this quarter.
1. Who she is
Ana Paula Vescovi is Chief Economist and partner at Santander Brasil. She has 25 years in public service and economic policy, including leadership at the National Treasury. Since 2019, she has steered Santander’s macro research and market outlooks. Her work blends government experience with bank-side analytics. Posts cover inflation, monetary policy, external accounts, and long-term variables using proprietary models. She positions herself as a bridge between Brasília, markets, and the real economy.
2. A Network of Heavyweights

Her network spans Santander, Folha de S.Paulo, academia, and senior voices in government and business. She engages economists, CFOs, and policy makers who shape Brazil’s debate. Reports travel through financial media and boardrooms. The mix gives her credibility with both institutions and operators.
3. Why people listen

She writes like an economist who respects her reader’s time. Charts first. Insight next. Jargon only when needed. She explains what a data point means for prices, jobs, and investment. The tone is confident, measured, and always tied to evidence.
4. Authenticity that resonates

Favikon scores her authenticity at 100 out of 100. Comment threads show genuine dialogue with professionals who bring their own cases and questions. Disagreement appears, but it stays constructive and technical. It feels like a seminar, not a press release.
5. Numbers that back it up

She reaches about 34.1k on LinkedIn, with steady growth and good engagement. Influence Score sits around 6,469 points. Activity averages four posts per month, each anchored in data or a new report. Rankings place her in LinkedIn Brazil’s top 1% (#145) and top 10% in Financial Markets Brazil (#154).
6. Collaborations that matter
Ana Paula’s analysis powers Santander’s macro reports and executive briefings. She partners with media outlets to decode policy shifts for a broad audience. Academic programs and forums invite her to bring Brazil’s perspective to global rooms. The result is consistent, high-signal content for decision makers.
7. Why brands should partner with Ana Paula Vescovi

When a message needs economic credibility in Brazil, she delivers clarity and trust.
- Thought leadership series turning key indicators into board-ready takeaways
- Executive webinars on inflation, interest rates, and sector outlooks
- Co-created briefs that translate policy changes into operational actions
- Data-driven content for financial literacy and stakeholder education
8. Why Ana Paula Vescovi is relevant in 2026
Brazil enters 2025 balancing growth, disinflation, and global volatility. Policy choices on rates, fiscal rules, and external accounts will set the tone for investment. Ana Paula connects those moves to pricing, hiring, and capex in simple terms. Leaders use her playbook to stay resilient while the cycle turns.
Conclusion: A steady compass for turbulent cycles
Ana Paula brings rigor without drama. She pairs disciplined models with the context only a policy insider carries. The voice is calm, the charts are crisp, and the guidance is actionable. That is why Brazil’s business and policy communities keep her close.
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