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Who is SRT Len?
With roaring engines and stunt-filled edits, SRT Len has carved out a name in the U.S. automotive content space. Known for pushing his vehicles—and jokes—to the limit, Len’s channel blends action with humor to engage a loyal community of gearheads and thrill seekers.



Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.
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SRT Len: Revving Up the YouTube Car Scene with High-Speed Humor
SRT Len is a U.S.-based automotive content creator known for merging high-performance builds with prank-style storytelling. His YouTube channel is packed with real-time reactions, car chases, and unscripted chaos involving muscle cars and luxury performance vehicles. Unlike creators who rely on polished cinematics, Len keeps the energy raw and the edits fast-paced. His videos often feature his Demon 170 Charger and BMW M4 Competition in wild scenarios that blur entertainment and adrenaline.
What sets Len apart is his ability to inject humor into a niche typically dominated by technical breakdowns. His uploads rarely focus on specs or performance stats—instead, he creates stories around reactions, speed, and unpredictability. Viewers tune in for personality as much as cars, with moments like surprise meetups, risky stunts, or friendly challenges anchoring his best-performing videos. That balance of action and comedy defines his brand voice.

He is not isolated in the creator space either—Len frequently collaborates with names like Demonology, KLM Race, and other car YouTubers. His affiliation with platforms like YouTube Shorts and brands like CSF Radiators shows that he’s both influencer-friendly and niche-relevant. His content stays brand-safe while still pushing the edge of what’s entertaining, making him a rare fit for edgy yet trustworthy campaigns.
With over 8800 Favikon Influence Score points, Len ranks among the top 1% of car and YouTube creators in the U.S. His audience spans street car fans, prank video watchers, and automotive newcomers drawn in by personality. Whether he’s pranking a stranger or launching a Dodge into traffic, SRT Len brings a tone that’s fearless, casual, and impossible to fake.
An Influencer Active on Social Media

Multi-platform presence dominated by YouTube, supported by Instagram.
SRT's Social Media Strategy Analysis
YouTube: Where Speed and Stunts Meet Laughter

SRT Len’s YouTube channel is his strongest asset, with 859K followers and a performance score of 87.2/100. His content leans heavily on adrenaline-fueled automotive experiences—BMW M4 chases, Demon 170 showcases, and high-speed edits shot in cinematic formats. These aren’t casual vlog uploads; they’re tightly edited, prank-infused videos that blend humor and horsepower. His best-performing videos often feature fast cars in urban environments paired with outlandish commentary or surprise reactions.
Despite an average activity of just 3.4 videos per month, he averages 917.8K views per post—evidence of a loyal audience and strong algorithmic traction. His engagement rate of 3.68% reflects above-average interaction for his niche, driven by title hooks like “I crashed into WHO??” and wild challenges. Posting mostly in the early hours (around 7 PM EST), he’s nailed a release rhythm that likely hits U.S. viewers before work or school. While growth has flatlined at 0%, this may reflect the plateau effect of large accounts rather than declining interest.

SRT Len’s audience is primarily U.S.-based, English-speaking car lovers who expect two things from his uploads: extreme visuals and loud personality. His performance places him in the Top 1% of YouTubers in the U.S., ranked #2,166 nationally and #9,906 globally. His status as a car-centric entertainer rather than a technical reviewer separates him from other creators in the same category, appealing more to Gen Z thrill-seekers than to spec-focused viewers.
This positioning makes his channel a hotspot for automotive product placements, entertainment tie-ins, and streetwear collaborations. Past partnerships with brands like KLM Race and CSF Radiators show he’s open to B2C brand deals rooted in car culture. With a rate of $10K/post, brands looking for virality and visibility in automotive youth spaces will find high impact through Len’s YouTube presence.
- Username: @SRTLen
- Influence Score: 87.2/100
- Followers: 859K
- Activity: 3.4 videos/month
- Engagement Rate: 3.68%
- Growth: 0% (30 days)
- Average Engagement: 31.6K
- Posting Habits: Once a month at 7 PM EST
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Instagram: Behind-the-Scenes with a Streetwear Twist

With 450.7K followers and a score of 82.2/100, SRT Len’s Instagram page (@srt.len) serves as a gallery of luxury cars and personal swagger. His feed is filled with polished shots of wrapped vehicles like his purple BMW M4 and candy-colored supercars, usually staged against dramatic skies or modern architecture. What makes his profile pop is the combination of automotive porn and intentional fashion choices—baggy jeans, designer fits, and signature poses that align with his street-racer persona.
His engagement rate stands at 2%, a solid figure considering his lower frequency of just 2 posts per month. Each post still brings in roughly 260.6K views and 9K engagements, showing that visual quality and brand identity outweigh volume here. The May 15 post, for instance, featuring Len standing between a McLaren and his M4, pulled over 64K likes—proof that high-impact visuals alone can drive performance.

