Who is Taylor Hirstein aka HumorBagel?

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Taylor Hirstein aka HumorBagel: Building a Comedy Empire, One Toot at a Time

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Taylor Hirstein, widely recognized as HumorBagel, carved out his niche by leaning fully into immature comedy—particularly fart humor—and turning it into a viral identity. He doesn’t just crack a few silly jokes; his brand revolves around full-blown absurdity, often pairing physical comedy with exaggerated facial expressions and surreal scenarios. His signature content includes gags like “air horn at the gym” or toilet paper disasters in public places. The humor is unapologetically juvenile, and that’s exactly what his audience loves.

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Unlike other creators who dabble in trends, Taylor builds recurring characters and catchphrases that form an internal universe fans recognize. Whether it's his fart gun prank or absurd voiceovers, his videos follow a recognizable pattern of chaos, making them immediately identifiable. He rarely breaks character, keeping a straight face in the middle of over-the-top stunts, which adds to the awkward hilarity. His comedic tone doesn’t shift depending on platform—it’s consistently ridiculous.

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Taylor’s audience isn't just here for laughs—they’re in on the joke. His comments are often filled with fans quoting his most absurd punchlines or tagging friends to “watch this one again.” This deep viewer recognition allows him to drive loyalty in ways that polished comedians often miss. His followers appreciate that he doesn’t chase aesthetics or trends—he delivers chaotic, unfiltered fun every time.

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Beyond the content, Taylor's rise is rooted in consistency and timing. His weekly upload cadence, unusual filming hours (including 11 PM EST and 1 PM EST slots), and unexpected public setups show that each prank is carefully orchestrated to maximize reactions. He’s turned the niche of toilet humor into a high-engagement machine, with millions of views per month across platforms. For Taylor, the punchline isn’t just a joke—it’s an entire spectacle.

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An Influencer Active on Social Media

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Taylor Hirstein maintains strong influence on Instagram, TikTok, and YouTube, focusing on comedic entertainment that resonates with millions. His Twitter (X) presence, by contrast, is inactive.

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Taylor Hirstein's Social Media Strategy Analysis

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Instagram: Bright Chaos and High Engagement

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Taylor uses Instagram as a curated gallery of his most ridiculous ideas—whether that’s posing with an inflatable bagel suit or staging elaborate “fart photo shoots.” His content thrives on contrast: clean, colorful aesthetics mixed with unexpectedly juvenile captions. Every post has a deliberate build-up, usually leading to a punchline buried in the carousel. With 2.3M followers and a 1.17% engagement rate, this platform rewards his ability to balance visual humor with tight storytelling.

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Posting around six times a month, Taylor sticks to early-morning uploads, timing content to catch users on their first scroll. His most popular format includes side-by-side “expectation vs. reality” skits that exaggerate daily mishaps in absurd ways. He rarely uses trending audio or memes—instead, he relies on his own creative concepts, often anchored around bathroom humor or surreal scenarios. This originality makes him distinct in a sea of generic influencer content.

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Taylor’s Instagram persona, “HumorBagel,” is reinforced through running gags like his imaginary feud with his houseplants or his overly dramatic life updates ("just got rejected by a bagel brand again"). These callbacks create a sense of in-joke familiarity among his audience. Even when promoting partnerships, he embeds the product into his fictional universe rather than forcing a hard sell.

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His visuals often feel cinematic—he puts effort into lighting and composition, even for something as silly as a fart joke in a tuxedo. The result is a feed that feels polished but never too serious, blending influencer polish with chaotic comedy. Instagram isn’t just a dump for his TikToks; it’s where his humor is visualized and given room to breathe.

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• Username: @humorbagel
• Influence Score: 91.6 / 100
• Followers: 2.3M
• Activity: 6 posts/month
• Engagement Rate: 1.17%
• Growth: +2.73% (30 days)
• Average Engagement: 26.5K
• Posting Habits: Once a week at 11 PM EST

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TikTok: Taylor’s Natural Playground

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On TikTok, Taylor’s videos lean into quick-hit comedy—most are under 30 seconds and packed with escalating punchlines. His series “Things That Shouldn’t Fart But Do” has become a recurring hit, attracting millions of views. The production style is minimal: one room, one prop, and his expressive face. But the ideas? Completely unhinged and deeply specific to his brand of chaos.

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TikTok is where Taylor experiments fastest, testing out punchlines that may later be expanded on YouTube or Instagram. He rarely uses trending challenges, preferring instead to invent his own weird universes—like a fart-powered time machine or “Bagel Dad,” his alter ego. His 2.2M followers are hooked on this high-concept stupidity and his 0.99% engagement rate reflects the loyalty of a niche but enthusiastic crowd.

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He posts once a week, a slow pace by TikTok standards, but the irregular cadence makes each drop feel like an “event.” He often pairs mundane life observations with exaggerated sound effects, giving everyday irritations the tone of an action movie. This strategy aligns perfectly with the TikTok algorithm’s love for novelty and unpredictability.

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What separates him from other comedy creators on the platform is his total disregard for slick editing or viral formulas. He’ll interrupt skits mid-sentence, add nonsensical voiceovers, or scream at inanimate objects—all in the name of making people laugh. TikTok is where Taylor gets weird, and his audience shows up for the chaos every time.

