Who is Mariana Dias?

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Mariana Dias: The HR tech builder powering Brazil’s talent revolution

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Mariana Dias makes HR tech feel human. She writes about teams, leadership, and the real work of scaling people operations in Brazil. Her feed mixes data points with hallway photos, conference snapshots, and honest lessons learned. The result is a voice that founders and HR leaders trust.

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1. Who she is

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Mariana is a Brazilian HR-tech leader and co-founder behind one of the country’s most visible talent platforms. Over the last decade, she’s helped move recruiting in Brazil from manual to intelligent, always with inclusion at the core. Her posts unpack what she’s tried with her own teams, what broke, and what finally worked. You’ll see product launches, conference stages, and stories that connect process changes to business results. She positions herself as a practitioner-first CEO who shares the playbook while she’s still writing it.

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2. A Network of Heavyweights

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Her circle blends startup operators, CHROs, and Brazil’s tech ecosystem. You’ll spot Endeavor Brasil, HR tech founders, and event organizers across the region. The mix signals credibility with both scale-ups and enterprise HR decision makers. It’s a network built for moving ideas into adoption.

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3. Why people listen

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Mariana speaks like a leader talking to peers. Plain language. Specific examples. Photos from the room where the decision happened. She leans on team wins and community moments, which makes complex HR topics feel approachable and repeatable.

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4. Authenticity that resonates

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Favikon Authenticity Score: 96.5/100. Comments show real pros comparing notes, asking follow-ups, and sharing their own data. No templated replies. Her content balances professional shots with candid team pictures and behind-the-scenes stories, so authority never overshadows relatability.

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5. Numbers that back it up

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Her audience grew from 54K to 67K over two years with steady, organic gains. Influence score sits around 6,265 pts. Quality signals are strong: Engagement 88, Post Content 92, Expertise 82. Posting is consistent, tied to launches, events, and practical lessons, which keeps conversation healthy and on-topic.

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6. Collaborations that matter

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Mariana shows up with Endeavor Brasil and Brazil’s HR/tech conference circuit. She collaborates with operators, founders, and people leaders to share frameworks and recruiting data. Expect practical sessions more than glossy ads, plus case studies that translate into process change.

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7. Why brands should partner with Mariana Dias

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If you sell to HR leaders, recruiters, or founders in LATAM, Mariana is a high-trust bridge between product and practice. Potential plays:

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• Thought-leadership series that benchmarks hiring efficiency or bias reduction using real client data.

• Executive roundtables or conference workshops on AI in talent, assessment quality, and team design.

• Co-created playbooks turning a product feature into a repeatable onboarding or recruiting workflow.

• Product validation sprints with her community to pressure-test UX, compliance, and adoption barriers.

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8. What causes she defends

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Mariana consistently advocates for female empowerment, diversity and inclusion, and women in tech/STEM. She spotlights women leaders on stage, ties inclusive hiring to business outcomes, and challenges habits that shrink team potential. The through-line is simple: fair access grows companies faster than shortcuts.

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9. Why Mariana Dias is relevant in 2025

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HR is being rebuilt around AI, skills, and measurable inclusion. Mariana lives at that intersection. She translates tech shifts into team practices, then shows the metrics leaders care about. As Brazil’s startup scene matures, her operator lens helps companies scale people systems without losing heart.

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Conclusion: Building People, Not Just Pipelines

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Mariana’s content reminds leaders that hiring is a system, not a slot machine. She proves that inclusion and performance can rise together when process meets empathy. Follow her if you want fewer buzzwords and more frameworks you can ship next quarter. Brands and builders alike will find a partner who turns ideas into working playbooks.

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