Unlike creators who overuse carousels or text-heavy posts, Len leans into minimal captions and strong visual storytelling. Emojis and short phrases like “Slow cars 💜” define his voice—confident, cryptic, and built for quick reactions in the comments. Posting around 3 PM EST aligns with early-morning scroll habits and may give his content a boost during the low-competition window.
Instagram is where Len cultivates influence and brand aesthetics. It’s less about pushing full-length stories and more about maintaining visual dominance. This platform works as his credibility anchor—drawing in followers who then explore deeper content on YouTube.
- Username: @srt.len
- Influence Score: 82.2/100
- Followers: 450.7K
- Activity: 2 posts/month
- Engagement Rate: 2%
- Growth: 0% (30 days)
- Average Engagement: 9K
- Posting Habits: Twice a month at 3 PM EST
TikTok: Ghosted but Not Forgotten

Although SRT Len has 60.9K followers on TikTok under @nolimitlen, the account is inactive, with no new videos in over 2 years. With a low score of 9/100 and 0% engagement or growth, the platform no longer reflects his current strategy. However, it’s clear from older activity that this was once a testing ground for raw, unfiltered pranks and short car-related clips.
TikTok content from Len was likely used to fuel YouTube traffic by teasing parts of longer videos or showcasing behind-the-scenes footage. Unlike his polished Instagram feed or staged YouTube content, this space may have allowed for quick hit trends and reaction-style content. However, without consistent updates, the momentum faded and algorithmic visibility dropped.
- Username: @nolimitlen
- Influence Score: 9/100
- Followers: 60.9K
- Activity: 0 posts/week
- Engagement Rate: 0%
- Growth: 0%
- Average Engagement: 0
- Posting Habits: Once a year at 5 PM EST
X (Twitter): Practically Inactive, Strategically Ignored

SRT Len’s X profile (@srtlenyt) is largely inactive, with no new tweets in over two months and a follower base of just 3.2K. His influence score sits at a mere 9.1/100, making it his weakest-performing channel by far. Unlike his cinematic content on YouTube and Instagram, his X page lacks personality, updates, or any trace of recent interaction. He doesn't retweet fan edits, engage with automotive news, or plug upcoming content, which sets him apart from car creators who rely on X for hype-building.
His inactive presence aligns with the type of content he produces—highly visual, tightly edited videos that offer little opportunity for real-time commentary. Len hasn’t adjusted the header or bio in months, which still reads more like a placeholder than a functioning channel. This passive setup suggests he views the platform more as a name-holder than a tool. There’s no use of hashtags, no pinned tweet, and no effort to create shareable formats that fit X’s rapid engagement style.

Even during big YouTube drops or major car events, Len doesn’t use X to amplify reach or join trending conversations. His focus is entirely on vertical video ecosystems like YouTube and Instagram, where visuals drive discovery. While many creators use Twitter to share clips, quote fan reactions, or go viral through humor, Len skips all of it. This isn’t a gap in his workflow—it’s a deliberate absence rooted in prioritizing platforms that match his style.
Despite the dormancy, holding the @srtlenyt handle gives him future flexibility. If he decides to promote live meetups, limited merch drops, or exclusive car events, the handle could serve a one-way announcement role. But until then, X remains a silent asset, disconnected from his brand’s current audience flow. For brands, this channel offers no present value unless part of a broader multi-platform repost plan.
- Username: @srtlenyt
- Influence Score: 9.1/100
- Followers: 3.2K
- Activity: 0 tweets/week
- Engagement Rate: 0%
- Growth: 0%
- Average Engagement: 0
- Posting Habits: Once a year at 4 PM EST
SRT Len’s Social Media Influence Summary

With an overall Favikon Influence Score of 8,813 points, SRT Len ranks in the Top 1% across YouTube and the Cars & Experts category both in the U.S. and globally. He’s positioned at #41 in Cars & Experts U.S. and #9906 on YouTube worldwide, highlighting his strong authority in automotive content. His consistent engagement and niche dominance make him a high-impact partner for car-focused brand campaigns.
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Content Strategy: Speed, Personality, and Chaos
SRT Len’s content strategy is simple but effective—combine extreme cars, unpredictable reactions, and casual humor to draw in fans. He’s not the guy for polished cinematic edits or long-winded product reviews. Instead, his edits are fast-paced, cuts are chaotic, and the setups feel spontaneous—making viewers feel like they're riding shotgun in real life.
Reachability and Partnerships

SRT Len’s reachability is tightly controlled, with no public email listed on any of his platforms. Unlike many automotive influencers who promote sponsorship channels in bios or Linktrees, Len offers no clear inbound path for partnerships. His Instagram and YouTube descriptions contain no contact info or brand inquiry forms. This suggests that outreach is either handled privately through management or that brand selection is highly curated.

His lack of visible DMs or agency tags implies a preference for closed-circle collaboration, likely vetting deals through personal networks. Despite high engagement and elite rankings, he doesn't chase volume in sponsorships—his feed is free of frequent ad tags or product placements. This quiet, high-impact model appeals to premium brands seeking exclusivity. For marketers, direct access likely requires insider connection or prior mutual awareness.
Conclusion: Driving Influence with Speed, Style, and Selective Presence
SRT Len is a top-tier automotive creator who knows how to mix horsepower with personality. With over 1.3M combined followers and a strong showing on YouTube, he’s a proven entertainer with staying power in the car community. His laid-back approach and signature humor make him stand out in a genre that often leans too serious. For brands in the car, tech, or youth lifestyle sectors, Len offers an ideal mix of visibility and relatability. He’s not just another gearhead—he’s a full-throttle creator who’s in it for the fun, the fans, and the ride.
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