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How to Find Influencers on LinkedIn: 6 Methods Compared (2026)

Finding the right LinkedIn influencers takes more than a search bar. This guide compares six real methods brands use to discover B2B creators — from manual LinkedIn search and Google X-ray queries to Clay workflows, Lemlist outreach, a custom Claude Cowork skill, and Favikon's purpose-built discovery engine — with a full side-by-side comparison of benefits and downsides for each.

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Who's Who on Social Media

Who is Rene Ritchie?

Rene Ritchie is a recognized tech analyst and content creator specializing in Apple and related industries. With a deep understanding of technology, he engages with over 315K YouTube subscribers, along with active audiences on Instagram, X, and LinkedIn.

Jeremy Boissinot

Who's Who on Social Media

Who is Chris Walker?

Chris Walker is a renowned expert in B2B marketing and revenue operations, leading Refine Labs to redefine demand generation with data-driven strategies. As the host of the "Revenue Vitals" podcast, he shares actionable insights that empower businesses to achieve scalable growth and market leadership.

Jeremy Boissinot

Who's Who on Social Media

Who is Ish Verduzco?

Ish Verduzco is a seasoned marketing leader and author of “How Successful People Get Ish Done.” With a decade in tech, he provides actionable advice on productivity, growth marketing, and building impactful professional strategies. Currently leading social marketing at a16z crypto, Ish continues to inspire startups and creators through his expertise.

Jeremy Boissinot

Who's Who on Social Media

Who is Karla McNeilage?

Karla McNeilage is a recognized expert in story-driven marketing and personal branding. Through her business, Wave Socials, she helps leaders create impactful content strategies that build trust, authority, and lasting connections.

Jeremy Boissinot

Who's Who on Social Media

Who is Niall Ratcliffe?

Niall Ratcliffe, CEO of noticed. and Ratcliffe Brothers, has helped businesses generate over £4.25M in revenue through expert B2B marketing and lead nurturing strategies. His innovative frameworks and actionable insights make him a trusted authority in business growth.

Jeremy Boissinot

Who's Who on Social Media

Who is Christopher Claflin?

Christopher Claflin stands out as a leading voice in digital marketing, blending insightful analysis with a unique flair for content creation. With a multi-platform presence, he has captivated audiences by sharing expert advice on viral trends, content strategies, and emerging technologies.

Jeremy Boissinot

Who's Who on Social Media

Who is Juan Muñoz aka Pancracio?

Pancracio is a standout gaming and entertainment creator with a dedicated global audience. His platforms cover a wide range of content that captivates audiences with humor and creativity. With his strong focus on gaming, Pancracio has become a recognizable name, engaging fans across multiple platforms.

Jeremy Boissinot

Who's Who on Social Media

Who is Pato Asado?

Pato Asado, also known as Pato Horneado, is an influential content creator in the gaming and entertainment space. With a dynamic presence across YouTube, TikTok, and other platforms, Pato Asado captivates audiences with engaging gaming content, creative illustrations, and a unique persona.

Jeremy Boissinot

Who's Who on Social Media

Who is Alexander Ccahuay aka AlecciMan?

Alexander Ccahuay, widely known as AlecciMan, is a vibrant and relatable figure in the gaming and streaming industry. With millions of followers across platforms like YouTube, TikTok, Instagram, and Twitch, AlecciMan has mastered the art of connecting with his audience through humor, creativity, and authenticity.

Jeremy Boissinot

Who's Who on Social Media

Who is Sam Bechara?

Sam Bechara is a Brazilian content creator and nostalgia enthusiast who engages her audience through a combination of YouTube videos and interactive social media content. With her focus on nostalgic themes, Sam takes her followers on a journey through her collection of unique items while also sharing personal experiences, fun moments, and relatable content.

Jeremy Boissinot

Who's Who on Social Media

Who is João Marreca aka Jv Marreca?