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• Username: @humorbagel
• Influence Score: 85.3 / 100
• Followers: 2.2M
• Activity: 1 video/week
• Engagement Rate: 0.99%
• Growth: 0% (30 days)
• Average Engagement: 21.7K
• Posting Habits: Once a week at 1 PM EST

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YouTube: Longer Pranks and Skits

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YouTube is where Taylor fully unpacks his universe. With over 1M subscribers, his channel is a mix of mini-series, themed prank compilations, and character-driven narratives like “The Flatulence Files.” Each video has a clear arc, often involving a ridiculous premise taken way too seriously—like testing whether fart noises improve cooking skills.

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He uploads about two videos per month, always on schedule and usually paired with dramatic titles like “THE FART THAT SHOOK MY MARRIAGE.” The production values are clean but intentionally campy—green screens, dramatic slow-mo, and absurd costumes are his trademarks. His channel isn’t just a collection of gags; it’s a comedic universe with its own logic.

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Taylor uses YouTube to build continuity across his content. Recurring characters (like his overly competitive uncle or his emotionally damaged Alexa) allow fans to invest in running stories, which drives return viewership. His average video earns around 300K views and 13.9K engagements, a testament to both his reach and his ability to hold attention in longer formats.

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Product integrations here are more elaborate—he once staged a fake game show to promote a brand, complete with audience laughter and confetti cannons. For Taylor, YouTube is a playground for ambitious nonsense, where fart jokes meet filmmaking effort. It’s this blend that helped him earn his Gold Play Button and solidified his place in digital comedy.

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• Username: @HumorBagel
• Influence Score: 87.5 / 100
• Followers: 1M
• Activity: 2.1 videos/month
• Engagement Rate: 1.35%
• Growth: +1.36%
• Average Engagement: 13.9K
• Posting Habits: Twice a month at 7 PM EST

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X (Twitter): No Longer Active

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Taylor’s X account (@taylorhirstein) is more like a digital ghost town. With just 1.4K followers and no tweets in over a year, it’s clear this isn’t part of his active strategy. His influence score here sits at 5.6/100, and his posting habits are virtually nonexistent. The platform lacks the visual and dynamic format that complements his brand of performance humor.

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While some creators use X for banter or hot takes, Taylor’s comedy doesn’t translate well into 280-character formats. His jokes rely heavily on facial expressions, timing, and visual absurdity—things that a text-based platform can’t deliver. With no growth and no engagement to report, this platform is effectively paused. The only noticeable use of X is as a placeholder to maintain his handle consistency across platforms.

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• ‍Username: @taylorhirstein‍
• Influence Score: 5.6 / 100‍
• Followers: 1.4K‍
• Activity: 0 tweets/week‍
• Engagement Rate: 0%‍
• Growth: -0.1%‍
• Average Engagement: 0‍
• Posting Habits: Once a year at 5 PM EST

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HumorBagel’s Social Media Influence Summary

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Taylor ranks in the top 1% across several categories on Favikon, confirming his status as a high-tier creator in the humor space. He holds the #1540 spot for Instagram in the United States and is ranked #510 in Video Entertainment in the U.S. His global rankings also place him in the top 1% — which is especially notable given his niche humor.

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Learn more about the Favikon Methodology here

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Content Strategy: Fart Jokes, Absurd Skits, and Loyal Laughs

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Taylor’s content isn’t trying to impress — it’s trying to make you laugh with the dumbest joke you’ve heard all day. That’s the strategy. His brand works because it’s clear: fart jokes, chaotic editing, weird outfits, and out-of-context humor. The consistency of tone across platforms helps followers immediately recognize his style. He doesn’t stray into other niches like beauty, lifestyle, or commentary. He sticks to humor — not the sophisticated kind, but the kind you laugh at even when you didn’t want to. That focus allows him to sharpen his identity and become the go-to account when people need a brain break.

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Reachability and Partnerships

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Taylor Hirstein is most reachable through his Instagram DMs, where he often replies to fan comments and occasionally reshared audience reactions to his pranks. Despite his comedic tone, brands can expect professional follow-through—his previous collaborations have included polished ad reads delivered mid-sketch without disrupting the humor. He’s also open about paid partnerships in captions, maintaining transparency with his audience. HumorBagel’s contact info is not publicly listed, but outreach via Instagram or YouTube partnerships has proven effective.

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Brand alignment is key for Taylor—he tends to work only with sponsors that suit his immature comedy style or allow creative freedom. Attempts to shoehorn serious or luxury products into his content have been notably absent, hinting at selective filtering. His fanbase skews young and comedy-focused, making campaigns for party games, food, or quirky lifestyle products a natural fit. Taylor’s partnerships work best when the product becomes part of the joke, not just a side mention.

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Conclusion: Building a Comedy Empire One Fart Joke at a Time

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Taylor Hirstein, aka HumorBagel, proves that sticking to what makes people laugh can be a powerful strategy. His growth across Instagram, TikTok, and YouTube shows that people aren’t tired of silly humor — they’re actually craving it. With viral potential baked into every post, Taylor has built a digital comedy brand that’s loud, goofy, and unmistakably his.

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