Who is Sabina Fluxá Thienemann?

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Sabina Fluxá Thienemann: Building a greener hospitality playbook

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She runs a global hotel group with a clear north star. Sabina Fluxá Thienemann talks about tourism with purpose, not slogans. Her voice blends executive calm with real on-site moments from ships, islands, and heritage properties. You feel the scale of Iberostar and the care behind every decision.

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1. Who she is

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Sabina is the CEO of Iberostar Group and a fourth-generation leader of the family business. She has spent two decades growing the brand while pushing responsible tourism as a core strategy. Her posts spotlight property visits, heritage preservation, and community meetings from the Amazon to the Canary Islands. She shares milestones like Iberostar’s 75 years of history alongside modern sustainability targets. The mix shows a leader who respects legacy and invests in innovation. She positions herself as a global operator proving that great hospitality and ocean health can thrive together.

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2. A Network of Heavyweights

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Her map includes Iberostar partners and friends across Deloitte, ESADE, World Travel Market, and sustainability institutes. You will spot airline and travel tech allies, university centers, and Spanish business leaders. Media like TIME help amplify the mission beyond the sector. The network gives her credibility from boardrooms to destination councils.

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3. Why people listen

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Sabina writes with clarity and warmth. Posts are bilingual when it helps the story land. She thanks teams, shows guests and locals, and explains the why behind decisions. The tone is executive yet approachable, which invites dialogue from staff, partners, and travelers.

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4. Authenticity that resonates

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Favikon rates her authenticity at 100 out of 100. Comments show hotel pros and customers sharing specific experiences and data points. AI signals read as human with on-site details and timely replies. Post Content sits at 94 and Expertise at 96, reflecting deep operational knowledge and sustainability leadership.

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5. Numbers that back it up

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Her LinkedIn community grew from about 21,771 to 37,355 across five plus years with steady momentum. Influence Score is 5 with 6,587 points. Engagement quality is 82 and AI Content is 92, supported by consistent updates and thoughtful conversations. She ranks in the top 1% on LinkedIn in Spain and holds strong global positions across leadership categories.

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6. Collaborations that matter

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Under Sabina, Iberostar partners with destinations, universities, and travel platforms to scale responsible tourism. Heritage projects keep history alive while new openings showcase circular design. Industry stages and policy roundtables bring the company’s ocean agenda to peers. The collaborations turn sustainability from a promise into a system.

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7. Why brands should partner with Sabina Fluxá Thienemann

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Working with Sabina gives brands a credible path to impact and visibility.

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• Executive thought leadership series on nature-positive tourism with case studies from Iberostar properties.

• Destination campaigns that pair ocean conservation actions with guest experiences and measurable KPIs.

• Education partnerships that upskill hospitality teams on circular operations and community engagement.

• Co-created storytelling across events and media that turn sustainability into guest preference and bookings.

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8. What causes she defends

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Sabina champions climate action, tech for good, and access to education. Her feed links conservation science to daily hotel operations and invites partners to co-invest. Digital tools appear as enablers for cleaner supply chains and smarter energy use. She also highlights learning pathways that lift people across the tourism ecosystem. The message is consistent. A better industry is built by informed teams and conscious guests.

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9. Why Sabina Fluxá Thienemann is relevant in 2026

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Travel is rebounding while climate pressure rises. Guests want proof that their stays help the places they love. Sabina operates at that intersection with data, heritage, and community at the center. Her model shows how large hotel groups can lead the transition without losing the magic of hospitality.

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Conclusion: Leading with purpose and precision

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Sabina blends legacy stewardship with future-ready execution. She brings partners together, sets clear goals, and reports progress in plain language. For brands and destinations, she is a dependable ally who turns sustainability into value. Follow her if you believe great travel should leave places better than we found them.

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