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Who is Rochelle Courtenay?
Rochelle Courtenay isn’t just an activist but a changemaker redefining what impact looks like in Australia. As the founder of Share the Dignity, Rochelle has built a national movement for menstrual equity, combining grassroots advocacy with raw honesty and empathy.

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Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.
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Rochelle Courtenay: Turning Compassion Into Action for Women Everywhere
Rochelle Courtenay isn’t just an activist but a changemaker redefining what impact looks like in Australia. As the founder of Share the Dignity, Rochelle has built a national movement for menstrual equity, combining grassroots advocacy with raw honesty and empathy. Her posts aren’t polished speeches; they’re heartfelt reflections that inspire thousands to take real action.
1. Who she is
Rochelle Courtenay is the Founder of Share the Dignity, one of Australia’s most influential charities tackling period poverty. Her mission began with a simple but powerful idea: no woman should ever have to choose between food and sanitary products. Since launching the charity, she’s helped collect over 5.5 million period products, removed the tampon tax, and sparked a nationwide conversation on menstrual equity. Rochelle brings her lived experience with endometriosis to the forefront, turning personal challenges into public advocacy. Today, she’s recognized as a leader in women’s health and social justice and as one of the most authentic voices on LinkedIn Australia.
2. A network of heavyweights

Rochelle’s influence reaches across sectors, from retail and media to public policy. Her network includes partnerships with Woolworths, BIG W, and Bunnings Warehouse, along with media giants like ARE Media and NBCU. She’s also connected with powerful advocates and business leaders who share her passion for equality. These connections strengthen her ability to drive systemic change, bridging grassroots action with corporate and governmental collaboration.
3. Why people listen

Her voice is personal, emotional, and grounded in truth. Rochelle writes the way people think, with compassion, humor, and vulnerability. Whether she’s celebrating a charity milestone or sharing a day filled with tears, her openness keeps followers engaged. People don’t just read her posts; they relate to them. That’s why her comment sections are filled with personal stories from women across Australia, turning her page into a community of shared empathy and strength.
4. Authenticity that resonates

Rochelle’s Favikon Authenticity Score of 98.5/100 speaks for itself. Her content feels natural and unscripted, featuring raw photos, personal reflections, and honest accounts of charity work. She doesn’t use templates or polished motivational quotes but instead shares moments of frustration, gratitude, and hope. Her authenticity is reflected in how her followers respond: with real stories, constructive dialogue, and heartfelt gratitude. Rochelle has built not just an audience, but a movement.
5. Numbers that back it up

With an Influence Score of 6,491 points, Rochelle ranks in the Top 1% of LinkedIn creators in Australia and Top 1% in Inclusion & Social Impact. Her community has grown organically from 10K to over 16K followers, showing consistent trust and engagement. Her posts regularly gather hundreds to thousands of reactions and discussions, impressive metrics for purpose-driven content.It’s proof that authentic storytelling can outperform even the slickest marketing.
6. Collaborations that matter
Rochelle’s partnerships extend far beyond traditional influencer campaigns. She has worked with major Australian retailers like Woolworths and Bunnings Warehouse, amplifying donation drives and awareness campaigns. Media partners such as ARE Media and SBS have helped spread her message to broader audiences. Her work with organizations like MFA and NBCU highlights her ability to merge advocacy with professional storytelling, bringing dignity to the center of Australia’s social conversation.
7. Why brands should partner with Rochelle Courtenay
Brands that value authenticity and social impact will find Rochelle a powerful ally.
- Co-create awareness campaigns around women’s health and equality
- Lead CSR storytelling initiatives highlighting community engagement
- Partner on charity donation drives and brand-led social impact programs
- Collaborate on speaking engagements or panels about leadership and empathy
8. What causes she defends

Rochelle champions menstrual equity, female empowerment, and women’s health advocacy with fearless dedication. Her work aligns with broader causes such as Women in Tech/STEM (70%), Pro-Abortion Movement (30%), and Climate Change (20%), causes she uplifts through both charity programs and online advocacy. Every post reflects her mission: ensuring that every woman and girl has access to dignity, safety, and opportunity.
9. Why Rochelle Courtenay is relevant in 2025
In a year where authenticity and social purpose drive influence, Rochelle stands out as a model for impact-driven leadership. As more brands seek to align with meaningful causes, her work bridges the gap between empathy and enterprise. She embodies the shift toward creators who use their platforms for advocacy, accountability, and human connection, exactly what today’s audiences crave.
Conclusion: A voice for dignity
Rochelle Courtenay isn’t just leading a charity; she’s changing the conversation around women’s rights in Australia. Her posts spark dialogue, her campaigns inspire giving, and her story reminds us that change often starts with one person brave enough to act. In 2025, her influence continues to prove that authenticity and compassion remain the strongest forces for lasting impact.
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