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Who is Joeli Brearley?
Joeli Brearley makes equality feel urgent and possible. She founded Pregnant Then Screwed and turned personal injustice into a national movement.

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Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.
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Joeli Brearley: Turning parental rights into policy change
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Joeli Brearley makes equality feel urgent and possible. She founded Pregnant Then Screwed and turned personal injustice into a national movement. Her posts mix data, stories, and action. When she speaks, policy shifts.
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1. Who she is
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Joeli is a UK activist, author, and campaigner focused on parental rights and workplace equality. She built Pregnant Then Screwed into a powerhouse that takes cases, runs hotlines, and pressures governments. Her content pairs lived experience with serious policy craft, from NDAs to childcare economics. After nearly a decade as CEO she transitioned into keynote speaking and advisory work while keeping advocacy front and center. She positions herself as a truth-teller who can brief ministers at 10am and brief parents on Instagram at 8pm.
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2. A network of heavyweights
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Her network spans the NHS, NSPCC, the Open University, and major charities. Journalists, academics, and policy leaders amplify her data and quotes. Brands in health, family services, and public affairs sit in her orbit. The Pregnant Then Screwed community connects her directly to thousands of employees and employers.
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3. Why people listen
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Joeli communicates with clarity and courage. She breaks down complex policy into human stakes and next steps. She brings receipts, citing ONS data and cost models. She also shares personal moments, which builds trust and momentum.
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4. Authenticity that resonates
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Favikon gives Joeli an Authenticity Score of 97.5/100. Comments are rich with real stories, disagreements, and follow-up questions. She posts victories and setbacks, from NDA bans to career shifts. Nothing feels staged. It feels lived and led.
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5. Numbers that back it up
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Her LinkedIn community climbed from 39k to 89k in just over three years, flagged as 100 Trusted growth. Engagement Quality sits at 88 with Post Content at 91 and AI Content authenticity at 92. She holds an Influence Score of 3 (8,162 pts) and ranks #50 in the UK on LinkedIn, with strong placement in Pregnancy & Parenting.
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6. Collaborations that matter
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Joeli has worked with national broadcasters, charities, and policy groups to surface data and push reforms. She fronts campaigns that change guidance and corporate practice. Media features and documentaries expand reach, while employer programs turn advocacy into workplace change.
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7. Why brands should partner with Joeli Brearley
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Brands gain credibility with parents and policy-minded audiences. She delivers impact without losing humanity.
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- Thought-leadership series on childcare economics and gender equality tied to your DEI or ESG goals.
- Executive workshops to redesign parental policies and manager training.
- Co-created research and reports turning employee data into action.
- Keynotes, live Q&As, and content takeovers during awareness weeks to mobilize communities.
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8. What causes she defends
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Joeli champions Female Empowerment, the Pro-Choice movement, and Education for Everyone. She campaigns for childcare affordability, an end to pregnancy discrimination, and the banning of silencing NDAs. Her posts combine policy numbers with parent stories, then route people to petitions, helplines, and employer toolkits. Change is the metric, not vanity.
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9. Why Joeli Brearley is relevant in 2026
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Work is being rewritten by hybrid schedules, rising care costs, and new equality standards. Companies must prove family-friendly cultures with data and delivery. Joeli sits in the center of that shift. She offers the roadmap and the rallying cry.
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Conclusion: Power, policy, and proof
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Joeliβs influence blends courage, spreadsheets, and storytelling. She holds leaders to account and hands workers the tools to win. Brands that stand with her gain trust where it matters most. Parents gain a champion who wonβt let the conversation slide.
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