Creator Campaings
Discover +10 Million creators across all industries and niches.
Get Al-Powered and activable insights around creator's profiles.
Manage influencers effortlessly at one place.
Reach out to millions of creators directly on the platform.
Social Media Insights
Favikon for Creators
Grow as a creator on social media
Grow
Get Noticed
Blogs Articles
Methodology & Rankings
About Favikon, rankings, tools & much more.
Methodology
The recipe behind Favikon's viral & coveted rankings.
Free tools to power your influencer marketing workflows.
The people & mission that fuels Favikon.
Get access to all Favikon rankings.
Become a select Favikon Partner
Become a select Favikon Affiliates
Featured Rankings
Highlighting the most influential creators on X, shaping global conversations and trends
Showcasing top creators in the sales niche, driving innovation and engagement across the U.S.
Recognizing global leaders on LinkedIn for their impactful thought leadership and professional insights.
The place to talk creator economy, together


Who is Daryl Fairweather, PHD?
Daryl Fairweather, PHD, is far more than just the Chief Economist at Redfin; she's a leading voice translating complex housing market trends and economic principles into engaging, accessible content.

.png)

Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.
Check Brand Deals
Daryl Fairweather: The economist who hates the game
Daryl Fairweather, PHD, is far more than just the Chief Economist at Redfin; she's a leading voice translating complex housing market trends and economic principles into engaging, accessible content. Her background in behavioral economics from MIT and The University of Chicago gives her commentary a rare blend of academic rigor and real-world relatability. Fairweather is an influential author and researcher whose work is shaping conversations around real estate, climate change, and women's representation in economics, making her a crucial figure in today's digital discourse.
1. Who she is
Fairweather is the Chief Economist at Redfin and an author specializing in economics and housing. Her forthcoming book, titled Hate the Game, is a major milestone, cementing her status as a thought leader who is unafraid to challenge the status quo. With a robust academic foundation, she actively engages in discussions that go beyond just data points, positioning herself as an advocate for change. She leverages her expertise in housing market trends, climate change impacts, and economic policies to offer authoritative, data-driven insights to a broad professional audience.
2. A network of heavyweights

Fairweather's network is a powerhouse that underscores her credibility and reach. She is closely affiliated with Forbes and The University of Chicago, which are listed as her personal brands. Her work and connections place her at the center of a reputable hub, interacting with major institutions like Redfin, NPR, and Chicago Booth. The connection map also shows proximity to established figures and entities in the media, finance, and research spaces, confirming her position as a central figure among industry professionals.
3. Why people listen

People tune in to Fairweather because she consistently provides highly specific, original analysis with a professional yet accessible approach. Her content style is described as Authoritative, yet she maintains a cheerful and engaging tone. She excels at breaking down complex issues, like how the 2025 first-time homebuyer has changed, using original research and data-driven insights. This perfect balance of expertise and clarity ensures her audience, primarily academics and professionals in the US interested in housing and economics, is highly engaged.
4. Authenticity that resonates

Fairweather boasts an outstanding Authenticity Score of 95.5/100, categorized as Natural. This high score reflects a genuine professional background combined with engaging, human-like AI-scored interactions. Her content is original and data-driven, and she achieves an Engagement Quality score of 82 (Natural), meaning the comments are substantive, often from industry professionals asking thoughtful questions. For instance, her posts might include personal anecdotes or clear, concise video explanations of complex research, like Redfin's findings on the drop in Black homeownership, proving she effectively balances her authoritative 95% Expertise score with relatable communication.
5. Numbers that back it up

With a solid Influence Score of 6,944 pts, Fairweather's impact is significant and growing, showing a 132% growth in her following. She is ranked in the Top 2% of LinkedIn influencers in the US and the Top 1% worldwide. Her posting rhythm is strong, averaging 21 posts per month. Her follower growth is Trusted, showing natural progression over time without suspicious spikes, further validating the organic quality of her influence and her professional appeal.
6. Collaborations that matter
Fairweather's established credibility makes her an ideal partner for high-level collaborations. She has clear partnerships with Redfin, where she serves as Chief Economist, and has a publishing relationship for her book, Hate the Game. Her consistent appearance across major media and academic platforms, as seen in her network, suggests frequent collaborations on expert commentary, data insights, and co-created research. She's well-suited for partnerships in the real estate, finance, and educational sectors, leveraging her PHD and industry role for maximum impact.
7. Why brands should partner with Daryl Fairweather
Fairweather offers brands a direct pipeline to a highly qualified, professional audience with a focus on real estate, finance, and economic policy.
- Thought Leadership Content: Co-creating white papers, reports, or data-driven articles leveraging her position as Redfin's Chief Economist.
- Expert Commentary & Speaking: Featuring her as a keynote speaker or panelist for industry events, webinars, or media appearances.
- Product/Service Validation: Using her expert insight and data analysis to provide credible validation for financial or housing technology products.
- Educational Content: Developing and promoting educational resources related to economic literacy or housing affordability.
8. What causes she defends

Fairweather strongly advocates for Housing Affordability (90% score), Women in Tech / STEM (80%), and Climate Change (70%). As the Chief Economist at a major real estate firm, her work naturally focuses on housing solutions. She actively promotes these causes through her thought leadership, for example, discussing the impact of climate change on housing values and engaging in discussions about the lack of women’s representation in economics. She uses her platform to go beyond data reporting, taking an advocacy position to spur action on these critical societal issues.
9. Why Daryl Fairweather is relevant in 2026
In an era of shifting economic tides and the continuous blending of professional and social media, Fairweather's relevance is paramount. As the housing market remains a top-tier national concern, her consistent, data-backed, and highly professional commentary is essential. Her ability to translate complex academic theory into market intelligence is a sought-after skill. She represents the new wave of authoritative creators who are leveraging digital platforms to offer expert knowledge, making her a vital voice in the professional and economic digital sphere for the foreseeable future.
Conclusion: A voice for data and dialogue
Daryl Fairweather, PHD, offers a unique and valuable proposition: genuine, authoritative expertise delivered with authenticity and clarity. Her strong academic foundation, key industry role, and highly engaged professional network create a powerful platform. She is an essential partner for any brand seeking to engage in substantive, data-driven conversations about real estate, finance, or social advocacy, securing her influence as a leading figure in the creator economy.
Related Articles
See all the articles
Find, analyze, and contact top influencers from a 10M+ creator database on Instagram, Linkedin, Youtube, Tiktok, and X to grow your business.
Favikon is an influencer marketing sofware. We are not affiliated, associated, endorsed by, or in any way officially connected with the Tiktok, Youtube, LinkedIn or Instagram brand, or any ot ifts subsidiaries or its affliates. The names "Tiktok", "Youtube", "LinkedIn" and "Instagram" as well as related names, marks, emblems and images are registered trademarks of their respective owners.
Copyright © 2025 Favikon | All Rights Reserved











