Top 25 Influencer Marketing Thought Leaders in the US in 2025

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24. Lauren Roth

Lauren Roth is an influencer marketing consultant specializing in community engagement and brand partnerships. She helps consumer brands craft influencer strategies, source creators, manage social communities, and execute activations. Known for building authentic creator programs, hosting events, and educating teams through Substack newsletters and NYC-based initiatives.

LinkedIn Score: 77.8/100

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23. Jamie Gutfreund

Jamie Gutfreund is a seasoned marketing executive and founder of Creator Vision, specializing in creator marketing strategies. With a strong background in data-driven insights, she has held leadership roles at major companies like Microsoft and CAA. Jamie is recognized for her expertise in the creator economy, having launched initiatives like the Creator Academy and contributed to significant revenue growth for brands. She actively engages in discussions about the intersection of technology, marketing, and community building, often speaking at high-profile events.

LinkedIn Score: 79.1/100

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22. Christina Westley

Christina Westley is a NYC-based influencer marketing leader and diversity advocate. Founder of Real Social LLC and getsocialfeed, she curates Social Feed and Social Setting to champion Black influencers, inclusive brand partnerships, and DEI-driven programs. Her content covers influencer strategy, casting, events, grants, and industry education for brands and creators, with a strong emphasis on social impact and opportunities in the creator economy. Recommendations: Everette Taylor, Kaya Nova.

LinkedIn Score: 79.6/100

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21. Chris Ryan

Chris Ryan is a seasoned talent manager specializing in influencer marketing, with over 20 years of experience in entertainment and media. He focuses on building strong relationships between creators and brands, ensuring successful partnerships that align with both parties' goals. His expertise includes experiential marketing and event sponsorship, and he actively advocates for diversity and ethical practices in influencer marketing. Chris is also known for his insights on social media trends and the evolving landscape of creator representation.

LinkedIn Score: 79.7/100

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20. Avi Gandhi

Avi Gandhi is a seasoned professional in the Creator Economy, focusing on helping creators monetize their content and build sustainable businesses. With a background as a former WME agent and executive, he emphasizes education and community support for creators. His initiatives include the Creator Logic newsletter and community, aimed at empowering creators to achieve significant income. He actively engages in discussions about the evolving landscape of influencer marketing and the economic dynamics affecting creators.

LinkedIn Score: 81.6/100

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19. Robyn Nissim

Robyn Nissim is a US-based, first-generation social media and influencer marketing expert who built brand channels for Michelin, Nissan, Ulta Beauty, Anastasia Beverly Hills, and Alo Yoga. An executive educator, she leads Social Proof Group Training, teaching brands and individuals how to turn social into a revenue-driving growth engine through structured processes and data-driven insights.

LinkedIn Score: 82/100

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18. Austin Riess

Founder and creator-economy strategist promoting creator-owned platforms and social commerce. Leads Bump Connect and Bump Syndicate, helping brands and creators grow with authentic storytelling, audience ownership, and built-in monetization. Delivers data-driven marketing insights, platform trends, and practical tactics for building communities, monetizing content, and moving beyond traditional advertising.

LinkedIn Score: 82.1/100

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17. Keith Bendes

Keith Bendes is a prominent figure in the creator economy and influencer marketing, serving as VP of Strategy at Linqia and a contributor to Forbes. He is recognized for his insights on the intersection of marketing and technology, having worked with major brands like Pepsi and Microsoft. Keith is also a podcast host and industry speaker, sharing knowledge on effective influencer strategies and the evolving landscape of digital marketing. His content often emphasizes the importance of creator partnerships and data-driven marketing approaches.

LinkedIn Score: 82.2/100

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16. Jon Youshaei

Jon Youshaei is a creator and journalist with a background in product marketing at YouTube and Instagram. He shares insights on content creation, interviewing top creators like MrBeast and MKBHD. His social media presence includes a focus on creator education, industry trends, and behind-the-scenes content. He has been featured in major publications and collaborates with brands for sponsorships. Jon also runs a Discord community for creators and offers consulting services.

LinkedIn Score: 83.1/100

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15. Vin Matano

Vin Matano is a B2B influencer marketing expert and entrepreneur documenting his journey of building a business in his 20s. He shares insights on the creator economy, marketing strategies, and personal growth through various social media platforms. His content includes lessons learned from running a startup, viral marketing stunts, and reflections on work-life balance. Vin engages with his audience by sharing both successes and challenges, aiming to inspire others in the entrepreneurial space.

LinkedIn Score: 85.9/100

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14. Phil Ranta

Phil Ranta is an entrepreneur in the digital media industry. He is the Chief Operating Officer at Fixated, a company that builds scalable businesses around top content creators and develops digital strategies for publishers and brands. Before joining Fixated, Phil was the Head of Gaming Creators, North America at Facebook, as well as the Head of Creators at Mobcrush. He was also the COO of Studio71, one of the world's largest MCNs, and was the recipient of Fullscreen's first "Founders Award" for his role in building the industry-leading company. Phil is a pioneer of the digital media revolution, having been a pre-YouTube professional web video producer, video content app creator, and early executive in the MCN boom with two successful exits. He has also worked as a successful comedian, producer, and director, and is a content creator himself.

LinkedIn Score: 86.4/100

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13. Andy Cloyd

Andy Cloyd is a co-founder and CEO at Superfiliate, a platform that streamlines influencer, affiliate, and ambassador workflows. His social media presence focuses on entrepreneurship, startup culture, and the dynamics of influencer marketing. He shares insights on company growth, product launches, and team development, often highlighting the importance of company culture and customer experience. Cloyd's posts reflect a strong engagement with the tech and e-commerce sectors, showcasing his expertise in building and scaling businesses.

