Who is Louis Marty?

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Louis Marty: The rainbow mind behind modern beauty

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Louis Marty knows how to make people smile. His content blends entrepreneurship, color, and authenticity in a way that feels both playful and deeply grounded. As the co founder and CEO of Merci Handy, he shares a world where business lessons mix with life stories and creative energy. His voice stands out in the beauty space, and people follow because his journey feels real.

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1. Who he is

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Louis Marty is a French entrepreneur who has built one of the most recognizable indie beauty brands in Europe. As the co founder and CEO of Merci Handy, he shaped a brand known for fun aesthetics, vegan formulas, and bold storytelling. His career is rooted in product development, retail partnerships, and a hands on understanding of consumer behavior. He regularly shares insights pulled directly from his startup journey, from supply chain headaches to celebrating team wins. His posts show someone who is both a leader and a creator, blending strategy with spontaneity. Louis positions himself as a founder who is not afraid to speak honestly about the highs and lows of building something from scratch.

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2. A network of heavyweights

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Louis connects with a strong circle of founders, marketers, retailers, and beauty experts. His network includes leaders affiliated with Sephora, BHV Marais, beauty startups, and creative agencies. Many of his interactions come from long standing partnerships linked to Merci Handy, which has collaborated with major retailers across France. His ecosystem mixes innovation driven founders, cosmetics specialists, and marketing voices, which gives him credibility across both entrepreneurship and beauty.

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3. Why people listen

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People listen to Louis because he communicates like a real human, not a polished corporate feed. He uses humor, behind the scenes moments, and candid updates to create trust. His tone feels warm, curious, and playful, which invites followers into his world. Whether he is sharing an entrepreneurial win or a tough lesson, he does it in simple language that resonates with anyone building a dream. His content feels like a conversation, not a lecture.

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4. Authenticity that resonates

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Louis holds a Favikon Authenticity Score of 90.5 out of 100, which reflects a natural and credible presence. His comments feature detailed stories, disagreements, follow up questions, and a variety of tones. His posts include personal anecdotes, family moments, business milestones, and honest reflections about retail decisions. He balances authority with relatability by revealing the creative chaos behind products and sharing emotional reactions during key moments. Nothing feels templated, and the mix of fun visuals with real founder insights creates strong authenticity.

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5. Numbers that back it up

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Louis has built an audience of more than 36 thousand followers with steady, healthy growth over more than two years. His influence score of 7011 points places him in the top 1 percent on LinkedIn France and the top 1 percent worldwide. His engagement is strong across both personal posts and brand related content, especially when he mixes business lessons with storytelling. He posts consistently throughout the year and maintains high interaction quality across comments and reactions.

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6. Collaborations that matter

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Louis has collaborated with major players in retail and beauty such as Sephora and BHV Marais. His brand Merci Handy has partnered with fashion and lifestyle companies, creative agencies, and large distributors. He often highlights collaborations with fellow founders and cosmetics professionals, creating cross industry momentum. His partnerships are rooted in authenticity and product innovation, making them meaningful rather than purely promotional.

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7. Why brands should partner with Louis Marty

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Louis is a trusted voice in beauty and entrepreneurship, making him a valuable partner for brands that want credibility and creativity combined.

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• Thought leadership content around beauty, branding, and entrepreneurial growth.

• Creator style campaigns sharing behind the scenes product development and launch stories.

• Workshops or talks for business schools, accelerators, or cosmetic industry events.

• Co created content that blends humor, education, and brand storytelling.

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8. What causes he defends

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Louis advocates strongly for vegan values, climate awareness, and children’s welfare. His brand Merci Handy often highlights sustainability efforts and thoughtful sourcing. Louis shares posts that encourage responsible business decisions, transparency, and mindful production. He supports conversations around environmental impact and encourages companies to act with purpose rather than trend chasing. His cause driven approach strengthens trust with a community that values ethical leadership.

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9. Why Louis Marty is relevant in 2026

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The beauty and consumer goods industry is shifting toward ethical production, creative branding, and community driven storytelling. Louis represents this shift perfectly. As AI transforms retail and as younger audiences search for brands with personality, founders like him become cultural leaders. His mix of transparency, entrepreneurship, and playful creativity aligns with the future of consumer trust. In 2026, relevance belongs to creators who combine expertise with humanity, and Louis embodies that balance.

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Conclusion: Leading with color

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Louis Marty shows how a founder can build a brand that feels personal and joyful without losing business rigor. His content blends insight with creativity, making him a refreshing voice in beauty and entrepreneurship. He leads with clarity, emotion, and originality, which makes his influence long lasting. In a world where authenticity drives attention, Louis continues to inspire people to build boldly and stay true to their values.

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