Who's Who on Social Media
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Who is Cherie Clonan?

Cherie Clonan is the CEO of The Digital Picnic and a leading voice on neurodiversity in the workplace. Her feed mixes sharp marketing lessons with real life.

October 27, 2025
Elena Freeman
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Elena Freeman

Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.

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Cherie Clonan: Marketing with heart, boundaries, and receipts

Cherie Clonan is the CEO of The Digital Picnic and a leading voice on neurodiversity in the workplace. Her feed mixes sharp marketing lessons with real life. She shares wins, setbacks, and the systems that help teams thrive. It feels safe, smart, and very human.

1. Who she is

Cherie leads The Digital Picnic, a digital marketing company known for practical strategy and generous education. She has spent more than a decade building campaigns for major brands while advocating for inclusive workplaces. Her posts show a founder who hires with care, sets clear boundaries, and talks openly about the cost of unpaid labor. She brings personal stories to business topics so leaders see the person behind the metrics. The result is a relatable CEO who still loves the craft of marketing.

2. A Network of Heavyweights

Her circle stretches across media, consumer brands, and creator platforms. You see TikTok, PepsiCo, Amazon, Uber, McDonald’s, The Iconic, and Squarespace. Australian media like the Financial Review and marcom publishers engage with her thinking. She also connects with founders, marketing leaders, and creators who shape culture at scale.

Cherie Clonan's sphere of influence

3. Why people listen

Cherie Clonan's popular posts across social media

Cherie writes with clarity and care. She names the hard things, from endless free work requests to burnout. Then she offers steps that anyone can use. Photos and family moments keep the tone warm. The comment sections read like honest conversations among peers.

4. Authenticity that resonates

Cherie Clonan's Authenticity Score Details

Her Favikon Authenticity Score is 90.5/100. Engagement quality is 82 Natural with real dialogue and specific experiences. AI Content signals 88 Human-like, and Post Content scores 92 Outstanding. Her stories land because they are precise, vulnerable, and backed by actual business practice.

5. Numbers that back it up

Cherie Clonan's social media rankings

Influence Score is 6,425 pts. Followers grew from 15,467 to 20,475 with steady, credible increases. She ranks Top 1% on LinkedIn in Australia and #5 in Digital Marketing in Australia, with solid global placement in the top brackets. Posting is consistent, and threads draw meaningful comments rather than empty praise.

6. Collaborations that matter

Cherie and The Digital Picnic partner with household brands and fast-growing startups on strategy and training. Media features amplify her leadership voice on hiring, boundaries, and ethical marketing. Community workshops and mentoring programs extend her impact beyond clients into the wider industry.

7. Why brands should partner with Cherie Clonan

Working with Cherie gives brands credibility with both customers and teams.

  • Thought leadership series on ethical marketing and healthy boundaries at work
  • Speaking and panels on neuroinclusive leadership and team culture
  • Co-created playbooks that turn brand values into daily social and community actions
  • Executive workshops that upskill marketing teams while improving wellbeing systems

8. What causes she defends

Cherie is a strong advocate for Neurodiversity, Domestic Violence Support and Safe Housing, and Female Empowerment. She writes about lived experience and shows what supportive policies look like in hiring and management. She normalizes boundaries, champions pay for labor, and uses her platform to direct attention toward services that protect women and families. The message is dignity first, always.

9. Why Cherie Clonan is relevant in 2026

Marketing is shifting toward trust and community while AI speeds up production. Leaders who combine craft with care will win. Cherie models that balance. She proves that healthy teams and clear boundaries fuel better creative work and better business.

Conclusion: Leadership with a pulse

Cherie Clonan shows how a modern CEO can be bold and kind at the same time. She turns personal insight into team practice, and team practice into client results. The data backs her up, but the loyalty in her community says even more. If you want marketing that respects people and moves the needle, her playbook is the one to follow.


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