Top 20 Marketers In Sweden In 2025

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Here's the list of the Top 20 Marketers in Sweden in 2025: 

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20. Therese Eriksson

Therese Eriksson is a Swedish award-winning filmmaker and full-time vanlifer who shares her adventures and insights on social media. With a focus on authentic travel content, she inspires her audience to embrace freedom and adventure. Her posts often highlight the beauty of nature, personal growth, and the joys of living life on one's own terms. She actively engages with brands for sponsored content, showcasing products in real-world settings. Therese has a growing following across platforms, including YouTube and Instagram.

Favikon Authority Score : 5 242 pts

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19. Thomas Falkenstedt

Thomas Falkenstedt is a Communications Manager and Photographer based in Stockholm, Sweden. His social media presence focuses on lifestyle, beauty, and wellness, showcasing products and experiences that emphasize sustainability and self-care. He engages with brands in the beauty and wellness sectors, often sharing personal reflections and insights on photography and life. His content is visually appealing and thoughtful, reflecting a deep appreciation for aesthetics and meaningful connections.

Favikon Authority Score : 5 352 pts

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18. Elin Giczi

Elin Giczi is a Video Strategist from Sweden, specializing in transforming founders into thought leaders through impactful video content on LinkedIn. Her expertise lies in strategic storytelling, on-camera presence, and effective video editing techniques. Elin emphasizes the importance of authenticity and connection in video creation, helping clients engage their audience and drive meaningful actions. She offers personalized coaching to simplify the video-making process, ensuring that her clients can effectively communicate their messages and build their personal brands.

Favikon Authority Score : 5 432 pts

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17. Anna Caroline Jansson

Anna Caroline Jansson is a content creator and social media manager based in Umeå, Sweden. She shares lifestyle content focusing on fashion, home decor, and personal experiences, often engaging her audience with questions and polls. Her posts reflect a love for summer, outdoor living, and family time, while also promoting various brands through collaborations. Anna's content is visually appealing and often includes personal anecdotes, making her relatable to her followers.

Favikon Authority Score : 5 456 pts

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16. Josef Fallesen

Josef Fallesen is a CEO and founder of Vaam, a tool designed to help B2B companies generate warm leads. He has a background in tech investment and podcasting, particularly with Businesspodden. His social media presence focuses on actionable sales tips, entrepreneurship, and promoting the Swedish version of Dragons' Den. He actively engages with his audience through shoutouts and motivational content, emphasizing the importance of networking and personal growth in sales.

Favikon Authority Score : 5 490 pts

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15. Frida Ahrenby

Frida Ahrenby is a Chief Marketing Officer at Rillion, specializing in AP automation and revenue marketing. She is recognized for her leadership in building high-performing teams and driving growth in the SaaS sector. Frida actively engages with the Nordic SaaS community and has been honored as the SaaSiest Woman 2024. Her content focuses on marketing strategies, team dynamics, and personal growth, often sharing insights from her professional journey and advocating for diversity and emotional connections in B2B branding.

Favikon Authority Score : 5 681 pts

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14. Louise Carlstedt

Louise Carlstedt, known as Copy-Lollo, specializes in helping entrepreneurs and CEOs enhance their LinkedIn presence through effective writing and strategic branding. With over 10,000 followers, she emphasizes the importance of knowing one's worth and negotiating fair compensation for services. Her content often critiques the undervaluation of women's work and promotes personal empowerment. Louise has built a successful writing agency and is recognized as a leading LinkedIn expert in Sweden.

Favikon Authority Score : 6 016 pts

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13. Alexandra Bylund

Alexandra Bylund is an entrepreneur and founder of Social Media Academy, specializing in social media management and mindset mastery. She offers coaching programs and has authored books on social media success. Her content focuses on empowering entrepreneurs to thrive in the digital space, emphasizing mental training and community building. Alexandra actively engages with her audience through workshops and social media tips, showcasing her passion for helping others achieve freedom and success in their businesses.

Favikon Authority Score : 6 029 pts

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12. Mats Uddenfeldt

Mats Uddenfeldt is a seasoned sales leader and coach with over 15 years of experience in building high-performing sales teams and closing significant software sales. He focuses on helping sales professionals master the mindset, habits, and skills necessary for career advancement. Currently on a sabbatical, Mats shares insights on personal development, career breaks, and the importance of mental resilience. He actively engages with his audience through motivational content and practical advice, emphasizing the value of purpose over possessions.

Favikon Authority Score : 6 153 pts

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11. Sara Storm

Sara Storm is a seasoned revenue expert specializing in SaaS companies, currently serving as CRO at Break the Box. With over 20 years of experience, she focuses on optimizing sales processes and driving growth through effective strategies. Her content emphasizes the importance of data quality, team collaboration, and mental health in sales. Sara actively engages with her audience on LinkedIn, sharing insights from industry events and advocating for female representation in leadership roles.