João Marreca aka JV Marreca is a rising star in the digital world, known for his entertaining, relatable, and humorous content. Hailing from Recife, Brazil, JV’s influence spans multiple platforms where he shares his daily life, travels, and collaborations with a lighthearted and engaging tone.

Jeremy Boissinot

Who's Who on Social Media

Who is Sam Jacobs?

Sam Jacobs, Founder and CEO of Pavilion, leverages his social media platforms to provide career insights, leadership strategies, and thoughtful commentary on professional and personal growth. With a growing online presence and impactful thought leadership, Sam connects with a diverse audience of venture capital enthusiasts and business professionals.

Jeremy Boissinot

Who's Who on Social Media

Who is Fred Swaniker?

Fred Swaniker is a prominent figure in business and leadership, particularly in Africa, leveraging social media to inspire and engage a global audience. As the Founder and CEO of Sand Technologies, an AI-driven company, Fred uses platforms like LinkedIn, X (formerly Twitter), and Instagram to share impactful stories, professional insights, and motivational narratives.

Jeremy Boissinot

Who's Who on Social Media

Who is Harsh Mariwala?

Harsh Mariwala, the Chairman of Marico Limited, is a well-recognized figure in the Indian business landscape. As the driving force behind one of India's most trusted consumer goods companies, his journey exemplifies resilience, innovation, and leadership.

Jeremy Boissinot

Who's Who on Social Media

Who is Niall Cleaver?

Niall Cleaver is an emerging entrepreneur documenting his journey of building a startup, The Build, through authentic storytelling on platforms like LinkedIn, Instagram, and TikTok. By sharing the challenges, successes, and daily life of a young business owner, he inspires aspiring entrepreneurs with insights on hard work, persistence, and the importance of mental and physical well-being.

Jeremy Boissinot

Who's Who on Social Media

Who is Lance Gokongwei?

Lance Gokongwei, the President and CEO of JG Summit Holdings Inc., is a prominent figure in the Filipino business landscape. His LinkedIn profile reflects his leadership, innovation, and commitment to sustainable growth, attracting a substantial following of 191.9K professionals.

Jeremy Boissinot

Who's Who on Social Media

Who is Brad Smith?

Brad Smith, Vice Chair and President of Microsoft, is an influential voice in both the technology and business sectors. His work spans areas like cybersecurity, privacy, artificial intelligence ethics, human rights, and environmental sustainability.

Jeremy Boissinot

Who's Who on Social Media

Who is Ehab Mesallum?

Dr. Ehab Mesallum is an influential business instructor and consultant with a robust online presence across multiple platforms. Known for his insights into management, marketing, and entrepreneurship, Dr. Mesallum’s digital footprint reflects his authority in business strategy and motivation.

Jeremy Boissinot

Who's Who on Social Media

Who is Greg McKeown? | B2B Influencer

Greg McKeown is a renowned author and speaker whose work emphasizes the principles of essentialism—focusing on what truly matters and eliminating distractions. With a successful career highlighted by New York Times bestsellers such as Essentialism: The Disciplined Pursuit of Less and Effortless: Make It Easier to Do What Matters Most, Greg uses social media platforms to inspire and educate his audience on leadership, productivity, and intentional living.

Jeremy Boissinot

Who's Who on Social Media

Who is Jenna Johnson Chmerkovskiy?

Jenna Johnson Chmerkovskiy, renowned for her exceptional talent as a professional dancer and choreographer, has seamlessly expanded her influence into the digital realm. Best known for her winning performances on Dancing with the Stars, Jenna uses her social media platforms to connect with her audience by sharing behind-the-scenes glimpses of her life, dance routines, and personal milestones.

Jeremy Boissinot

Who's Who on Social Media

Who is Jenna Kutcher?

Jenna Kutcher is a renowned digital marketing educator, podcaster, and content creator whose social media presence combines education, inspiration, and authenticity. She is celebrated for her work in empowering entrepreneurs to pursue their goals while maintaining balance in their personal lives.

Jeremy Boissinot