Who is Felipe Calbucci?
Felipe leads TotalPass with a clear focus on employee health and measurable results. He blends founder energy with executive discipline and shares milestones openly.
Felipe Calbucci: The CEO turning corporate wellness into a business advantage
Felipe leads TotalPass with a clear focus on employee health and measurable results. He blends founder energy with executive discipline and shares milestones openly. His posts mix company wins, numbers, and front-line team moments. People follow for practical leadership and real outcomes.
1. Who he is
Felipe Calbucci is the CEO of TotalPass, a platform that helps corporations improve employee health and wellbeing. He built the company into a scale operator that partners with gyms and wellness providers across Brazil. Felipe often shares product milestones, growth updates, and lessons from leading a fast-growing HR tech business. His background combines sales, operations, and people-first strategy, which shows up in both metrics and team stories. That mix gives him credibility with HR leaders, investors, and corporate partners.
2. A Network of Heavyweights
Felipe’s network includes corporate clients, fitness brands, and HR communities. His Favikon map shows connections to major partners like SmartFit and recruitment and benefits platforms. He also engages with business media and event organisers that amplify TotalPass’s reach. Those ties help him scale programs and demonstrate measurable impact.
3. Why people listen
Because Felipe shows tangible outcomes. He posts concrete KPIs, launch updates, and leadership reflections that help buyers and HR teams assess value. His tone is direct and businesslike, but personal enough to show the human effort behind results. That combination makes his updates useful for decision makers.
4. Authenticity that resonates
Favikon gives Felipe a 97.5/100 Authenticity Score. His feed blends candid photos, event highlights, and numeric proof points like participation and coverage metrics. Engagement is high quality, with verified professionals sharing thoughtful comments and case examples. That pattern indicates real relationships, not promotional noise.
5. Numbers that back it up
Felipe’s Influence Score is 5 with 6,926 points. His follower base has grown from about 20k to 28.8k over four-plus years, reflecting steady traction tied to company milestones. Posts often drive meaningful interaction and reach, especially when he shares business results or launches. He posts regularly and maintains strong engagement quality.
6. Collaborations that matter
TotalPass works with fitness chains, corporate HR teams, and benefits platforms to deliver measurable wellbeing programs. Felipe participates in panels, co-creates employer pilots, and partners on research that quantifies health ROI. Those collaborations turn product features into corporate outcomes.
7. Why brands should partner with Felipe Calbucci
Felipe is a pragmatic partner who can showcase real business impact.
- Co-branded case studies and ROI reports that prove value to HR buyers.
- Executive roundtables and webinars on employee retention and wellbeing.
- Pilot programs or product integrations with fitness and benefits providers.
- Speaking engagements that position partners as leaders in workplace wellbeing.
8. What causes he defends
Felipe advocates for Health and Well-Being and Employee Engagement. He highlights programs that increase access to fitness, support mental health, and tie wellbeing to performance. His content often shows how corporate benefits can be scaled to reach thousands of employees. That narrative links business metrics with human outcomes.
9. Why Felipe Calbucci is relevant in 2026
Workplace wellbeing will stay central as companies compete for talent and measure productivity differently. Felipe’s experience running a benefits platform that delivers measurable participation and outcomes positions him well. Brands and HR teams will need partners who can prove impact at scale, not just offer perks. Felipe’s playbook of metrics, partnerships, and productisation remains highly relevant.
Conclusion: Healthy teams, stronger business
Felipe Calbucci turns wellbeing into a repeatable business advantage. He combines clear metrics with hands-on leadership and partnership reach. For companies that want benefits tied to retention and performance, Felipe is a credible and practical partner. His voice matters because it is rooted in results and real-world programs.
Related Articles
See all the articles
.png)