Favikon Authority Score : 6 401 pts

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10. Theo Zätterström

Theo Zätterström is a CEO and sales leader coach specializing in scaling sales teams for tech startups and scaleups. He advocates for ADHD awareness and shares insights on sales strategies, personal growth, and overcoming challenges in entrepreneurship. His content often highlights his journey, including successes and struggles, while promoting a realistic view of the sales process. He engages with his audience through motivational posts and practical advice, aiming to inspire others in the SaaS industry.

Favikon Authority Score : 6 603 pts

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9. Adam Holmgren

Adam Holmgren is a seasoned B2B marketing professional with over 10 years of experience, currently serving as Head of Demand Generation at Rillion and co-founder of Fibbler. He specializes in creating actionable insights from LinkedIn Ads data and has built a strong community of B2B marketers. His content focuses on demand generation strategies, marketing technology, and personal growth, often sharing practical advice and insights from his entrepreneurial journey. Adam is also recognized for his contributions to the marketing community through his podcast and active engagement on LinkedIn.

Favikon Authority Score : 6 700 pts

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8. Benjamin Braun

Benjamin Braun is the Chief Marketing Officer for Samsung Europe, with over 20 years of experience in marketing and digital transformation. He advocates for neurodiversity, sharing insights on the strengths of dyslexic thinking in marketing. His campaigns, such as Wildlife Watch and Missing Masterpieces, have received international recognition. He emphasizes the importance of inclusivity in the workplace and the potential of neurodivergent talent. His content often highlights innovation in technology and sustainability.

Favikon Authority Score : 6 838 pts

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7. Linda Björck

Linda Björck is a LinkedIn expert with over 25 years of experience in marketing. She specializes in training and coaching marketers, executives, and employees to achieve better results on LinkedIn. Her content focuses on social selling, employer branding, and effective marketing strategies. Linda is a sought-after speaker and has helped numerous clients enhance their LinkedIn presence, resulting in significant increases in visibility and leads. She shares practical tips and insights to navigate LinkedIn's evolving landscape.

Favikon Authority Score : 6 925 pts

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6. Mimmi Josefina

Mimmi Josefina is a digital marketer and founder of @scagencymedia.se, focusing on girly themes and collaborations. Her Instagram features a mix of personal insights, promotional content for various brands, and lifestyle posts, showcasing her expertise in marketing and engagement with her audience. She actively promotes discounts and partnerships with brands, indicating a strong presence in the influencer marketing space.

Favikon Authority Score : 7 434 pts

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5. Kalle Rosensköld

Kalle Rosensköld is a Swedish lecturer, creator, and commercial model with a strong presence on TikTok and Instagram, focusing on video marketing and social media education. He engages his audience with motivational content, personal stories, and insights into his work as a communication manager and filmmaker. Kalle promotes his courses on mobile video marketing and shares experiences from his acting career, appealing to a diverse audience interested in creativity and professional development.

Favikon Authority Score : 7 525 pts

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4. Frida Waywell

Frida Waywell is the founder of Locus, an influencer marketing agency focused on health and wellness. She simplifies wellness for everyday people and emphasizes the importance of science-backed health products. Her content revolves around personal growth, mindset, and effective influencer strategies, aiming to disrupt traditional marketing in the health sector. Frida actively engages with her audience through insightful posts on LinkedIn, sharing lessons learned and promoting a healthier lifestyle.

Favikon Authority Score : 7 623 pts

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3. Jens Nylander

Jens Nylander is a Swedish entrepreneur and CEO of The Intelligence Company, specializing in digitalizing public sector data to combat corruption and inefficiency. His work has garnered significant attention, leading to nominations for prestigious journalism awards. He focuses on transparency in government spending and has a strong presence in discussions about public accountability, often highlighting issues of waste and fraud in public contracts. His posts reflect a commitment to reforming public sector practices through technology.

Favikon Authority Score : 7 634 pts

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2. Ajdin Crnovic

Ajdin Crnovic is a marketing expert focused on helping businesses enhance their social media presence through engaging video content and strategic marketing. He emphasizes the importance of building relationships and creating impactful content that resonates with audiences. His posts often reflect on the value of self-worth, the dynamics of customer loyalty, and the challenges of the recruitment process. Ajdin aims to empower companies to become their own influencers and achieve significant growth through effective content strategies.

Favikon Authority Score : 7 671 pts

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1. Anneli Hansson

Anneli Hansson is a brand strategist and coach based in Stockholm, Sweden, specializing in helping creative professionals transition into brand leadership roles. With a strong focus on sustainable branding, she has developed courses and workshops aimed at empowering creatives to charge premium prices for their strategic insights. Anneli is also known for her engaging social media presence, where she shares valuable content on brand strategy, facilitation skills, and personal growth, fostering  a community of like-minded individuals.

Favikon Authority Score : 8 169 pts

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