Who is Sergio Poveda?

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Sergio Poveda: Energizing the Digital Dance Scene with Viral Rhythm and Latin

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Born and raised in Valencia, Sergio Poveda has grown from a local performer to an international digital dance personality. With a strong foundation in Latin choreography, he brings a powerful mix of technical precision and charismatic spontaneity to every video. Whether performing solo, with family, or collaborating with professionals, Sergio’s presence is magnetic and inviting.

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His popularity skyrocketed on TikTok where he turned dance trends into cultural statements. From bachata to urbano, he blends styles with confidence, often dancing in casual, home-based setups that make the content relatable and easy to replicate. His audience spans both Spain and Latin America, tied together by a love of movement and expression.

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Sergio is also a mentor figure, often featuring other dancers or his own mother in his content—an element that humanizes him beyond his choreography. This inclusion builds a feeling of community around his brand, making it easier for fans and collaborators to connect. His dance is both performance and conversation.

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With ties to artists like Bad Bunny and brands like Dance Center Valencia, Sergio’s reach has expanded from social media stardom to professional industry alignment. Whether he’s collaborating, teaching, or trending, Sergio Poveda represents a new generation of dance influencers: performance-driven, audience-first, and globally aware.

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An Influencer Active on Social Media

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A viral dancer and choreographer with 4.4M followers, Sergio Poveda dominates TikTok and Instagram with energetic Latin content and collaborative choreography.

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Sergio Poveda's Social Media Strategy Analysis

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TikTok: Viral Latin Choreography and Playful Family Collaborations

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Sergio Poveda’s TikTok is a masterclass in consistency, creativity, and charisma. With nearly 4 million followers and an influence score of 89.4/100, this is his core platform. His videos regularly feature trending Latin tracks, original routines, and humorous challenges that tap into dance trends without being generic. Collaborations with family, especially his mother, have become a recognizable part of his brand and increase shareability.

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He posts around 5.1 videos per week, achieving an average engagement of 52K and an outstanding 504K average views per post. His performance remains strong with a 1.33% engagement rate—impressive for such a large follower base. His content format is fast-paced, high-energy, and often filmed in relaxed, domestic environments that ground the choreography in real life. Sergio doesn’t stage perfection—he performs accessibility.

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Each TikTok feels like an invitation to dance, laugh, and connect. Whether dancing to “CURAZAO” or teaching his mom a new routine, Sergio balances skill with spontaneity. He’s not just entertaining; he’s participatory. His storytelling through movement connects across languages and borders, fueling organic virality and repost culture.

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He currently ranks in the top 4% on TikTok Spain and top 1% worldwide for Dance & Choreography, making him one of Spain’s most influential digital dancers. His choreography is educational, brand-friendly, and audience-driven—a rare balance that platforms reward with sustained visibility.

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• Username: @sergiopovedaa
• Influence Score: 89.4/100
• Followers: 3.9M
• Activity: 5.1 videos/week
• Engagement Rate: 1.33%
• Growth: 0%
• Average Engagement: 52K
• Posting Habits: Daily at 3 PM EST

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Instagram: Polished Reels and Dance-Centric Collaborations

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Sergio’s Instagram complements his TikTok with more choreographed and studio-quality reels. With 495.3K followers and an influence score of 84.7/100, the platform offers a slightly more refined presentation of his routines. His high-performing posts include collabs like “CURAZAO 2.0” with @saandralvrz and group dances with rich visual symmetry. These videos get upwards of 1M views, signaling strong cross-platform loyalty.

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While his activity on Instagram is lower (2 posts per month), he maintains consistent engagement with a 1.03% rate and an average of 5.1K interactions per post. Reels dominate, and captions remain short and casual—letting the visuals and movement do the storytelling. His strength lies in visual precision and chemistry with fellow performers.

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Unlike TikTok, Instagram is where Sergio’s collaborations feel more structured—studio setups, dance centers, and branded spaces appear often. He tags partners clearly and integrates calls to action when necessary. Whether featuring a guest or showcasing solo footwork, the choreography remains engaging and replicable.

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Sergio uses Instagram to maintain a stylish, dance-centric identity with broader brand alignment potential. With view averages exceeding 100K, it’s a powerful tool for building long-form recognition and maintaining professional visibility. It also makes him more approachable to sponsors in fashion, fitness, and performance sectors.

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• Username: @sergiopovedaa
• Influence Score: 84.7/100
• Followers: 495.3K
• Activity: 2 posts/month
• Engagement Rate: 1.03%
• Growth: +0.24%
• Average Engagement: 5.1K
• Posting Habits: Once a week at 4 PM EST

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Sergio Poveda's Social Media Influence Summary

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Sergio Poveda ranks in the top 1% globally and nationally for Dance & Choreography, solidifying his status as one of Spain’s most influential digital dancers.

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Learn more about the Favikon Methodology here

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Content Strategy: Movement as Language, Humor as Hook

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Sergio Poveda’s strategy is based on three pillars: frequency, family, and flair. His high-output TikTok rhythm ensures algorithmic visibility. His inclusion of his mother and peers creates emotional hooks. And his execution of Latin choreography offers artistic credibility. This balance is rare and valuable.

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Reachability and Partnerships

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Sergio Poveda is highly approachable for brand collaborations and creative partnerships. He has previously worked with Dance Center Valencia and RichMusic LTD, and is associated with artists like Bad Bunny. These connections amplify his credibility and position him within a professional creative network.

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His content is brand-safe, politically neutral, and emotionally uplifting—ideal for music labels, dancewear brands, or wellness campaigns. He is also well-connected with creators like Mamibel and Adrián Cruz, enabling potential multi-influencer campaigns. His videos tag collaborators consistently, and brand placements appear natural rather than forced.

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Conclusion: Sergio Poveda, the Beat-Maker of Spain’s Digital Dance Generation

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Sergio Poveda is redefining what it means to be a dancer in the social media era—one who doesn’t just perform, but invites. With his combination of humor, choreography, and cultural fluency, he turns dance into a daily ritual for millions. His digital presence is agile, strategic, and full of heart.

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