Find & analyze any creator before you spend a dollar.
Favikon scores 10M+ creators across 9 networks on authenticity, authority and audience quality, and ranks them in 600+ niches. Build a shortlist you can stand behind, then run outreach, tracking and campaigns from the same data.
Trusted by brand and agency teams at
Proof
How Teams Choose Better Creators in Less Time
Brands and agencies in beauty, food, gaming and B2B software use Favikon to pick creators faster, with data their clients trust.
Sourcing time per campaign. A 50-creator shortlist now takes under an hour.
A vetted network held at a $30–40 CPM. Authenticity scores keep engagement pods out of client budgets.
Research time cut, 3–5 separate tools consolidated into one, 100% daily team adoption.
First campaign, built from zero infrastructure. One video passed 160,000 views.
Every global influencer deal now sourced through Favikon. 5–10 hours saved a week.
Ambassadors per community. Reporting time cut 95% and written into every client contract.
Forbes Hungary · Editorial
“I wouldn't tell my competitors about Favikon or anyone else in my space. I want to keep it for myself. It's a real competitive advantage for us at Forbes.”
The problem
Spot the Creators Who Won't Deliver Before You Sign
Three problems ruin most shortlists, and none of them show up on a profile. Favikon checks for all three.
Identical spikes. Same 40 accounts. Within 9 minutes of every post.
Stop Paying for Fake Engagement
Comment rings make a weak creator look strong. Engagement-quality analysis reads who interacts and how. Worth 25% of the authenticity score.
31 of 100. Repeated hook structures, no first-hand detail, no named specifics.
Work With Creators Who Have Real Expertise
The heaviest weight in the score at 30%. Separates an operator with real expertise from an account running on a prompt.
Reach the Audience You Actually Sell To
A €90 serum aimed at 30-somethings lands on an audience that is 61% under 18. Age, gender, geography and language say who is really watching.
The intelligence layer
Compare Creators on Reach, Performance and Trust
A big audience, strong results and real engagement are three different things. Favikon scores each one separately, so your shortlist holds up when someone asks why you picked it.
Authority. Cumulative standing across every network a creator is on, built from audience, engagement and views. Rankings sort by it.
Influence. A score out of 100 per account covering audience, activity, engagement, views and growth. Two creators on one platform compare directly.
Authenticity. Built to catch manipulation on LinkedIn and X. Every component is scored and shown, nothing hides behind one number.
Authenticity weighting
Discovery
Find the Right Creators, However You Like to Search
Describe who you need, search what people actually post, or start from a creator who already performed. Works the same for a beauty campaign on TikTok and a B2B programme on LinkedIn.
Describe Your Ideal Creator and Get Matches
Write what you are after in a sentence. Then tighten on score, followers, growth, engagement, country, language, niche and platform metrics.
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“glass skin routine”
My 4-step glass skin routine, no filter
Testing the €12 dupe for 30 days
Find Niche Experts Through What They Post
Niche topics never show up in a bio. Search inside post copy, bios, AI bios, hashtags and mentions across 200M+ posts.
Similar to Giulia Moretti
Find More Creators Like Your Best Performers
Feed in a creator that performed and get the next thirty like them, with email enrichment on the ones you keep.
find best creators in fashion in Italy
Checking ranking filters for the fashion category.
Get ranking filters fashion
Fetching top fashion and beauty creators in Italy.
Get rankings fashion-beauty
Show results 25 creators
Top fashion creators in Italy, 25 of 6,978 indexed profiles in this category.
- Giulia Moretti leads on authority at 9,512, with 27.3M on Instagram and 6.5M on TikTok.
- Bianca Ferri, Elena Rizzo and Sofia Bruno show the strongest recent growth on the board.
Favy
Build a Shortlist by Asking in Plain Language
Favy runs the search, reads the scores and builds the list for you. Every step is visible, so you can check the work before you act on it.
Ask in plain language. Favy picks the right filters, rankings and niches itself.
