Who's Who on Social Media
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Who is Tom Fishburne?

Tom Fishburne turns marketing headaches into cartoons you actually want to read. His work is clever, sharp, and quietly brilliant.

November 7, 2025
Elena Freeman
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Elena Freeman

Elena Freeman designs partnerships and events at Favikon. She cares about building spaces where creators, brands, and ideas meet in ways that feel real and memorable. From partner programs to community gatherings, she focuses on making connections that spark collaboration and professional growth.

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Tom Fishburne: The Marketoonist who makes marketing make sense (and smile)

Tom Fishburne turns marketing headaches into cartoons you actually want to read. His work is clever, sharp, and quietly brilliant. He mixes real industry insight with a light touch, so his point lands without a lecture. For marketers, his cartoons are a mirror, a laugh, and a nudge all at once.

1. Who he is

Tom Fishburne is the Marketoonist a cartoonist, author, and global keynote speaker focused on marketing and business. He spent decades inside the industry before turning his experience into a sketchpad for marketers. His cartoons distill complex ideas into a single frame, and his writing expands those frames with smart context. He runs a popular newsletter and speaks at conferences around the world. That combo of practitioner chops and creative voice gives his commentary weight and wit.

2. A Network of Heavyweights

Tom plugs into marketing leaders, agency chiefs, academics, and conference organisers. His audience includes brand teams, CMOs, and consultants who spot themselves in his cartoons. He collaborates with publishers and marketing platforms and is a regular on event programmes. That mix keeps him visible across trade events, online communities, and industry media.

Tom Fishburne's sphere of influence

3. Why people listen

Tom Fishburne's popular posts across social media

Tom speaks truth with a wink. His cartoons are plain to scan and sharp enough to share. People follow him because he simplifies without dumbing down. He surfaces common industry blind spots and makes them memorable. The result is content that gets saved, cited, and forwarded in Slack threads.

4. Authenticity that resonates

Tom Fishburne's Authenticity Score Details

Tom’s Favikon Authenticity Score sits at 98.5/100, which shows his presence is seen as genuine and original. His posts are original drawings and personal reflections, not recycled slides or templated hot takes. The newsletter and on-the-ground examples from client work add context that proves the cartoons come from experience. That authenticity makes audiences trust his contrarian views.

5. Numbers that back it up

Tom Fishburne's social media rankings

Tom has built a steady and engaged following over many years, placing him in the top ranks for marketing creators on LinkedIn. His posts routinely earn thousands of reactions and hundreds of comments. Content engagement is high quality, with industry discussion and debate rather than bland applause. He publishes regularly, mixing cartoons, short essays, and event updates to keep momentum.

6. Collaborations that matter

Tom partners with events, marketers, and platforms that value insight plus personality. His work has been featured in newsletters, marketing blogs, and conference programmes. He teams with organisations to create shareable content that sparks conversation and learning. These collaborations boost both thought leadership and audience reach.

7. Why brands should partner with Tom Fishburne

(Source: @Tom Fishburne, LinkedIn, July 7 2025)

Working with Tom gives brands a rare blend of insight and shareability.

  • Thought leadership series: Co-create a cartoon-driven white paper or newsletter series that simplifies complex ideas.
  • Conference keynote + visuals: Combine a live talk with custom cartoons to amplify event impact.
  • Branded content: Commission campaign cartoons that reflect brand truth while remaining honest and funny.
  • Workshops: Run creative sessions that teach teams how to use storytelling and humor in marketing.

8. Why Tom Fishburne is relevant in 2026

In an era where content noise grows and attention fragments, Tom’s work cuts through. His visual-first approach suits short attention spans and social formats. As marketing leans into creativity, strategy, and human storytelling, his cartoons become handy tools for teams who need to explain ideas fast. That makes him valuable to agencies, brands, and educators navigating change.

Conclusion: Why His Voice Matters

Tom Fishburne blends lived marketing experience with a clear creative voice. His cartoons turn common mistakes into teachable moments that stick. For brands and teams that want insight with personality, Tom offers credibility, clarity, and a laugh. He helps marketers see their blind spots and, crucially, shows them a better way forward.


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