LinkedIn Score: 86.6/100

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12. Jim Louderback

Jim Louderback is a prominent figure in the creator economy, known for his leadership roles in digital media, including as former CEO of VidCon. He writes a weekly newsletter, 'Inside the Creator Economy,' where he shares insights on trends, challenges, and innovations in the creator space. His content often discusses the intersection of technology, media, and the evolving landscape of digital creators, emphasizing the importance of community and collaboration. He actively engages with industry events and advocates for creator rights.

LinkedIn Score: 87.4/100

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11. Jack Adler

Jack Adler is the founder of Out2Win Sports, an athlete marketing intelligence platform. He focuses on athlete marketing, the creator economy, and philanthropy, having raised over $80,000 for various charities through initiatives like the 3 Dollar Challenge. Recognized as a rising sports business leader, he shares insights on entrepreneurship, personal branding, and the intersection of sports and technology. His posts often highlight achievements, team appreciation, and the importance of resilience in business.

LinkedIn Score: 87.4/100

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10. Brendan Gahan

Brendan Gahan is a prominent figure in influencer marketing, serving as the CEO and Co-Founder of Creator Authority. With over 18 years of experience, he has developed campaigns for major brands like Mountain Dew and Amazon. Gahan is recognized for his expertise in social media, contributing to publications like Entrepreneur and being featured in The New York Times. He is also a regular speaker at industry events and a co-host of the Creator Economy Live podcast, focusing on the evolving landscape of digital marketing and creator economy.

LinkedIn Score: 87.6/100

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9. Kudzi Chikumbu

Kudzi Chikumbu is a Creator Marketing Leader with a strong background in the creator economy, having previously worked at TikTok. He is a keynote speaker and VC advisor, focusing on empowering creators and businesses through innovative marketing strategies. His content often revolves around career development, personal branding, and the importance of authenticity in the digital space. Kudzi actively engages with audiences through various platforms, sharing insights on leveraging social media for professional growth.

LinkedIn Score: 87.7/100

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8. Lindsey Gamble

Lindsey Gamble is a creator economy expert and influencer marketing consultant with over seven years of experience. She provides actionable insights through her newsletter and has worked with major brands like Tyson Foods and GoPro. Recognized as a LinkedIn Top Voice, she focuses on strategic consulting, influencer marketing innovation, and content creation. Lindsey actively engages in discussions about the evolving landscape of influencer marketing and the creator economy, sharing her expertise through various platforms and speaking engagements.

LinkedIn Score: 87.9/100

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7. Brett Dashevsky

Brett Dashevsky is a prominent figure in the creator economy, serving as the founder of Creator Economy NYC and Head of Content Creators at Kickstarter. He focuses on building communities for content creators through events and insightful media. His expertise lies in fostering connections and supporting creators in launching their projects. Dashevsky emphasizes the importance of personal branding and community engagement, sharing valuable insights on the evolving landscape of the creator economy.

LinkedIn Score: 88.5/100

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6. Brianna Doe

Brianna Doe is the founder of Verbatim, a marketing agency specializing in growth marketing, content, and influencer marketing. With over 13 years of experience, she shares insights on entrepreneurship, leadership, and career growth through her podcast and social media. Her posts often emphasize people-first leadership, the importance of professional growth, and the challenges faced by women in business. Brianna advocates for a supportive work environment and encourages open communication in the workplace.

LinkedIn Score: 89.2/100

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5. AJ Eckstein

AJ Eckstein is the founder of Creator Match, a platform connecting brands with LinkedIn creators for impactful marketing campaigns. He shares career advice, insights on entrepreneurship, and strategies for leveraging LinkedIn for job searching. His content focuses on helping young professionals navigate their careers, emphasizing the importance of networking and personal branding. AJ is also a speaker and writer for Fast Company, with a strong presence in the Gen Z community, advocating for innovative approaches to career development.

LinkedIn Score: 90.5/100

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4. Kaya Yurieff

Kaya Yurieff is a prominent creator economy reporter at The Information, where she covers social media platforms and the evolving landscape of content creation. She has launched a successful newsletter and database focused on the creator economy, highlighting trends and insights. Kaya frequently engages with industry leaders and participates in significant events, including the White House's creator economy conference. Her work has garnered recognition, including a Webby Honoree award, and she is fluent in Polish.

LinkedIn Score: 91.9/100

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3. Uzo Ometu

Uzo Ometu is a media and product leader with deep expertise in digital strategy, audience growth, and content monetization. With over a decade of experience in streaming, subscriptions, and the creator economy, he built and scaled businesses at the intersection of technology, storytelling, and consumer engagement.

LinkedIn Score: 92.1/100

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2. Monica Khan

Monica Khan is a prominent creator economy executive and co-founder of the Bay Area Creator Economy. With extensive experience at YouTube, Facebook, and Spotter, she focuses on empowering creators and fostering community. Her work includes helping established creators grow and guiding companies in effective creator partnerships. Monica's mission is to be a voice for creators, ensuring they have access to resources and knowledge to thrive. She is recognized for her contributions to the industry and actively engages in community-building initiatives.

LinkedIn Score: 92.9/100

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1. Nick Bennett

Nick Bennett is a B2B marketing expert and co-founder of TACK, focusing on a people-first go-to-market strategy. With over 13 years in marketing, he emphasizes the importance of relationships over transactions. His content spans actionable insights on marketing, personal growth, and parenting, often highlighting his experiences as a father of three. He actively engages with his audience on LinkedIn, sharing lessons from his career and advocating for a supportive community among marketers.

LinkedIn Score: 93/100