Top 20 Business Influencers in Sweden in 2025

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Here's the list of the Top 20 Business Influencers in Sweden in 2025: 

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20. Andreas Flodström

Andreas Flodström is the founder of Beetroot, a tech company focused on social good, operating across eight countries. He emphasizes the importance of tech education through Beetroot Academy, which has transformed thousands of lives. Flodström is a vocal supporter of Ukraine, advocating for increased military aid and defense tech investment. His posts reflect a strong commitment to innovation, inclusivity, and the urgent need for action in response to geopolitical challenges, particularly regarding the war in Ukraine.

Favikon Authority Score : 6 412 pts

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19. Günther Mårder

Günther Mårder is a Swedish investor, speaker, and advisor with a strong background in finance. He has held leadership roles as CEO of Företagarna and Aktiespararna, and is known for his expertise in personal finance and investment strategies. His social media presence focuses on economic insights, investment tips, and financial literacy, often engaging with topics relevant to the Swedish market. Mårder also emphasizes the importance of financial empowerment and responsible investing.

Favikon Authority Score : 6 539 pts

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18. Linda Hörnfeldt

Linda Hörnfeldt is a digital entrepreneur and personal branding expert based in Örnsköldsvik, Sweden. She focuses on helping solo entrepreneurs build strong personal brands that attract the right customers and create sustainable businesses. Linda shares insights on social media strategies, mental health, and living authentically, often discussing her experiences with ADHD. She is the founder of Social Brand Lab and hosts two podcasts, emphasizing community and support for women in business.

Favikon Authority Score : 6 637 pts

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17. Emma S. Wiklund

Emma S. Wiklund is a Swedish entrepreneur and founder of Emma S. skincare, a brand that merges science and nature in skincare products. Formerly a model, she shares insights on beauty, personal stories, and her journey in the skincare industry. Her social media presence highlights her brand's unique formulations and her involvement in fashion events, while also advocating for women's rights and health issues.

Favikon Authority Score : 6 910 pts

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16. Joel Hellermark

Joel Hellermark is the Founder and CEO of Sana, an AI learning platform that has raised over $130 million. He is focused on advancing knowledge through superintelligence and has been recognized by The Guardian as one of the top 10 under-35s changing the world. His posts highlight significant funding announcements, innovative projects, and the impact of AI on productivity and learning. Joel's vision includes creating a universal assistant that augments human intelligence for a wide range of applications.

Favikon Authority Score : 6 942 pts

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15. Ola Serneke

Ola Serneke is the CEO of Ola Serneke AB, known for his leadership in the construction industry, particularly in developing Karlatornet, the tallest building in the Nordics. His posts reflect a strong commitment to urban development, sustainability, and community engagement. He shares insights on various projects, celebrates milestones, and emphasizes the importance of teamwork and innovation in construction. His content often highlights the challenges and successes faced in the industry, showcasing his entrepreneurial spirit and dedication to improving Göteborg.

Favikon Authority Score : 7 236 pts

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14. Sebastian Siemiatkowski

Sebastian Siemiatkowski is the co-founder and CEO of Klarna, a leading fintech company revolutionizing online shopping with innovative payment solutions. He actively engages in discussions about open banking, AI, and the future of commerce, advocating for consumer empowerment and challenging traditional banking norms. His social media presence reflects a commitment to transparency and innovation in the financial sector, often sharing insights on market trends and the impact of technology on shopping.

Favikon Authority Score : 7 336 pts

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13. Andreas Jonsson

Andreas Jonsson is the CEO and bootstrapped founder of Shield, a company specializing in LinkedIn analytics. He shares insights on entrepreneurship, emphasizing the value of bootstrapping over venture capital. His content focuses on personal branding, startup culture, and the importance of supporting fellow founders. Jonsson advocates for a balanced approach to work and life, encouraging authenticity and meaningful engagement on social media. He also writes for founders, sharing lessons learned from his own experiences in building a successful business.

Favikon Authority Score : 7 466 pts

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12. Gunilla von Platen

Gunilla von Platen is a prominent Swedish entrepreneur, investor, and chairwoman of the Swedish Film Institute. She is known for her role as a 'Dragon' on the TV show Dragons' Den and as the host of The Apprentice in Sweden. Gunilla advocates for female representation in business and actively participates in discussions about entrepreneurship, gender equality, and innovation. Her biography, 'Draken i rummet', details her journey from a refugee to a successful business leader, emphasizing her commitment to empowering women in the corporate world.

Favikon Authority Score : 7 532 pts

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11. Fredrik Hjelm

Fredrik Hjelm is the CEO and founder of Voi Technology, a leading micromobility company in Europe. He actively promotes sustainable urban transport solutions, emphasizing the importance of micromobility in reducing congestion and pollution. His posts often highlight Voi's growth, partnerships, and innovations in the e-scooter and e-bike sectors. Hjelm is also engaged in discussions about economic policies and the tech ecosystem in Sweden, advocating for a supportive environment for entrepreneurs and sustainable practices.