Results come back as real profiles with scores attached, ready to push into a list or campaign.
The same 43 tools are exposed over MCP, so Claude or ChatGPT can call them from your own workspace.
Favikon Rankings
See Who Leads Any Niche, Country or Platform
Free weekly rankings of the top 200 creators by niche, country and platform. The fastest way to understand a market you don't know yet.
Position changes week over week, with a Rising Star label on the fastest climbers.
Niche competitiveness and most represented country, so you know how crowded a market is before entering it.
Top brand mentions per ranking, showing who the leaders in a niche already talk about.
Export to PDF for a client deck, or push a whole ranking into a campaign.
Context
Know Who a Creator Reaches and Which Brands Already Work With Them
Follower count tells you how big an audience is. These views show who is in it and which brands got there first.
Creator topics
Age
The layer on top
Run Your Campaigns on the Same Creator Data
Outreach, campaigns, tracking and reporting all sit on the same data. Nothing gets copied into a spreadsheet, and every decision keeps its evidence.
Keep Every Shortlist and Relationship Organized
Shortlists sync straight to a CRM with notes, owners and status. Share a list with a client without exporting anything.
Contact Creators at Scale Without Getting Flagged
Email enrichment, bulk sequences and multi-channel automation. No manual searching that gets your account flagged.
Track Every Post Automatically
Monitor hundreds of creators daily, auto-tagged to the right campaign. Watch competitors and whole industries the same way.
Manage Briefs, Budgets and Applications in One Place
Briefs, budgets, creator criteria and applications on one board. Public campaigns let creators apply to you.
Show Clients What Every Campaign Delivered
Posts, engagement, views, reach and EMV per campaign, period over period. Exportable for the client review.
Sign and Pay Creators Without Leaving the Campaign
Sign and pay creators inside the campaign, so the paper trail sits next to the performance data.
Vet your next creator before lunch.
Search 10M+ scored profiles, open a ranking in your niche, and see what the authenticity score says about the creator you were about to pay.
No credit card required · 6,000+ brand and agency teams
Who it's for
Built for Brands and Agencies That Need to Justify Every Creator Choice
Invest in Creators You Can Justify to Leadership
Check a quote against a market price estimate before you sign.
Enter a new country or niche using its ranking instead of a cold list.
Report EMV and reach per campaign without rebuilding a spreadsheet.
Track every creator already mentioning you, paid or not.
Win More Pitches and Deliver Campaigns Faster
Build a 50-creator shortlist for a pitch in under an hour.
Protect client budgets from engagement pods with authenticity scores.
Run several brands side by side, each with its own lists and campaigns.
Turn reporting into a contractual deliverable instead of an overhead.
Five signals combined into a score out of 100: AI-generated content (30%), engagement quality (25%), expertise (20%), post content (15%) and follower growth (10%). In practice it surfaces engagement pods, bought followers, and accounts publishing generic AI copy. Available on LinkedIn and X.
Age, gender, geography, language and brand affinity on Instagram, YouTube and TikTok. LinkedIn and X work differently: there you get authenticity scoring, content analysis, growth patterns and brand-deal history rather than audience demographics.
Influence is per account, out of 100, based on audience, activity, engagement, views and growth. Use it to compare two creators on the same platform. Authority is cumulative across all of a creator's networks, which is why rankings are ordered by it.
Yes. The public leaderboards are open to everyone and refresh weekly, covering 600+ niches and 100+ countries with the top 200 creators in each. Filtering, PDF export and pushing a ranking into a campaign are part of the platform.
Nine, including TikTok, Instagram, YouTube, LinkedIn and X. 10M+ profiles and 200M+ posts, covering consumer niches like beauty, food, gaming and fitness as well as B2B categories.
No. Plenty of teams use Favikon only for discovery, vetting and rankings, then export to whatever they already run. The operations layer is there when you want the same data to carry through, and the MCP integration lets you pull it into your own tools instead.
