Who is Morgan Depenbusch?

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Morgan Depenbusch, PhD: Turns complex data into stories people remember

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Morgan makes analytics feel human. She teaches people to show the “so what,” not just the numbers. Her posts are short, sharp, and practical, with chart fixes you can apply in minutes. If you care about data storytelling, she is a must-follow voice on LinkedIn.

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1. Who she is

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Morgan Depenbusch, PhD, is a research lead at Google focused on data visualization and storytelling. She brings 10+ years of experience helping analysts and academics communicate insights clearly. Her work blends people analytics, business intelligence, and presentation craft. She shares concrete “before and after” chart tips, SCQA-style framing, and lessons from real projects. The goal is simple: bridge the gap between rigorous analysis and compelling communication. Her motto sums it up well: “Technical skills may get the interview, but storytelling skills get the job.”

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2. A Network of Heavyweights

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Morgan’s circle spans Google, Snowflake, and the wider dataviz community of educators, tool builders, and analytics leaders. She connects with practitioners in tech, education, and data communication, reaching English-speaking analysts and academics across the US and beyond. This network gives her ideas reach and credibility while keeping her close to real-world use cases.

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3. Why people listen

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She teaches by doing. Posts show quick wins like moving a y-axis, swapping to a panel chart, or using slope charts to compare change over time. Her tone is upbeat and accessible. She explains the why behind each choice, so followers learn principles they can reuse, not just one-off tricks.

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4. Authenticity that resonates

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Morgan’s presence feels natural and grounded, reflected in a Favikon Authenticity Score of 97.5/100. Comment threads include real stories, specific tool references, and constructive debate, not generic hype. She mixes hands-on tutorials with personal moments, which keeps authority and approachability in balance. It is expert content with a human voice.

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5. Numbers that back it up

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On LinkedIn she reaches roughly 30k followers with steady growth at +5.93%. She posts frequently at about 22 posts per month, with good engagement quality and very safe brand safety. Influence sits at 7,222 pts, and she ranks Top 1% on LinkedIn in the US and worldwide, and #15 worldwide in Dataviz. Estimated campaign value is around $780 per post.

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6. Collaborations that matter

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Her content aligns with educational partners, data tools, and learning communities. Expect programs that turn principles into practice: live chart makeovers, measurement playbooks, and clear frameworks teams can adopt. Past roles across Google and Snowflake add depth and trust to any learning or enablement initiative.

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7. Why brands should partner with Morgan

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If your product or program needs to teach people how to communicate data better, Morgan is a high-trust guide who drives real skill adoption. Ideas she can lead:

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• Hands-on workshops for product, analytics, or customer teams on chart choices and SCQA framing.

• Co-created playbooks and downloadable templates that show best practices inside your tool.

• Webinars or series featuring live chart audits and Q&A for your community.

• Thought-leadership content that pairs her frameworks with your product’s real use cases.

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8. Why Morgan is relevant in 2025

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AI is accelerating analysis, but storytelling is still the last mile. Teams need clear visuals, responsible defaults, and human context more than ever. Morgan shows how to turn model outputs into decisions people trust. Her work sits at the intersection of AI-driven analytics, product education, and the creator economy for learning.

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Conclusion: Story first, always

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Morgan’s lasting value is simple. She makes complex data easy to act on. She teaches techniques that scale from a single slide to a company-wide culture of clarity. Follow her for practical fixes today and a stronger data storytelling muscle tomorrow.

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