How LateNode Went from Zero to 100% of Global Influencer Deals with Favikon
"I faced a shadow ban and personal verification because I did a lot of searching and LinkedIn thought I was a robot."
- Julia Urazaeva, Influencer Marketing Manager, Latenode
About Julia
Meet Julia Urazaeva, Influencer Marketing Manager at Latenode. Julia joined the company in March 2026 and quickly took ownership of its entire influencer marketing function, building the outreach engine, sourcing strategy, and creator database from scratch, with no prior infrastructure to build on.
Within months of adopting Favikon, Julia went from zero active worldwide influencer partnerships to running a fully operational global campaign, sourcing every single collaborator through the platform.
About Latenode
Latenode is an AI automation platform that helps businesses automate workflows and operational processes using AI agents, integrations, and no-code/low-code tools. Companies use Latenode for use cases such as AI-powered inbound call handling, appointment booking, lead routing, content automation, CRM workflows, and multi-step AI agent systems connected to real business tools. In addition to its self-serve platform, Latenode also offers managed automation services implemented and supported by its team and partners.
• Core product: AI agents for phone, booking & business process automation
• Target market: B2B SaaS, creators & influencers in the tech and software space
• Marketing focus: Worldwide influencer partnerships at scale
• Using Favikon since: March 2026
Before Favikon
When Julia joined Latenode, influencer marketing was effectively at a standstill. The core problem wasn't effort, it was scale. Reaching the volume of creators needed for an effective campaign through manual methods was simply impossible.
• LinkedIn anti-bot limits were a hard ceiling on outreach. Julia needed to contact 200–300 influencers per campaign, but repeated manual searching triggered shadow bans and personal verification screens. LinkedIn literally prevented her from doing her job at scale.
• Manual email enrichment was fragmented and slow. Finding contact details one by one across tools was unsustainable, each prospecting cycle consumed hours that should have gone toward campaign strategy.
• Zero worldwide influencer partnerships existed before Favikon. A short trial period of 1–2 weeks of manual searching produced no successful collaborations. Scaling was the missing ingredient and there was no path to it without the right tooling.
After Favikon
Julia rebuilt the influencer program from the ground up using Favikon as the core sourcing and enrichment layer. The platform didn't just save time, it unlocked a category of work that hadn't been possible before.
1 / Core workflow — Prompt-based creator discovery
Julia uses Favikon's "Create Search" as her primary tool, typing a natural language description of the ideal creator rather than navigating manual filters. Fast, intuitive, and built for scale.
2 / Precision targeting — Lookalike sourcing
When a known creator is a strong fit, Julia uses the Lookalike feature to find similar profiles, narrowing the search to the exact niche and audience type she needs for each campaign.
3 / Contact enrichment — Email enrichment at scale
Favikon's email enrichment fills the gaps when corporate tools can't surface contact details. Julia exports enriched lists directly into SmartLead for automated outreach sequencing.
4 / Organisation — Campaign-level list management
Julia keeps all worldwide influencer data inside Favikon's contact system, organized by campaign. The preferred contacts feature gives her a single, reusable source of truth across every activation.
Results
Since integrating Favikon in March 2026, Julia has turned a stalled influencer function into a fully operational global campaign engine.
• Every worldwide influencer collaboration came from Favikon. Julia states that 100% of global influencer partnerships her company has run since March were sourced through the platform, a direct result of the scale it enabled.
• 5–10 hours saved per week across search, enrichment, and list management, the equivalent of a full working day reclaimed for higher-value campaign strategy.
• Julia recommends Favikon to B2B SaaS competitors. Her conviction in the platform is strong enough that she acknowledges rivals in the same vertical would benefit from it — an unusually honest endorsement.
