Who is Steven Pope?

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Steven Pope: Building Empires One Amazon Seller at a Time

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Steven Pope has turned his experience as an Amazon seller into a blueprint for thousands of entrepreneurs. Known for his straightforward, sometimes cheeky take on e-commerce, he simplifies the chaos of Amazon selling into actionable insights. His voice blends technical know-how with authenticity, making him one of the most trusted figures in the Amazon FBA space.

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1. Who he is

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Steven Pope is the founder of My Amazon Guy, an agency dedicated to helping brands scale on Amazon through SEO, PPC, and catalog management. With over 6 billion dollars in managed sales and more than 450 brands under his guidance, Steven is a proven leader in e-commerce growth. Before becoming a household name in the Amazon community, he built his expertise from the ground up as a seller himself, developing deep knowledge of the platform’s complexities. His agency not only drives results for clients but also fosters community, mentoring countless sellers through educational content, live streams, and his signature Finding Prosperity newsletter.

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2. A network of heavyweights

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Steven’s connections span the entire Amazon ecosystem. He regularly interacts with brands like Amazon, Helium 10, and Trivium Group, alongside other e-commerce experts and agency founders. His network includes top sellers, consultants, and software companies that shape how the industry evolves. This wide professional circle keeps his perspective sharp and his influence far-reaching across the e-commerce and tech space.

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3. Why people listen

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People follow Steven because he makes complex topics sound simple. His tone is conversational, direct, and sometimes playfully rebellious, which stands out in a sea of corporate voices. Whether he’s breaking down SEO strategies or celebrating his Filipino team’s achievements, his posts always carry a sense of authenticity and gratitude. He doesn’t sell a fantasy; he shares a process. That’s why Amazon sellers trust him—not as a guru, but as one of their own.

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4. Authenticity that resonates

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Steven’s Favikon Authenticity Score sits at 96.5/100, reflecting his genuine and down-to-earth online presence. His engagement feels human, with real conversations from business owners and industry peers. His posts often include photos of his team, personal stories about his journey, and behind-the-scenes insights that show the reality of running a company. He mixes data-driven content with humor and transparency, proving that credibility can come with personality.

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5. Numbers that back it up

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Steven has 67.3K followers on LinkedIn, ranking in the Top 1% of LinkedIn creators in the U.S. and the Top 6% in the U.S. Amazon FBA category. His content attracts consistent engagement with an 82/100 engagement quality score and a 92/100 post content rating. He maintains a steady rhythm of 63 posts per month, a reflection of both his discipline and passion for sharing value. With an Influence Score of 7,700 points, his visibility continues to rise steadily, backed by an organic 3.02% growth rate.

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6. Collaborations that matter

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Steven’s collaborations extend across key e-commerce and SaaS players, including Amazon, Helium 10, and Trivium Group. His partnerships often involve joint educational initiatives, product discussions, and platform insights. He also hosts team-focused events such as the My Amazon Guy Cebu Dinner, celebrating his growing Filipino workforce and community. Through these collaborations, Steven builds bridges between sellers, agencies, and platforms that define the future of Amazon commerce.

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7. Why brands should partner with Steven Pope

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Working with Steven means tapping into one of the most respected and relatable voices in Amazon strategy.

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• Educational content collaborations around e-commerce growth and seller best practices.

• Thought leadership series or workshops on PPC, SEO, and catalog optimization.

• Sponsored integrations within his Finding Prosperity newsletter for high-value audience reach.

• Speaking engagements or live webinars focused on scaling brands within the Amazon ecosystem.

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8. What causes he defends

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Steven actively supports Education for Everyone and Gun Safety Activists, using his platform to promote awareness and accountability. He highlights the importance of lifelong learning for business owners and encourages professional development across his community. Beyond e-commerce, he advocates for balanced, values-driven leadership that prioritizes safety, education, and human well-being both in and outside of business.

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9. Why Steven Pope is relevant in 2025

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As the Amazon marketplace becomes more competitive and AI reshapes e-commerce marketing, Steven’s experience is more valuable than ever. He represents a new wave of business educators who combine deep technical understanding with human insight. His teachings help sellers navigate the algorithmic shifts and automation tools shaping online retail. In 2025, his voice remains essential for anyone serious about sustainable growth on Amazon.

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Conclusion: Leading by example

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Steven Pope is not just teaching e-commerce; he’s redefining it. His blend of honesty, humor, and hard-earned expertise inspires sellers to think bigger while staying grounded. He shows that success on Amazon is not about quick hacks but long-term commitment, curiosity, and community. In a fast-changing industry, Steven stands out as a builder who leads by sharing what he knows and living what he teaches.

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