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Featured Rankings

Here is the Top 50 Rising Video Creators on LinkedIn. Video is quickly becoming the platform’s most powerful format, with creators gaining more reach and engagement than ever. As Gen Z grows its presence and tools like BrandLink and Thought Leader Ads support content creation, LinkedIn is doubling down on video. This ranking, made in partnership with OpusClip, celebrates the creators leading this shift and aims to inspire anyone ready to start sharing through video.

Here is the Top 50 Rising Video Creators on LinkedIn. Video is quickly becoming the platform’s most powerful format, with creators gaining more reach and engagement than ever. As Gen Z grows its presence and tools like BrandLink and Thought Leader Ads support content creation, LinkedIn is doubling down on video. This ranking, made in partnership with OpusClip, celebrates the creators leading this shift and aims to inspire anyone ready to start sharing through video.
Who is Emma Chalwin?
Emma Chalwin is the kind of leader who turns corporate buzzwords like “employee experience” into something that actually feels human. As the Chief Marketing Officer at Workday, she brings color, creativity, and purpose to the tech world, both literally and figuratively. Her voice on LinkedIn is bright, grounded, and deeply people-centered, making her one of the most trusted marketing leaders shaping conversations around AI, leadership, and empowerment today.

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Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.
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Emma Chalwin: Empowering Workplaces with Heart and Innovation
Emma Chalwin is the kind of leader who turns corporate buzzwords like “employee experience” into something that actually feels human. As the Chief Marketing Officer at Workday, she brings color, creativity, and purpose to the tech world, both literally and figuratively. Her voice on LinkedIn is bright, grounded, and deeply people-centered, making her one of the most trusted marketing leaders shaping conversations around AI, leadership, and empowerment today.
1. Who she is
Emma Chalwin is the Chief Marketing Officer at Workday, where she drives growth through ethical innovation and authentic leadership. With more than two years in her role, she has led campaigns that connect technology with trust, focusing on how AI can empower people in the workplace. Before joining Workday, her career was defined by a strong commitment to brand transformation and inclusive storytelling. She is an active advocate for future leaders in tech and marketing, especially women entering the field. Her presence on LinkedIn showcases a leader who blends data-driven insight with a genuine belief in the power of human connection.
2. A network of heavyweights

Emma’s network reads like a who’s who of industry influence. She engages with global leaders from Workday, PUMA, and The Wall Street Journal, along with thought leaders such as Brené Brown and Carl Eschenbach. Her connections span from executive mentors to marketing innovators, amplifying her impact across corporate, media, and creative sectors. Within Workday’s ecosystem, she is more than a marketing voice; she is a cultural connector bringing teams, brands, and ideas together.
3. Why people listen

Emma’s posts feel like conversations with a colleague you admire. She avoids jargon and speaks about leadership in relatable terms, often weaving in stories from her own experiences. Her tone balances professional insight with warmth, which is why her followers trust her perspective. Whether she is spotlighting Duran Duran at Workday Rising or reflecting on AI’s role in business, she delivers energy, clarity, and authenticity in every message.
4. Authenticity that resonates

Emma’s Authenticity Score of 96.5/100 says it all. Her audience is not just large; it is engaged and genuine. From natural comment threads to thoughtful discussions with verified professionals, her community reflects real connection. She shares original content focused on leadership, AI, and workplace culture, often mixing in personal reflections and behind-the-scenes moments. Her content never feels overproduced. It feels real, purposeful, and human.
5. Numbers that back it up

Emma has grown her LinkedIn audience to over 14,000 followers, maintaining a +13.95% growth rate and ranking in the Top 1% of U.S. LinkedIn creators. Her Influence Score is 6,679 points, supported by consistently high engagement, with thousands of reactions on her top posts. She publishes around six posts per month, each sparking authentic dialogue among marketers and professionals in the tech and business space.
6. Collaborations that matter
Emma’s collaborations extend beyond marketing campaigns. She has hosted major Workday Rising events and shared the stage with cultural icons like Billy Idol and Duran Duran. She collaborates with media outlets and industry leaders to amplify discussions about innovation and the human side of technology. Whether it is a keynote session or an employee spotlight, she uses every opportunity to celebrate people and purpose.
7. Why brands should partner with Emma Chalwin
Partnering with Emma means aligning with integrity, creativity, and credibility that truly influence professionals.
- Co-create thought leadership campaigns about AI transformation and workplace culture.
- Collaborate on keynote panels or fireside chats focused on leadership and trust.
- Develop branded storytelling projects highlighting diversity and innovation in tech.
- Sponsor Workday-related initiatives centered on women in leadership and the future of work.
8. What causes she defends

Emma is a passionate advocate for Women in Tech/STEM and Female Empowerment, both scoring at 80% alignment on Favikon. She consistently uses her platform to spotlight underrepresented voices in leadership and promote inclusive workplace culture. From celebrating National Intern Day to highlighting women driving AI innovation, she champions equality and confidence in every post. Her message is clear: the future of tech should include everyone.
9. Why Emma Chalwin is relevant in 2025
In 2025, when the conversation around AI often prioritizes efficiency over empathy, Emma brings a refreshing balance. She reminds companies that innovation only works when it centers on people. Her leadership bridges technology and humanity, showing how ethical marketing and inclusive culture can coexist with performance. As workplaces evolve, her perspective feels both timely and timeless.
Conclusion: Leading with Heart
Emma Chalwin’s voice is a reminder that leadership is not just about driving growth but about empowering people. Through her Workday campaigns and personal insights, she continues to shape the conversation around the future of work with warmth and credibility. Her authenticity, optimism, and strategic mindset make her not only a standout CMO but also a guiding voice for the next generation of leaders.


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