Favikon Authority Score : 7 554 pts

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10. Erik Lidman

Erik Lidman is the CEO and founder of Aimplan, specializing in financial planning and analysis (FP&A) solutions integrated with Power BI. With 25 years of experience in FP&A, EPM, and CPM, he shares insights on financial modeling, data integrity, and the importance of automation in finance. His posts emphasize the transition from traditional spreadsheet methods to modern, collaborative tools, advocating for a strategic approach to FP&A that drives business decisions and enhances operational efficiency.

Favikon Authority Score : 7 609 pts

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9. Hans Vestberg

Hans Vestberg is the Chairman and CEO of Verizon, known for his leadership in telecommunications and commitment to digital inclusion. He actively engages in discussions about technology's role in society, emphasizing the importance of connectivity and innovation. His posts reflect a focus on corporate responsibility, customer-centric strategies, and advancements in 5G technology. Vestberg is also an advocate for sports and youth development, having established a handball academy in Sweden to support emerging athletes.

Favikon Authority Score : 7 914 pts

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8. Jesper Brodin

Jesper Brodin is the CEO of Ingka Group, the parent company of IKEA, with a strong focus on sustainability and community engagement. He emphasizes value-based leadership and the importance of teamwork, aiming to create a better everyday life for many people. His posts highlight IKEA's commitment to accessibility, affordability, and environmental responsibility, including initiatives like IKEA Preowned and significant investments in renewable energy. Brodin's leadership style is characterized by optimism and a dedication to continuous improvement.

Favikon Authority Score : 7 919 pts

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7. Vanessa Lindblad

Vanessa Lindblad is a co-founder of Avora Studio and Caia Cosmetics, actively sharing her journey as a mother and entrepreneur. Her Instagram features personal moments with her children, reflections on mental health, and promotional content for her brands. She emphasizes the importance of mental health awareness and family values, engaging her audience with heartfelt posts and community-focused messages.

Favikon Authority Score : 8 031 pts

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6. Josefin Dahlberg

Josefin Dahlberg is a wellness advocate and entrepreneur focused on holistic health, yoga, and mindfulness. She promotes her app, Body & Soul Care, which offers guided wellness practices and nutritious recipes. Her content often reflects her personal journey of overcoming challenges, emphasizing self-love and empowerment. Josefin engages her audience through Instagram and YouTube, sharing insights on healthy living, personal growth, and community support for mothers. She actively encourages others to manifest their dreams and prioritize self-care.

Favikon Authority Score : 8 126 pts

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5. Isabella Löwengrip

Isabella Löwengrip is a prominent Swedish entrepreneur and social media influencer, known for empowering female entrepreneurs. As the co-founder of Flattered and founder of Löwengrip Invest AB, she manages a team of 50 and has a turnover of $10 million. With a weekly audience of 1.5 million, she shares insights on success through her podcast 'A Quest for Success,' where she interviews notable figures. Her content spans lifestyle, travel, and business, reflecting her multifaceted interests and expertise.

Favikon Authority Score : 8 224 pts

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4. Alexander Pärleros

Alexander Pärleros is a prominent entrepreneur and investor based in Marbella, known for founding "Framgångspodden," the largest interview podcast in Northern Europe with over 2.5 million monthly listeners. His journey began in a challenging upbringing in Haninge, Stockholm, leading to a successful career in sales and entrepreneurship. He has launched and sold multiple companies and authored the bestselling book "Framgångsboken." His content focuses on interviews with influential figures, sharing insights on success, personal growth, and entrepreneurship.

Favikon Authority Score : 8 294 pts

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3. Ola Källenius

Ola Källenius is the CEO of Mercedes-Benz, known for his leadership in automotive innovation and sustainability. He frequently shares updates on Mercedes-Benz's advancements in electric vehicles, AI integration, and global collaborations. His posts highlight significant partnerships, technological breakthroughs, and humanitarian efforts, such as donations to disaster relief. Källenius also emphasizes the importance of diversity and inclusion within the company, showcasing a commitment to progressive values.

Favikon Authority Score : 8 343 pts

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2. Hanna Larsson

Hanna Larsson is a startup and go-to-market advisor who helps individuals build profitable online businesses through personal branding. With a background in scaling SaaS and HR tech companies, she founded Huntrs to assist founders in growing their businesses. Hanna emphasizes the importance of personal branding, multiple income streams, and remote work. She publishes newsletters on sustainable business growth and the future of work, reaching a large audience.

Favikon Authority Score : 8 458 pts

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1. Tobias Falang

Tobias Falang is a Swedish entrepreneur based in Colombia, known for his brand Gionetti, which focuses on stylish eyewear while supporting animal welfare. His social media presence features humorous content about his life as a tall Swede in Colombia, personal growth stories, and motivational messages. He actively promotes his brand and engages with his audience through viral posts, showcasing his journey and the impact of his work on animal rescue efforts.

Favikon Authority Score : 8 964 pts

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