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Who is Shlomo Genchin?
Shlomo Genchin isn’t your average copywriter, he’s a creative strategist redefining how brands think about words. From B2B ads to viral visual storytelling, his content blends creativity with structure, showing marketers that smart strategy and great copy go hand in hand.

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Shlomo Genchin: The creative mind turning copy into strategy
Shlomo Genchin isn’t your average copywriter, he’s a creative strategist redefining how brands think about words. From B2B ads to viral visual storytelling, his content blends creativity with structure, showing marketers that smart strategy and great copy go hand in hand. His posts feel like marketing masterclasses wrapped in humor, and that’s exactly why thousands of professionals keep tuning in.
1. Who he is
Based in Israel, Shlomo Genchin is a Creative Marketing Strategist and Copywriting Expert who has built a loyal following by breaking down the art of advertising. With over 56K followers on LinkedIn, he’s known for teaching marketers how to craft ads that not only convert but entertain. He’s worked across global B2B campaigns, developed creative frameworks for agencies and brands, and even launched his own course on creative advertising, which has helped hundreds of professionals think differently about ad strategy. His work combines behavioral insight, storytelling, and a pinch of humor, making marketing education genuinely engaging.
2. A network of heavyweights

Shlomo’s professional network includes collaborators from SalesIntel, Diligent Recording Studio, and IQ, companies deeply rooted in data, media, and marketing innovation. He regularly interacts with top creative professionals and entrepreneurs across the tech and advertising industries, creating a cross-disciplinary circle that feeds both his creativity and strategic insight. This diverse network reflects his ability to connect content, business, and creativity at every level.
3. Why people listen

People follow Shlomo because he’s the rare mix of strategist and storyteller. His tone is witty, self-aware, and refreshingly free of jargon. He explains complex marketing concepts through memes, ad breakdowns, and bite-sized visuals that make learning addictive. Whether it’s a case study or a carousel dissecting ad psychology, Shlomo manages to teach, entertain, and inspire, often all in one post.
4. Authenticity that resonates

With an impeccable Favikon Authenticity Score of 100/100, Shlomo sets the gold standard for genuine online presence. His posts are full of personality, from showing failed ad concepts to sharing creative processes and client wins. He’s transparent about his methods and the tools he uses, treating his audience as collaborators rather than followers. There’s no pretense, just smart content delivered with sincerity and humor, which explains why his engagement feels like a lively conversation rather than a broadcast.
5. Numbers that back it up

Shlomo’s Influence Score of 7,238 points places him in the Top 1% of creators in Israel and the Top 4% worldwide in Writing & Storytelling. His follower base has grown steadily to 56,653, with consistently high engagement rates across carousels, visuals, and ad breakdowns. His content quality is backed by metrics too — a natural posting rhythm, real dialogue in the comments, and high shares from marketing professionals worldwide.
6. Collaborations that matter
Shlomo’s collaborations highlight his commitment to creative marketing education. He’s partnered with AppsFlyer to develop standout ad concepts, and with IQ and SalesIntel to build actionable marketing frameworks. By working alongside creative studios and educators, he bridges strategy and experimentation, solidifying his role as both a mentor and an innovator.
7. Why brands should partner with Shlomo Genchin

Working with Shlomo means collaborating with a creator who truly understands how to make ads stick — and sell.
- Co-created content series on creative ad strategy and storytelling.
- Workshops or webinars on visual communication and copy frameworks.
- Creative consulting for brands seeking fresh campaign ideas.
- Thought leadership collaborations on the future of B2B and digital creativity.
8. Why Shlomo Genchin is relevant in 2025
In a marketing world flooded with AI-generated copy and cookie-cutter campaigns, Shlomo’s human-first approach stands out because it proves that creativity still wins, especially when paired with smart strategy. As brands increasingly seek authenticity and originality, Shlomo’s blend of humor, intellect, and hands-on experience makes him one of the most relevant creative educators of 2025.
Conclusion: A voice for creative clarity
Shlomo Genchin doesn’t just talk about copy, he turns it into an art form. His ability to make marketing both insightful and entertaining has reshaped how professionals think about storytelling. With every post, he proves that creativity is not just about clever words but about seeing ideas differently and daring to make them unforgettable.
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